Userpilot

MAY 31, 2021

The product marketing manager role has been growing steadily over the two decades: And no wonder – the exponential growth of the SaaS industry, combined with the Product-Led Growth trend created a lot more demand for (and awareness of) product marketing. What is product marketing?

Analytic Tools 97

Analytic Tools Onboarding KPIs Research Software Product Marketing 97

Andrew Chen

JANUARY 9, 2020

Dashboard clutter. Dashboard clutter – the addition of more KPIs over time – leads to strategy clutter. Magic metrics indicating a startup probably has product/market fit. 5) market-by-market (or logo-by-logo, if SaaS) comparison where denser/older networks have higher engagement over time (network effects).

User Testing 110

User Testing Data Visualization Product Marketing Marketing 110

Mixpanel

MARCH 4, 2022

Product launches are fraught with challenges—from budgeting to timelines to collaboration breakdowns, there are many places and ways a launch can go wrong. But one area where headaches are preventable is metrics: i.e., how you measure the success of your launch and subsequent product performance.

Product launches 59

Product launches Data Visualization White Paper Customer Experience 59

ProductPlan

SEPTEMBER 2, 2022

The ugly truth is product launches are a messy business. There are launch activities to track, expectations to manage, and stakeholders to hold accountable. Product teams carry this burden alone without the help of proper tooling for far too long. While creating shared ownership of your go-to-market process.

Reporting Tools 98

Reporting Tools Customer Communications Research Software Marketing 98

Intercom, Inc.

AUGUST 25, 2020

By ensuring the external messaging is in sync with the internal product planning your opportunity for success and customer satisfaction is greatly increased. Product people need to think end to end. Today, as always, I’m joined by our SVP of product, Mr. Paul Adams. What is product marketing? Hello, Paul.

Marketing 238

Marketing Onboarding KPIs Feedback Software Reporting Tools 238

Userpilot

NOVEMBER 30, 2022

What are the 7 laws of product GTM? How can product managers leverage them to orchestrate successful product launches ? These are some of the questions that Spencer Grover , Product Marketing Manager at Salesforce , answered in his recent presentation at Userpilot’s Product Drive 2022 conference.

Feedback Software 98

Feedback Software User Testing Marketing Onboarding KPIs 98

Userpilot

DECEMBER 14, 2021

Launching on Product Hunt is a fantastic way to get the word about your new and revolutionary product to a larger community. Over many years, this platform has demonstrated that new product launches can accelerate and boost your growth like never before. Product hunt dashboard. But, is it?

Feedback Software 98

Feedback Software Research Software User Testing Product Research 98

ProductPlan

FEBRUARY 8, 2022

Helping shape communication about product strategy for each audience and class of internal stakeholders. Coordinating with product marketing and sales. Coordinating critical aspects of product launch. Analyzing, Synthesizing, and Automating Product Data. Reviewing end-to-end customer product experience.

Data Visualization 104

Data Visualization Reporting Tools Feedback Software Analytic Tools 104

Userpilot

AUGUST 14, 2023

Ask users to rate from 1 to 5 how easy it is to use your product. Product evaluation surveys. Which gauges how users feel about product performance and what they value the most. We have three tactics to analyze your survey responses: Glance over your survey analytics dashboard to track overall performance and make a hypothesis.

Product Research 97

Product Research Data Visualization Analytic Tools Feedback Software 97

ProductPlan

OCTOBER 6, 2022

Instead, I chose to refine the problem to a high-level report or dashboard of upcoming launches, so that product managers and stakeholders could get a quick glimpse at upcoming launches and whether they needed attention. It was a good signal that we were moving toward product-market fit.

Product Research 98

Product Research User Testing Research Software Feedback Software 98

Andrew Chen

JANUARY 9, 2020

Dashboard clutter. Dashboard clutter – the addition of more KPIs over time – leads to strategy clutter. Magic metrics indicating a startup probably has product/market fit. 5) market-by-market (or logo-by-logo, if SaaS) comparison where denser/older networks have higher engagement over time (network effects).

