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How product managers can adapt core responsibilities across different organizations and contexts Watch on YouTube TLDR Through his research and practical experience at MasterCard, Nishant Parikh identified 19 key activities that define the role of softwareproduct managers.
A custom ChatGPT model that helps accelerate product innovation Watch on YouTube TLDR In this episode, I interview Mike Hyzy, Senior Principal Consultant at Daugherty Business Solutions. He explains how to conduct an AI-powered design sprint that transforms product concepts into clickable prototypes in just hours instead of weeks.
I was asked to give a ten-minute overview of my continuous discovery framework and then participated in a fireside chat where the host, Cecilie Smedstad , asked me to go deeper in a few areas. Discovery is a team sport. Its not the exclusive domain of product managers. I started my career as a software engineer.
Tips for managing global innovation projects Watch on YouTube TLDR In this episode of Product Mastery Now, I speak with Jack Hsieh about successful product development strategies. PDMA has been supporting product professionals since 1976, making it the oldest organization dedicated to product management.
How product managers are transforming innovation with AI tools Watch on YouTube TLDR In this deep dive into AI’s impact on product innovation and management, former PayPal Senior Director of Innovation Mike Todasco shares insights on how AI tools are revolutionizing product development.
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To deliver high-quality online courses we were patching together several different tools to create a good student experience. We used Teachable as our course platform, Slack for our community, Zoom for our live sessions, Google Calendar to send out course invites, Miro for collaboration, and Mailchimp to send out course emails.
Unfortunately, the research backs this up, with a staggering 90% of users reporting that they stopped using an app due to poor performance. This article will help reduce such churn by refining your product management and UX analysis approach. UX analytics tools worth considering. How to start your UX analysis.
Each week I tackle reader questions about building product, driving growth, and accelerating your career. Laura and her team spend every working hour researching, designing, and experimenting with ways to measure and improve team velocity (while avoiding burnout). Her background is in developer tools and distributed systems.
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When your company adopts multiple SaaSsolutions to drive productivity, you unknowingly create a perfect storm for data fragmentation. Your customer information lives in Salesforce, while your support tickets are in Zendesk, your product usage data in Mixpanel, and your marketing campaigns in HubSpot. Sound familiar?
Too many discovery efforts fail silently. Because most discovery is just activity. To change that, we partnered with David Pereira , a product leader & product coach who’s made a name for calling out “fake discovery” and showing teams how to course-correct with ruthless clarity. Not alignment.
According to a recent survey, 80% of consumers are more likely to patronize a company that provides a tailored experience. This statistic buttresses the importance of personalization during app conversion optimization. You must find the right balance of strategies that bring immediate results while driving long-term product growth.
Case Study: Improving Data-Driven Decision Making for CSR Leadership Civian is a data-driven platform designed to help businesses measure, optimize, and showcase the social and economic impact of their investments in communities. Our Process To make our interviews more fruitful, we established specific research objectives.
A well-crafted release note can transform how you communicate product updates to your users. With the right release notes template, you can transform your software updates from snooze-fests into engaging content that keeps your users in the loop. Release notes are documents that accompany a new product or update release.
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Image by TamannaRumee Product redesign is an inevitable thing. No matter how good your original product is, you will likely decide to redesign it at some point in time. No matter what is your utlimatite goal is, you need to treat product redesign strategically. What parts of the system design will be addressed?
AI-driven user testing, video insights, plus seamless app distribution and expert resourcesâ discover Centercode 10x. Platform Scalable, Automated, Real-World User Testing Centercode is the leading platform to manage impactful in-the-wild user tests. Start for free , scale as your program grows.
Photo by UX Indonesia This ‘complete’ guide to usability testing follows an overview in my UX research methods playbook articles. Introduction If you’re responsible in some way for a digital product or system, you should be doing usability testing — whatever your sector, industry or role. But what is usability?
Through case studies, statistical evidence, and methodological frameworks, I aimed to establish how systematic user research can positively impact key business metrics, from acquisition to referral. This fundamental gap in understanding is where UX Research becomes not only valuable but essential for driving authentic and lastinggrowth.
