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Product Demos: How to Sell Solutions Versus Products

Product Management University

Here’s a simple three-step approach for your product demos that will help you sell solutions versus products. In the second column, list that product’s primary purpose or the primary outcome it delivers. Script your pitch according to how each product contributes to the overall value theme/outcome.

Demo 130
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The 12 Days of Product Management: A Festive Journey for Product Managers

280 Group

‘Tis the season to be jolly, and what better way to celebrate than with a holiday spin in the world of product management! Day 2: Two product demos The second day brings demos so bright! The Product Manager shares insights with all their might. Happy holidays, product managers!

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The 3 E’s of a Great Sales Demo – A Chain Reaction

Product Management University

When all three of these factors are present, it’s going to be a great sales demo. There are a lot of steps in the sales process that can make or break a deal, but buyer politics aside, the demo is the biggest hurdle to clear because the product is the centerpiece of the evaluation. The 3 Es of a Great Sales Demo 1.

Demo 130
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How to Create a B2B Sales Demo Script

Product Management University

Sales demos are one of the easiest ways to boost your credibility with prospects and customers. A good sales demo creates that critical moment of differentiation that makes your product the obvious choice in a sea of competitors. What is a B2B Sales Demo Script? How to Create a Sales Demo Script. Create Scenarios.

Demo 130
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Behind the Product: What to Do When Your Demo Cracks—Tesla Cybertruck

280 Group

As I watched the Tesla Cybertruck demo literally shatter right before our eyes the other night, I confess I had some sympathy for Elon Musk. I’ve been there—I suspect many other Product Managers have been there too. Then, despite your best-laid plans for a great product demo—things go wrong. I’ll wait….

Demo 260
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Sales Demos: Selling Outcomes vs. Features

Product Management University

Business outcomes vs product features: how do your sales demos stack up? In many cases, the product silos that exist within product management become transparent to buyers during the sales cycle, creating the perception you’ve got a bunch of fragmented products instead of integrated solutions.

Demo 147
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Why Market Leadership Starts With Product Management

Product Management University

But products are the nucleus, and that means market leadership starts with product management. There are the obvious things product management does. I want to focus on the responsibilities of B2B product management that don’t get much airtime. To some product managers, market is synonymous with users.