The Secret PM Handbook
OCTOBER 9, 2018
So, how do we turn being co-opted by sales into big wins for the company’s products over time? To start with, let’s go into the situation with a framework for future success. There are parts we might not be as good at, if we don’t have a selling background and sales training, of course.).
Userpilot
APRIL 14, 2023
Hosts live product demos, directly interacts with new users during the early customer onboarding stages, and reconnects when it’s time for the user to convert or upgrade their subscription (while gathering data on sales-qualified leads). In other words, demos are a quick and reliable path to value realization.
Intercom, Inc.
NOVEMBER 20, 2018
Despite that value, however, there’s a drawback – a lack of formal sales training and sales process can seriously undermine those initial efforts. In this post, I outline how SaaS founders should modify their approach and implement a simple sales methodology to increase their odds of success. Unique sales approach.
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