User Testing 52

User Testing Data Visualization Product Marketing Marketing 52

Userpilot

DECEMBER 9, 2021

In the competitive world of SaaS products, product positioning is definitely something your product marketing team can’t afford to ignore. Product positioning allows you to identify your market niche. It helps the customer understand your product and how it can satisfy their needs. Conclusion.

Research Software 98

Research Software Feedback Software Analytic Tools Positioning 98

Userpilot

JUNE 12, 2023

In general, you’ll have enough insights to inform product development and tailor products to meet audience needs. Send market research surveys at regular intervals, especially when planning product launches. Examples of market research survey questions include: How much are you willing to pay for [product name]?

Data Visualization 97

Data Visualization Product Research Research Software Analytic Tools 97

Userpilot

JUNE 7, 2021

Looking to build a marketing automation stack for your SaaS? This curated guide covers 12 SaaS marketing automation tools to help the multi-tasking product marketing ninjas save some time! What is SaaS marketing automation? Why is marketing automation important for SaaS? What is SaaS marketing automation?

Analytic Tools 52

Analytic Tools Feedback Software Reporting Tools Data Visualization 52

Userpilot

JANUARY 18, 2021

If you sign up for most SaaS products, one of the first things you’ll see is an empty dashboard. They figure there’s nothing going on, so what’s the point of using the product? The effort for them to create the first item on the dashboard seems so much greater when there’s nothing else there.

Analytic Tools 97

Analytic Tools Feedback Software Customer Experience User Testing 97

Userpilot

JANUARY 13, 2021

As an invited user, how are you supposed to figure out how to make the best use of your invite if all you see is an empty dashboard? But what does this really mean? …as you can see, these use cases and goals are very different. …things may get a little… difficult.

Research Software 89

Research Software Customer Experience Product Research Data Visualization 89

Userpilot

JUNE 8, 2022

Do you implement product management analytics from the onset of a product launch to understand user behavior and timely improve the product based on the findings? Specifically, it gives your data to answer what users actually do i n the product instead of what they say they do. Mixpanel product analytics dashboard.

Data Visualization 52

Data Visualization Analytic Tools Feedback Software Onboarding KPIs 52

Userpilot

SEPTEMBER 26, 2019

Major releases don’t tend to come along too often, and they require a lot of work when it comes to launching them. Generally, major releases will have a detailed cross-platform product marketing campaign. This includes blog posts, emails, landing pages, in-app notifications, and even appearing on Product Hunt.

Research Software 64

Research Software Feedback Software Embedded Analytics Webinar 64

Userpilot

JUNE 25, 2024

A product development process encompasses the entire lifecycle of a product, from conception and design to engineering, build testing, prototype construction, market launches, and mass manufacturing (where applicable). The product launch itself will consist of GTM strategy , product marketing , and SaaS sales.

Research Software 52

Research Software Feedback Software Product Research User Testing 52

Userpilot

AUGUST 17, 2024

Manage Product Backlog : Help prioritize and manage the product backlog , ensuring that the most important tasks are addressed first. Also create product roadmaps, aligning with company goals and timelines. Monitor Product Performance : Track and report on product performance metrics to identify areas for improvement.

Analytic Tools 52

Analytic Tools Feedback Software Data Visualization Research Software 52

Userpilot

AUGUST 28, 2024

Manage Product Backlog : Help prioritize and manage the product backlog , ensuring that the most important tasks are addressed first. Also create product roadmaps, aligning with company goals and timelines. Monitor Product Performance : Track and report on product performance metrics to identify areas for improvement.

