Product Management University

JUNE 5, 2023

Most product managers know how to create a product vision, but that’s not the hard part. The extent to which stakeholders get behind your product vision has everything to do with how the product vision is articulated. What is a Product Vision? Why is a Product Vision Important? Your product vision shouldn’t.

Vision 130

Vision Product Research User Testing Customer Experience 130

280 Group

OCTOBER 29, 2022

According to a recent 280 Group poll, only 32% of organizations currently have a defined Product Marketing Manager role. This position has gained traction in enterprise organizations over the past few years, and for good reason: Product Marketing is essential for getting the word out about a product and driving sales.

User Testing 296

User Testing Product Marketing Product Research Research Software 296

Intercom, Inc.

JANUARY 24, 2023

This evolution always starts with one thing: a clear product vision. All products follow the same life cycle: development, growth, maturity, decline. Businesses can feel it too: declining KPIs, competitors catching up, market impact waning. Product vision is the critical bridge between strategy and execution.

Vision 118

Vision Feedback Software Customer Experience User Testing 118

The Product Coalition

APRIL 20, 2023

Augmented reality apps may sound futuristic, but consumers and marketers are embracing the concept far more quickly than you may expect. In addition, 38% of marketers reported employing augmented reality to engage customers online and in-store. 67% of media buyers and planners desire AR advertisements in digital marketing initiatives.

Technical Review 134

Technical Review Reporting Tools Vision Software Review 134

The Product Coalition

AUGUST 6, 2023

What you build is your product’s future, and following Product Development Stages is essential to create a customer-centered product, and also following these stages will help you create better, effective teamwork. How you develop, launch, and improve a product determines your success in the market. Bring your ideas to market!

Feedback Software 121

Feedback Software Development User Testing Customer Experience 121

Userpilot

OCTOBER 11, 2022

What are some good product vision examples? How is the product vision different from the company vision? What makes a great product vision? How should product managers develop effective product vision statements? Product vision and company vision overlap in single-product organizations.

Vision 111

Vision Analytic Tools Data Visualization Reporting Tools 111

Userpilot

SEPTEMBER 14, 2023

How do product management and marketing teams work together to build successful products? Their responsibilities include product discovery, developing product vision, prioritization , roadmapping , analyzing product performance and its iterative development, and leading the product team. Let’s get right to it!

Product Research 104

Product Research User Testing Research Software Feedback Software 104

280 Group

MARCH 11, 2022

This article details general Product Marketing Manager salary data based on salary information reported by Salary.com in January 2022. . Status of the Job 2022: Product Marketing Manager. What is a Product Marketing Manager? . If we learned anything from the past two years, we learned to expect the unexpected.

Product Marketing 156

Product Marketing Reporting Tools Marketing Data Visualization 156

Roman Pichler

SEPTEMBER 13, 2022

And what’s their relationship to the product vision and the product backlog? To answer these questions, I have developed the model shown in figure 1. At the heart of the model in figure 1 are four artefacts: the product vision, the product strategy, the product roadmap, and the product backlog.

Product Strategy 303

Product Strategy Strategy Vision Product Research 303

The Product Coalition

FEBRUARY 3, 2022

We make a living selling leaders and teams on what the future can look like, and then do our best to meet and exceed that vision. Product leaders, before they dive into developing complex and costly applications intended for this “metaverse” (that is still highly conceptual), the question is always going to be “why.”

Vision 134

Vision Research Software User Testing Healthcare 134

The Product Coalition

AUGUST 7, 2023

How to Choose the Optimal North Star for a Roof Shingles Assessment Vision API Company How the Right North Star Metric Can Illuminate Your Business Path Introduction In recent years, many new API SaaS companies are emerging that provide AI-powered capabilities for processing text, audio, images and video.

Analytic Tools 114

Analytic Tools Feedback Software Data Visualization Vision 114

Userpilot

DECEMBER 15, 2023

By screening your ideas before investing in their development, you reduce the risk of failure and can allocate resources to initiatives that satisfy customer needs and market demand. Common examples include market demand, customer willingness to pay , or scalability. The idea screening process starts with idea generation.

Data Visualization 105

Data Visualization Product Research User Testing Analytic Tools 105

Userpilot

JULY 31, 2023

What does a product marketing manager (PMM) do? This is the question on the lips of many marketing professionals browsing through opportunities at tech companies. Chances are you already know their broad responsibility is to develop and implement a marketing strategy roadmap for a specific product.

Product Marketing 98

Product Marketing Onboarding KPIs User Testing Marketing 98

Userpilot

JANUARY 22, 2024

A product marketing framework is like a compass that guides you through the complex, fast-paced world of SaaS. In this article, we dive deep into what a product marketing framework is and explore its essential components. In this article, we dive deep into what a product marketing framework is and explore its essential components.

Feedback Software 105

Feedback Software Research Software Analytic Tools Product Research 105

Alchemer Mobile

MARCH 13, 2024

Vandegriff recognized for exceptional leadership of technology and teams, positively impacting Alchemer customers LOUISVILLE, COLORADO, March 13, 2024 – Alchemer, a global leader in experience management and enterprise feedback technology, today announced that Brandi Vandegriff has won the Colorado Technology Association’s CIO of the Year Award.

Feedback Software 242

Feedback Software Research Software CTO Technology 242

Roman Pichler

FEBRUARY 19, 2024

Level three, finally, allows product people and teams to develop the product strategy including the value proposition and business goals. It’s the first step to bring about positive change. You are not in a position to decline feature requests. The strategy may be developed by the head of product or another senior manager.

