280 Group

MARCH 28, 2023

I was aware that it existed, and at a previous company, we talked about the possibility (at a couple of different points in time), of adding a product manager. I was aware that it existed, and at a previous company, we talked about the possibility (at a couple of different points in time), of adding a product manager.

Product Marketing 156

Product Marketing Marketing User Testing Customer Experience 156

280 Group

FEBRUARY 4, 2022

This article details general Product Manager salary data based on salary information reported by Salary.com in January 2022. . Status of the Job 2022: Product Manager . What Is a Product Manager? . In short, Project Manager is a big job that merits equitable compensation. .

Data Visualization 367

Data Visualization Reporting Tools Research Software Product Management 367

280 Group

APRIL 12, 2021

Status of the Job 2021: Product Marketing Manager. As organizations scrambled to innovate and deliver tools and technologies that enabled digital transformation, Product Marketing Managers moved into the spotlight. What is a Product Marketing Manager?

Data Visualization 290

Data Visualization Product Marketing Reporting Tools Marketing 290

280 Group

AUGUST 23, 2021

That’s why the Brand Manager is one of the highest-ranking individuals within an organization, and only experienced candidates are considered for this role. There is considerable overlap between the responsibilities of Brand Managers and Product Marketing Managers (PMM). 2: Leverage Product-Led Growth (PLG).

Branding 317

Branding Data Visualization Product Marketing Marketing 317

280 Group

AUGUST 4, 2019

The article is a synopsis of The Phenomenal Product Manager: Chapter One , written by Brian Lawley. We’ll be using the term Product Manager to refer to both Product Managers and Product Marketers. Here’s a summary of the typical duties under each role: Product Management.

Product Marketing 209

Product Marketing Product Management Product Manager White Paper 209

Product Management University

FEBRUARY 12, 2024

If you’re looking to climb the product marketing career ladder faster, here are five things you can do that’ll accelerate your climb. Track Record of Year-Over-Year Product Revenue Growth Not to state the obvious here, but product revenue is always top the priority. I came into a product marketing role from pre-sales.

Product Marketing 147

Product Marketing Marketing Customer Experience Differentiation 147

280 Group

NOVEMBER 14, 2020

We are thrilled to announce that several of our blog articles have made it to the finalist round of the 2020 Product Management Today MVP Awards ! It is our mission to empower product professionals so they can gain the tools and knowledge needed to build better products. 4: Product Manager vs Product Marketing Manager.

Product Management 156

Product Management Product Manager Analytic Tools Data Visualization 156

280 Group

NOVEMBER 3, 2020

For our next installment of the Trailblazing Women in Product Management series, I interviewed Quisha Light, Manager, Product Development and Lifecycle Management at Portland General Electric (PGE). View the full list of this blog interview series to learn the stories of more women product leaders.

Product Research 296

Product Research Research Software Development Customer Experience 296

280 Group

MARCH 11, 2022

This article details general Product Marketing Manager salary data based on salary information reported by Salary.com in January 2022. . Status of the Job 2022: Product Marketing Manager. What is a Product Marketing Manager? . Product Marketing Manager Salary for 2022 .

Product Marketing 156

Product Marketing Reporting Tools Marketing Data Visualization 156

280 Group

APRIL 18, 2023

Jennifer is now the Vice President of Product Management at Synthetaic, an end-to-end AI company. “ I had never worked directly on an AI product before, nor had I worked in a startup, but the more it scared me, the more I knew it’s what I had to do next.” You want to be a decision maker.

Product Management 295

Product Management Product Manager Customer Experience Management 295

Lenny Rachitsky

APRIL 11, 2024

Before moving into venture capital, he played a crucial role as VP of Product and Design at Dropbox, guiding the company until its IPO in 2018. Prior to Dropbox, Todd led product management for Twitter’s Content and Discovery teams after selling his startup, Cover, to Twitter in 2014.

User Testing 97

User Testing Framework Product Marketing Marketing 97

Userpilot

MARCH 9, 2023

Before you rush into creating a product thinking people will love it, it pays to perform a product-market fit analysis. You want to be sure there is a demand for your product, so you don’t have to suffer the embarrassment of a massive flop. What is product-market fit? What is a product-market fit?