Analytic Tools 52

Analytic Tools Feedback Software Data Visualization Research Software 52

Userpilot

AUGUST 25, 2024

Manage Product Backlog : Help prioritize and manage the product backlog , ensuring that the most important tasks are addressed first. Also create product roadmaps, aligning with company goals and timelines. Monitor Product Performance : Track and report on product performance metrics to identify areas for improvement.

Analytic Tools 52

Analytic Tools Data Visualization Feedback Software Research Software 52

Userpilot

JUNE 27, 2024

Presentation of report findings to stakeholders : Based on the data obtained from the research and analysis, the product analyst presents their report to company stakeholders. Carrying out extensive market research to identify patterns and trends that serve as pointers for product strategies.

Data Visualization 52

Data Visualization Analytic Tools Research Software Reporting Tools 52

Userpilot

APRIL 7, 2024

Responsibilities of a SaaS product manager Perform market and user research. Specify product vision and create the product strategy. Oversee product development and design. Collaborate with the product marketing team to devise the go-to-market strategy. Product usage dashboard on Userpilot.

Feedback Software 40

Feedback Software Research Software Analytic Tools Data Visualization 40

Userpilot

MARCH 18, 2021

Customer Retention Strategy for Your Marketing & Sales Departments How to Build Products Designed for Retention The Role of Product Marketers in Customer Retention The Customer Support Strategy Why Is The Data You Collect So Important to CS and Retention? Get in touch with a product marketing specialist.

Feedback Software 52

Feedback Software Research Software User Testing Customer Experience 52

Intercom, Inc.

MARCH 29, 2022

So let’s take a look at the product in more detail. Product demo: Intercom Switch. Jasmine Jaume, Director of Product Marketing at Intercom : Thanks, Paul, and hi everyone. We hope it’s going to usher in a new generation of solution, one that works at internet speed and at internet scale. Jasmine, over to you.

Feedback Software 118

Feedback Software Customer Communications Reporting Tools Events 118

Userpilot

NOVEMBER 21, 2023

Do you even need a product launch checklist? More importantly, you will find here 2 different checklists: one for new products and the other for updates or feature releases. We also share some best practices for product managers on how to pull off a successful product launch. Let’s get right into it!

Product launches 104

Product launches User Testing Product Research Analytic Tools 104

Userpilot

MARCH 22, 2021

The world of software is crowded with a variety of product marketing tools that are ‘supposed’ to transform your workflow. Product Marketing tools that can add real value to your business do exist, but finding the right software in such a noisy environment can be challenging. Product Marketing Tools Overview.

Analytic Tools 98

Analytic Tools Feedback Software Research Software Data Visualization 98

Userpilot

APRIL 12, 2022

In this article, you’ll learn more about the value of using video content as part of your overall marketing strategy. A product marketing video used in SaaS is a short gif or explainer video made with the intent of helping users engage with your product’s features and shorten the learning curve.

Analytic Tools 98

Analytic Tools Embedded Analytics Data Visualization Onboarding KPIs 98

Userpilot

DECEMBER 12, 2022

Userpilot is a product growth platform that allows you to harness user data to drive customer engagement and product adoption. Userpilot is particularly useful for product managers , product marketing managers , and customer success or support managers. Userpilot analytics: Goals dashboard. No problem.

Data Visualization 98

Data Visualization Analytic Tools Customer Feedback User Testing 98

Userpilot

FEBRUARY 17, 2023

TL;DR Product discovery comes before the product delivery process and its aim is to find and validate opportunities and solutions that will enhance product value and drive business goals. Product discovery enables teams to achieve and maintain the product-market fit and removes bias from the product management process.

Product Research 98

Product Research User Testing Data Visualization Feedback Software 98

Userpilot

JULY 18, 2023

The growth product manager focuses on improving customer acquisition, retention, and other important KPIs. AI product managers specialize in developing and implementing AI-powered solutions. Product launch manager plans and oversees product and feature releases. Key roles in product teams.

Data Visualization 98

Data Visualization Product Research User Testing Onboarding KPIs 98