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Can Adobe Make a Master Move to Capture Chatting with Documents?

The Product Coalition

Era of interactive, conversational documents is just around the corner, ready to transform the way we search, learn, and work. The corporate landscape is teeming with PDF documents. In the realm of clinical trials, for instance, the lion’s share of documentation is stored in this format. Can Adobe make a bold move?

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Product Positioning Strategies For SaaS: Types and Examples

Userpilot

Product positioning strategies are not only a marketing tactic but a survival strategy. In this article, we’ll go over product positioning definitions and their types, then go over our process for creating a product positioning strategy that gets positive user feedback. What is product positioning?

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Front End Development Trends That Will Be With Us in 2021

The Product Coalition

Front end trends are developing slowly. It’s really hard to make predictions about what will happen in 2021, but we may surely say what technologies will remain at the peak of fame and will be used everywhere in front end development app. Frameworks are software that simplify the development process and different modules assembly.

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June BOM: Positioning

Pragmatic Marketing

June’s Box of the Month is positioning. Then you can create internal positioning documents for developing external messages that focus on each key buyer or persona. For a full list of relevant articles, webinars and blog posts, check out our Box of the Month page.

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Who Should Own Product Positioning?

Pragmatic Marketing

Product positioning is a key element of product management. Positioning documents will define your product category, the problems it solves and the personas it serves. So how does this model impact product positioning ? A product’s position is what it does and for whom. It turns positioning into messaging.

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The Exceptional Product Requirements Document

Actuation Consulting

Last week we covered the basics of the Product Requirements Document (PRD). This week I’ll lay out the eight things that set a PRD apart as a highly useful document. Deliver these eight, and you’ll have a document that smoothes out development and leads to a positive outcome. What does highly useful PRD look like?

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Product Development Process: The Seven Stages Explained

Userpilot

The product development process is part art, part science, and all important to the success of your SaaS. In this article, we've got a comprehensive review of the entire product development process. While product development describes the process of creating the product itself (i.e. What is product development?