Product Management University

JANUARY 17, 2024

If you follow the exact same process before you build any features, you’ll make the customer on-boarding process exponentially easier, not to mention product positioning and sales demos. Here’s why. The onboarding process is where your job tasks stories come to life in the real world. It’s the ultimate acceptance test.

User Testing 130

User Testing Demo Events Positioning 130

Userpilot

APRIL 21, 2024

From the moment they learn about the product until they complete a desired action, like a demo booking, and beyond. Book the demo to find out more! Try Userpilot and Take Your In-App Experiences to the Next Level Get a Demo 14 Day Trial No Credit Card Required What is a conversion path and why is it important?

Research Software 102

Research Software Feedback Software User Testing Reporting Tools 102

Product Innovation Educators

MARCH 25, 2019

Learn how to cut through the noise and make human connections presenting new products. A lot of new products are announced at trade shows and other events, such as CES for consumer electronics, International Builders Show for construction materials, and the National Association of Music Merchants for all things musical.

Presentation 72

Presentation Events User Testing User Friction 72

PMLesson's Ace the PM Interview

APRIL 6, 2020

Product marketing is one of the newest and most impactful roles within an organization. As a product marketing manager (PMM), you influence most areas of the organization including product, design, sales, support, and, of course, marketing. That degree doesn’t have to be in marketing, but it certainly helps.

Product Marketing 78

Product Marketing Technical Review User Testing Marketing 78

Userpilot

FEBRUARY 13, 2024

Chameleon’s webinar with Janna Bastow highlights the deep significance of customer centricity in product leadership for organizational success. You can use your findings and improve your in-app marketing with Userpilot. Book the demo today! What is a product webinar? Book the demo today!

Webinar 105

Webinar Data Visualization Analytic Tools Feedback Software 105

Product Management University

OCTOBER 6, 2020

In theory, and I emphasize in theory, the impact of a product led growth model should be very minimal on product management. For product marketing, it pretty much changes everything. What is Product Led Growth? The Impact of Product Led Growth on Product Management.

B2B 147

B2B Customer Experience Definition Demo 147

Product Talk

DECEMBER 13, 2023

Describing the product he’s responsible for, Thomas says, “My product squad owns presenting that data in a way that will make it easier for you to find the clues you’re looking for. And my counterpart product manager’s squad is about maximizing the volume of data.” Click the image to see a larger version.

Data Visualization 248

Data Visualization Analytic Tools Reporting Tools Technical Review 248

Userpilot

AUGUST 23, 2023

If you are already a product analyst, get a Userpilot demo to ensure excellent business outcomes through data collection and analysis. What is a product analyst? A product analyst is a professional who uses data analysis and insights to assess and improve the performance of a product or service.

Data Visualization 98

Data Visualization Reporting Tools Analytic Tools Research Software 98

Userpilot

JUNE 9, 2021

Are you thinking about a career in product, but you’re not sure whether you should pursue Product Marketing or Product Management? To explain the difference in the simplest of terms: Product Managers build product features and Product Marketers promote them to their audience and users.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Product Research 52

Userpilot

OCTOBER 15, 2023

A growth marketer is a professional who leverages experimentation and optimization techniques to increase customer lifetime value, drive retention, and fuel business expansion (referral programs, upsells, etc.). In contrast, traditional marketing managers primarily concentrate on classic marketing campaigns for customer acquisition.

Analytic Tools 105

Analytic Tools Feedback Software Data Visualization User Testing 105

Userpilot

MARCH 5, 2024

Google Analytics is a popular free tool used for visualizing funnel data for websites while Userpilot is a product growth platform that allows you to do it for web apps. If you want to learn more about conversion funnel visualizations in Userpilot, book the demo! In a chart , naturally.

Data Visualization 98

Data Visualization Analytic Tools Feedback Software Reporting Tools 98

Userpilot

DECEMBER 20, 2022

This makes it crucial for them to map their marketing efforts based on the customer journey and grow the business efficiently. So let’s find out how you can leverage data to streamline your product marketing decisions and secure a steady route to success. They want to try out your product. Number of demos requested.

Feedback Software 98

Feedback Software Analytic Tools Customer Experience Customer Satisfaction 98

Userpilot

JULY 27, 2023

Product Marketing Manager: This person is tasked with developing product marketing campaigns , crafting compelling marketing messages, and coming up with ideas to retain customers. Net present value: This calculates the present value of future cash flows associated with an engineering project.

