Remove Customer Satisfaction Remove Market Research Remove Tools
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519: Product verification, most important of the 19 activities of product management – with Nishant Parikh

Product Innovation Educators

The core focus of these activities is on thorough market research, continuous customer engagement, and strategic product development. Market Research As software product managers navigate the complex landscape of product development, market research emerges as a crucial first activity.

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529: Is this the best AI-powered market research approach? – with Carmel Dibner

Product Innovation Educators

How AI captures customer needs that human product managers miss Watch on YouTube TLDR In my recent conversation with Carmel Dibner from Applied Marketing Science, we explored how artificial intelligence is transforming Voice of the Customer (VOC) research for product teams.

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513: What product leaders need to know about making new product development work – with Jack Hsieh

Product Innovation Educators

Tools and Techniques Jack mentions that he has personally used more than 70% of the tools in PDMA’s Body of Knowledge. Market Research Jack emphasizes that market research remains the most important skill for product managers.

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12 Best NPS Software and Survey Tools to Consider

Userpilot

Think of Net Promoter Score (NPS) software as a tool to measure your customers’ feelings about your product, and categorize them based on their level of loyalty (promoters, neutrals, and detractors). The great advantage of these tools is that they streamline the creation, distribution, and analysis of NPS surveys.

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UX Analytics: It’s Not Just About Data Collection and Methods

Userpilot

UX analytics tools worth considering. UX analytics involves gathering, analyzing, and interpreting data about how users interact with your product or service. It helps get a better understanding of user pain points and uncover improvement areas for enhancing the overall user experience. How to start your UX analysis.

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The Customer Service Gap Model

BrainMates

It’s not just about creating a great product—it’s about ensuring the entire customer journey, from initial interaction to post-purchase support, exceeds expectations. For product managers: Conducting market research, analysing customer feedback, and staying close to the voice of the customer are key strategies to close this gap.

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Customer Research 101: The Complete Guide for SaaS

Userpilot

The long answer: once you know what your customers want, you reduce the risk of product failure. Instead, you can build products with a better product-market fit that address all user demands and improve customer satisfaction. For example, 71% of customers now expect far more personalization than before.