User Testing 98

User Testing Product Research Product Marketing Customer Feedback 98

280 Group

JUNE 27, 2023

Today, we’re excited to announce the 280 Group Blueprint, a new and improved visual representation of the ideal outcome driven product management process. Product management is no different. Product management is no different. This is also a key time to determine product-market fit.

Product Research 69

Product Research Product Management Product Manager User Testing 69

280 Group

MARCH 2, 2021

Product-Focused Teams. You’ve decided that your company needs to become more product-focused. You now have a team of Product Managers to help you achieve that goal. Engineering/Development teams. This means that there is often a Product Owner role as the driver of the user stories and development backlog.

Webinar 296

Webinar Outbound Product Management Product Manager 296

280 Group

SEPTEMBER 27, 2021

Last month, we presented the webinar, The Product Manager vs. Product Owner Role – Siblings, Rivals, or the Same Person? Are Product Managers both Traditional and Agile? Secondly, is an Agile Product Manager a Product Owner? Who is more strategic, the Product Owner or Product Manager?

Product Management 348

Product Management Product Manager Technical Review Customer Experience 348

The Product HQ

FEBRUARY 1, 2023

Curious to know how to advance your career as a long-term product manager as either s group product manager or principal product manager? While it is a senior position, there are numerous career paths, such as Group Product Manager (GPM) and Principal Product Manager (PPM).

Product Management 52

Product Management Product Manager Certifications User Testing 52

280 Group

NOVEMBER 15, 2021

Launched in 2020, 280 Group’s Digital Product Management: Live Online course has gained acclaim among product leaders as a comprehensive course covering the critical skills needed to advance their careers and bring successful digital products to market. Learn It All — At Your Own Pace.

Product Management 295

Product Management Product Manager Customer Experience B2B 295

280 Group

JANUARY 15, 2020

This article details product manager salary data for general product manager jobs (unspecified type). ” — Director of Product Management, Fintech | Oakland, CA. .” ” — Director of Product Management, Fintech | Oakland, CA. Product Manager Salary.

Data Visualization 353

Data Visualization Product Management Product Manager Management 353

280 Group

JUNE 23, 2020

As Product Managers (PMs) and Product Marketers (PMMs), you want to know that you’re doing meaningful work and are creating products that impact consumers lives, in a very real way. But when 70-95% of products fail , what can you do to beat the odds? Topics covered. Your choice. What’s the best fit for YOU?

Product Management 302

Product Management Product Manager User Testing Data Visualization 302

280 Group

AUGUST 23, 2021

Join our upcoming webinar on Friday, August 27th, The Product Manager vs. Product Owner Role – Siblings, Rivals, or the Same Person? , For product professionals, perhaps the most frequently debated issue – the one we can’t ever seem to escape is: Product Manager or Product Owner? SAVE MY SPOT.

Webinar 358

Webinar Research Software Reporting Tools Product Management 358

280 Group

MAY 11, 2021

Given the enormity of the product development process, it’s no surprise that successful product introductions are few and far between. According to research from Harvard Business School, of the 30,000+ new products introduced every year, 95% fail —and it’s often due to poor product management.

Weak Development Team 317

Weak Development Team User Testing Customer Experience Product Management 317

280 Group

JULY 18, 2017

In today’s fast pace, hyper-competitive world of product development, a lean mindset is a new skill product managers and product teams need to develop. At its simplest, Lean is a way to analyze our process and actions in pursuit of delivering value to the market faster. continue reading].

Development 185

Development Product Management Product Manager Management 185

Userpilot

JANUARY 22, 2024

A product marketing framework is like a compass that guides you through the complex, fast-paced world of SaaS. From initial launch to ongoing product management , this framework acts as a map towards sustainable growth. What is a product marketing framework?

Feedback Software 105

Feedback Software Research Software Analytic Tools Product Research 105

280 Group

DECEMBER 16, 2020

Therefore, VoC is one of the most fundamental responsibilities in Product Management. Yet, as I survey Product Managers that I work with, they consistently acknowledge that PMs don’t do enough VoC activities. How Does Voice of the Customer Impact Product Management? Interacting directly with the customer.

User Testing 272

User Testing Customer Experience Customer Feedback Product Research 272

280 Group

APRIL 19, 2020

Steering an Agile Transformation should not be confused with simply adopting Agile software development principles. Rather, it is about transforming an entire organization—Product Management, Development, IT, Customer Support, Sales, etc. Product Management’s role in an Agile Transformation.