Research Software 98

Research Software Feedback Software Analytic Tools Onboarding KPIs 98

Userpilot

JULY 17, 2023

A well-structured product team requires a product leader – either a product manager or a product owner. In larger organizations, they may work side by side with QA engineers, product marketers , data analysts , or product ops managers. What is a product team structure?

Analytic Tools 98

Analytic Tools Feedback Software Research Software Product Research 98

Userpilot

JULY 11, 2023

If you run a SaaS, feel free to book a Userpilot demo to see how you can offer outstanding customer service. Best customer experience videos in user onboarding If you work in customer success and product marketing, learning about user onboarding is an essential part of your job. In summary, this video explains that: The “Aha!

Customer Experience 97

Customer Experience Customer Feedback Feedback Software User Testing 97

Userpilot

MAY 22, 2023

Examine product usage data to identify customer loyalty drivers and leverage them to replicate loyalty amongst existing customers. Read the article for other ways to improve customer loyalty… Book a demo today to learn how Userpilot helps you create and nurture the right customer experience that builds loyalty.

Customer Experience 95

Customer Experience User Testing Feedback Software Customer Feedback 95

Userpilot

JUNE 9, 2023

Funnel charts are easy to interpret and are brilliant for presenting and communicating data to internal and external stakeholders. Stacked bar charts are an alternative data visualization tool that is great for presenting comparisons, relative contributions, and historical trends. What are funnel charts? Sankey diagram.

Analytic Tools 97

Analytic Tools Feedback Software Data Visualization Customer Feedback 97

Userpilot

MAY 30, 2023

Every successful product marketer has at some point wondered how to create a persona. Good user personas are critical to any successful product marketing campaign. Finally, build a negative persona to identify qualities that lead to failure with your product. Work with a persona template or a persona creator (e.g.

Data Visualization 98

Data Visualization Analytic Tools Research Software User Testing 98

Userpilot

MAY 12, 2022

Engage influencers to generate publicity for your new product on social media. If you have the money, use paid advertising to bring new customers and add videos showcasing the value of the product in your social media messaging. What is a product announcement? Include a CTA in your product launch blog post. Conclusion.

Feedback Software 98

Feedback Software Research Software Product launches User Testing 98

Userpilot

JANUARY 14, 2023

Announcing new features and product updates to let your users know what changed (if any) and guide them to use the new features. Creating webinars and offering live training demos to help users tackle specific problems or use cases. A successful customer education program can be woven into your product marketing efforts.

Customer Experience 98

Customer Experience Feedback Software Education Customer Feedback 98

Userpilot

JANUARY 30, 2023

Here are real-life product adoption examples from successful companies for each stage: Using social media ads to expand brand awareness, like Slack. Offering educational webinars showcasing the value of your product, like Userpilot. of the market) are excited about trying products and testing new technology.

User Testing 98

User Testing Feedback Software Research Software Onboarding KPIs 98

Userpilot

JUNE 20, 2023

The Lean Product Playbook by Dan Olsen focuses on addressing real customer needs through Lean Process. Product-led Growth by Wes Bush: explores product-led growth strategies for effective onboarding. You can book a Userpilot demo to implement the lessons from these must-led onboarding books effortlessly.

Onboarding KPIs 98

Onboarding KPIs Feedback Software Research Software Books 98

Userpilot

JUNE 28, 2023

Stripo offers a pre-sign up interactive demo that brings prospects to their ‘Aha’ moment before they even create an account. Get your free demo today! Get a demo now! To make the onboarding flow feel less daunting to new users, Sked Social only has four tasks present on the checklist. Source: Sked Social.

Onboarding KPIs 96

Onboarding KPIs Feedback Software User Testing Analytic Tools 96

The Product Coalition

FEBRUARY 1, 2022

giving the developers an opportunity to try or use the product for free before a purchase decision is made?—?this It might be that PLG is not right for you, but you shouldn’t dismiss it just because your current product isn’t suitable for it or is selling well. Then, they see a demo. this becomes the new norm.

B2B 173

B2B User Testing Enterprise Demo 173

Userpilot

AUGUST 16, 2023

You can use user retention metrics to identify if there’s a product-market fit problem rather than a retention problem. When developing your product , address app performance issues to improve user retention. Userpilot can help you to collect user feedback on your product via surveys without any code.