AI-driven user testing, video insights, plus seamless app distribution and expert resourcesâ discover Centercode 10x. Platform Scalable, Automated, Real-World User Testing Centercode is the leading platform to manage impactful in-the-wild user tests. Start for free , scale as your program grows.
They should be directly involved in understanding the customer and the solution. They should be directly involved in understanding the customer and the solution. Town settlers: Operate in the growth stage of a product. City planners: Ideal for mature products. At this point, there is some level of infrastructure (e.g.
According to a 2024 analysis , on average, over 95% of users who download a new mobile Android app abandon it within the first 30 days. This stark statistic underscores a simple truth: a solid mobile app engagement strategy is essential for your app’s success. Put simply, app downloads are great but insufficient.
AI-driven user testing, video insights, plus seamless app distribution and expert resourcesâ discover Centercode 10x. Platform Scalable, Automated, Real-World User Testing Centercode is the leading platform to manage impactful in-the-wild user tests. Start for free , scale as your program grows.
As a product manager at Userpilot, I’ve had the chance (and let’s be honest, responsibility) to try out major onboarding automation tools in this space. That includes Appcues, Userflow, Userguiding, and Pendo, besides our own platform. Starts at $299/month for 2,000 MAUs Appcues – Best tool for mobile onboarding automation.
What the latest generation of AI tools means for the product design process; what these tools bring to the table, where they fall short and how to leverage them to up-level our craft. Photo by Aerps.com on Unsplash In recent years, we’ve seen a noticeable shift in how digital products get built. billion by 2028.
I recently spoke at Productized in Lisbon on ‘turning stress into success’ Why this theme? Because, as product managers and leaders, we’re stressed. 88% of product managers feel stressed often or all the time. 52% of product managers time is spent on unplanned activities. What are the alternatives?
Not everyone who conceives a tech product idea has a technical background. What should you do if you’re one of them – build a team internally or turn to an outsourced product development company? Side Note: Looking for an outsourced app development company ? Billion-dollar Skype did it. Billion-dollar Slack did it.
Collaborating on digital product design with engineers or managers follows the same principles as the prisoners dilemmaboth of you can either cooperate or defect. For example, the more technical the product, the larger the designers technology gap that must be filled by an engineer. Prisoners dilemma in digital productdesign.
The ROI of AI-assisted product development What every business leader needs to know By Wesley Fuchter Posted in Product Development Published on: July 8, 2025 Last update: July 10, 2025 AI-assisted product development is now a practical part of modern developer workflows, not just a future idea.
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PLG email campaigns done right can bridge the gap between signup and product adoption. Unlike traditional marketing emails sent to everyone on a schedule, product growth teams create PLG emails responding to what users do inside your product. Every touchpoint pushes users toward actual product adoption. moment fast.
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My Role With this project I identified a missing opportunity, hence on top of my end-to-end design ownership, I took on product responsibilities ( wrote my own PRD , with AI help ). Deep dives on user research, configurations, and edge cases follow. A UX case study on making multilingual music more meaningful. Why This Problem?
As you might know, session replay tools track every click, scroll, and hiccup from your usersjust as if you were watching through their eyes. They allow you to close the gap between your analytics data and the feedback you get from users. But with so many session replay tools, which ones are worth your time and money?
The primary duty of a product designer is to craft experiences. To do that, I need to understand why users do what they do within our product, and this is where session replay comes in. Its not just about making a product look pretty, its about making it intuitive, delightful, and useful.
By definition, a cohort is a group of people who have a common characteristic during a period of time. In the world of cohort analysis for digital products, a cohort is a group of users who have performed a common action or set of actions during a specific timeframe on your website or app. Paying customers in May.
If you’re considering expanding your development capabilities beyond your in-house team, you’ve likely encountered the term “ nearshore software development in Mexico ” during your research. Offshore Software Development involves partnering with development teams in more distant countries.
Some of you also know me through some of the books I’ve written, namely Product Manager’s Desk Reference, Business Acumen Handbook, and so on. I do a lot of research. And, the research is done sometimes to the workshops I deliver. So we have technical solutions that don’t necessarily solve a customer problem.
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