Agile 279

Agile Product Management Product Manager Customer Experience 279

280 Group

AUGUST 4, 2020

Whether you have started your career in another field and making the shift into Product Management, or if you are nearing the completion of your undergraduate degree and have discovered your passion for Product Management, you may be considering obtaining an MBA in order to master the critical business expertise required for this role.

Analytic Tools 248

Analytic Tools Research Software Reporting Tools Data Visualization 248

Roman Pichler

APRIL 5, 2022

For example, a product strategy workshop might have the objective to identify the key changes required to achieve product-market fit. Contrast this with a sprint review meeting , which might help you determine if users can easily sign up for the product. Assess product strategy and adjust if necessary.

Weak Development Team 269

Weak Development Team Product Management Product Manager User Testing 269

Userpilot

JULY 31, 2023

What does a product marketing manager (PMM) do? This is the question on the lips of many marketing professionals browsing through opportunities at tech companies. Chances are you already know their broad responsibility is to develop and implement a marketing strategy roadmap for a specific product.

Product Marketing 98

Product Marketing Onboarding KPIs User Testing Marketing 98

280 Group

JANUARY 22, 2020

In this article, we’ll discuss some of the concepts around how to step up and become a leader to your product team and organization. Product Management is a unique role because Product Managers have all the responsibility for a product’s success yet no formal authority. .” — Peter Drucker. Delegative.

Weak Development Team 366

Weak Development Team Strategy Product Management Product Manager 366

280 Group

MARCH 8, 2020

It’s 5 PM on a Friday, you just came home from work and are waiting to hear back from the hiring manager at the company you interviewed with last week. You are looking to make a switch, trying to break into the trendy career you’ve heard of called Product Management. The phone rings—great news, you got it! Be Customer Focused.

Product Management 250

Product Management Product Manager Management Management 250

280 Group

DECEMBER 15, 2020

Product Manager now ranks #4 on Glassdoor’s 50 Best Jobs of America for 2020. So, it’s not surprising that over the past few years we’ve seen the number of product management training courses and content available explode. Product Manager Certificates. Product Manager Certifications.

Certifications 317

Certifications Product Management Product Manager Weak Development Team 317

The Product Coalition

OCTOBER 13, 2022

If only books on product management had labels that say “pre-PMF” or “post-PMF”. Here are 10 great product books on pre-product market fit (pre-PMF)! ?? To build your first product you don’t have to read anything. Credit: Austin Distel Startups reading the wrong resources waste months with the wrong methods.

User Testing 138

User Testing Books Product Marketing Marketing 138

280 Group

AUGUST 24, 2020

For our next installment of the Trailblazing Women in Product Management series, I interviewed Shilpi Gupta, VP of Product Management at Yoma Bank in Myanmar. View the full list of this blog interview series to learn the stories of more women product leaders. How did you get into product management?

Banking 229

Banking Feedback Software Product Management Product Manager 229

Ronke PM

APRIL 11, 2024

Types of Customer Feedback Final Thoughts Customer feedback provides cross-functional teams with confirmation that they are on the right path, which leads to the development of products that bring value to customers. Products that impact their lives for the better. What makes a product great?

User Testing 52

User Testing Customer Feedback Feedback Software Customer Experience 52

Userpilot

SEPTEMBER 14, 2022

In this article, we included the best tips and advice for product marketing managers (PMMs) on how to launch a product, along with various tips that can help your process go smoothly. Successfully launching a product requires proper planning which usually follows specific steps and checklists. Market Research.

Product Research 98

Product Research Feedback Software Research Software Product Marketing 98

280 Group

DECEMBER 16, 2020

Product leaders in need of extraordinary talent rarely find themselves in a position where they are afforded ample time to recruit, evaluate, hire, and ramp-up a new Product Manager. The Product Management Hiring Process. Develop a crisp, clear job description. 3: Develop a Crisp, Clear Job Description.

Reporting Tools 317

Reporting Tools Product Management Product Manager User Testing 317

280 Group

MARCH 27, 2020

Yesterday we enjoyed hosting an Ask Me Anything session on Facebook Live with five of our Product Management expert instructors. In this very serious time, we really wanted to be available to answer questions and help the Product Management community adapt and rise to the challenges we’re all facing. Have More Questions?

Customer Experience 263

Customer Experience Product Management Product Manager Research Software 263