User Testing 98

User Testing Customer Experience Customer Feedback Analytic Tools 98

Userpilot

JULY 24, 2023

Create and release your MVP with only core product features. Create a targeted go-to-market strategy for your launch plan. Choose the appropriate marketing channels to reach your target markets. Launch coordinated product marketing campaigns to reach your audience. Launch your product.

Product launches 98

Product launches User Testing Product Research ChatGPT 98

Userpilot

JULY 15, 2022

Book a Userpilot demo to learn how Userpilot can help you learn more about your users and increase user loyalty. From the customer’s need to their awareness of products to their eventual purchase, the buying journey is a zigzag line. For you as a product marketer, their visit to your site is where their journey begins.

Analytic Tools 98

Analytic Tools Research Software Feedback Software Data Visualization 98

Userpilot

OCTOBER 11, 2021

Marketing SaaS products in comparison uses the product as the main driver of acquisition. Meaning product marketers in SaaS companies focus on activation and adoption too. Your goals as a product marketing manager are to drive trial signups and get the customer to experience repeated value from the product.

Feedback Software 119

Feedback Software User Testing Product Research Customer Experience 119

Pragmatic Marketing

JANUARY 13, 2020

Perhaps you’re a product marketer, product manager or data scientist. Perhaps you recently negotiated the purchase of new software, outsourced a research product or hired an agency to help with product or content design. Not adapting or personalizing demos. Losing trust by how you communicate pricing.

Research Software 91

Research Software User Testing B2B Software Review 91

Pragmatic Marketing

JANUARY 13, 2020

Perhaps you’re a product marketer, product manager or data scientist. Perhaps you recently negotiated the purchase of new software, outsourced a research product or hired an agency to help with product or content design. Not adapting or personalizing demos. Losing trust by how you communicate pricing.

Research Software 91

Research Software User Testing B2B Software Review 91

Userpilot

APRIL 27, 2022

So, let’s find out what product launch metrics you can use to ensure successful product marketing and launch. Product launch is a coordinated and collaborative effort to introduce a new solution in the market. There are three product launch phases: pre-launch phase, launch phase, and post-launch phase.

Onboarding KPIs 98

Onboarding KPIs Product launches Analytic Tools Feedback Software 98

Userpilot

APRIL 18, 2023

The 4 types of customer satisfaction surveys are Net Promoter Score (NPS) surveys, customer satisfaction score (CSAT) surveys, customer effort score (CES) surveys, and product-market fit (PMF) surveys. Dichotomy questions are usually presented in the following format – happy/unhappy, yes/no, agree/disagree, etc.

Customer Feedback 97

Customer Feedback User Testing Customer Satisfaction Customer Experience 97

Userpilot

JULY 8, 2021

The pirate metrics framework was developed by Dave McClure from 500 Startups and introduced in his 2007, presentation entitled “Startup Metrics for Pirates.”. The acquisition stage is the moment when the user decides to signup for a free trial or a demo of your product. Get a demo and add one in your SaaS to reduce churn.

Analytic Tools 98

Analytic Tools Feedback Software Onboarding KPIs Framework 98

Userpilot

NOVEMBER 27, 2023

Book a demo with our team to see how we can help you retain more customers. Customer churn rate formula To calculate the churn rate , divide the total number of customers lost by the total number of customers present at the start of a time period. Get a Userpilot Demo and see how it can help you with improving your retention rate.

Product Research 100

Product Research Data Visualization Feedback Software Analytic Tools 100

Userpilot

JANUARY 6, 2023

That is the question that many product managers and marketing managers need to tackle to choose the best pricing strategy for their SaaS products. That’s exactly what Jana Frejova , Product Marketing Lead at Spendesk Spendesk , discussed in her recent presentation at the Product Drive Summit 2022 organized by Userpilot.

Customer Experience 98

Customer Experience User Testing User Friction Product Research 98

Userpilot

DECEMBER 10, 2023

Userpilot is a product growth platform that allows you to collect user behavior data and feedback and drive user activation and engagement. Book the demo to see how! What is product-led growth? Product-led growth (PLG) is a business strategy that uses product as the main driver of customer acquisition , retention, and expansion.

Analytic Tools 105

Analytic Tools Feedback Software Customer Experience Data Visualization 105

Userpilot

NOVEMBER 23, 2023

If you want to see how Userpilot can help you track user behavior, collect feedback, and run experiments, book the demo! The thing is, users don’t need the majority of features that product teams build. In other words, the product-market fit becomes weaker for some of the target audience.

Analytic Tools 105

Analytic Tools Feedback Software Product Research User Testing 105