Product Research 245

Product Research Product Management Product Manager Customer Experience 245

280 Group

DECEMBER 20, 2023

Shifting into a role focused on idea development, I forged a close connection with the CEO, expressing a desire to enhance our offerings. Despite initial doubts about our product’s market fit, research uncovered core capabilities, enabling me to position it effectively. It’s a positive aspect of professional growth.

Product Strategy 207

Product Strategy Research Software Product Management Product Manager 207

Userpilot

SEPTEMBER 29, 2023

The product development process is part art, part science, and all important to the success of your SaaS. In this article, we've got a comprehensive review of the entire product development process. While product development describes the process of creating the product itself (i.e. What is product development?

User Testing 105

User Testing Feedback Software Research Software Product Research 105

ProductPlan

JUNE 14, 2022

For an organization to follow through and turn that idea into a viable product, the team needs both a product vision and a product strategy. Both of these play a critical role in motivating those responsible for bringing the product from concept to market. Product vision. Product vision examples. Product vision examples.

Vision 59

Vision Product Strategy Strategy Feedback Software 59

Roman Pichler

DECEMBER 7, 2021

Second, it has to be feasible to develop it. Third, it has to generate sufficient business benefits to justify developing it. Feasibility implies that it is possible to design and build the product: the technologies required exist or can be developed. First, it has to address a specific need that a group of people have.

Artificial Inteligence 244

Artificial Inteligence Vision Wireless User Friction 244

280 Group

FEBRUARY 4, 2022

Hybrid work environments are now commonplace, requiring distributed teams to find ways to collaborate effectively using tools like Zoom, Teams, Jira, Slack and others across various time zones, while bringing innovative products to market. What Is a Product Manager? .

Data Visualization 367

Data Visualization Reporting Tools Research Software Product Management 367

Userpilot

JULY 23, 2023

With the right go-to-market team, your new launches won’t suffer unnecessary delays and you can increase adoption but focusing on the right things. TL;DR A go-to-market strategy is a comprehensive plan for taking your product or service to target customers. Create a go-to-market process (or processes) and train the team to follow them.

Research Software 96

Research Software Data Visualization User Testing Marketing 96

280 Group

AUGUST 14, 2023

TL; DR Corre’s background in Economics and Computer Science led her to product development, where she became interested in the entire product lifecycle and customer experience. Key lessons learned: Stay open to new ideas, consider market readiness before launching products, and maintain internal alignment despite conflicting feedback.

Product Management 156

Product Management Product Manager Feedback Software User Testing 156

The Product Coalition

JUNE 9, 2021

You’ve got a clear vision for the future, and it looks bright! The initial steps of this framework took collaboration between business leadership and the product team to set a direction for development decisions. In the second half, the product team will work with the development team to tie actionable projects to business goals.

Vision 89

Vision Roadmap Customer Experience Weak Development Team 89

Userpilot

JULY 23, 2023

Trying to figure out what your B2B marketing team structure should be? Whether you want to bring in more demand from marketing campaigns or retain customers through better in-app communication – the right marketing team is a must. A content marketing team for driving traffic and engagement through valuable content.

B2B 97

B2B Research Software Feedback Software Customer Experience 97

Roy Madden

JANUARY 29, 2021

We are looking for a VP Marketing with a proven track record of driving growth in an early stage B2B SaaS environment. You will be responsible for developing and executing the Feedly marketing strategy. Apply for this position. Develop strong relationships with analysts (Gartner, Forrester, etc.) Responsibilities.

White Paper 118

White Paper Marketing User Testing Customer Experience 118

People-First Product Leadership

DECEMBER 20, 2023

Part 1, we covered the “why” behind creating a strategy stack, with a focus on establishing the organization’s Mission, North Star, and Vision. Part 3 brings together the Product specific Vision, Roadmap and Goals. The Vision is brought to life in the Now / Next / Later roadmap, which is supported by Product Goals.

Vision 52

Vision Roadmap Onboarding KPIs Customer Experience 52

The Product Coalition

AUGUST 24, 2021

Enterprises such as Qualcomm and Cisco lost some portion of their market share, while Amazon and eBay had declines in their company valuations. Due to the growing tendency of backing technology businesses, a software startup could raise millions of dollars of funding in their earliest stages of development.

User Testing 154

User Testing Development Customer Experience Product Research 154

The Product Coalition

MARCH 19, 2021

Here, we’ll take a look at the product development questions you must ask yourself before launching any new product. Who is our target market? In most cases, a conversation about the target market would occur in the early stages of product development, which makes it an especially important element as you approach launch.

Development 132

Development Product Research Research Software Technical Review 132

Userpilot

FEBRUARY 4, 2023

You can develop and execute strategic initiatives with the OKR framework. A strategic initiative is what can help your company achieve its long-term vision. With these initiatives, you will have a strategic plan and roadmap for continuous improvement and the possible evolution of the market. What are strategic initiatives?

Feedback Software 98

Feedback Software Analytic Tools Research Software Product Research 98

Roy Madden

JUNE 29, 2021

We’re looking for a hands-on Marketing Automation Manager with Hubspot expertise to help us level up our B2B marketing efforts. Own Hubspot execution across the Sales and Marketing Hub, with a particular focus in Workflow creation and analytics. You have experience in B2B marketing. apply for this positon.

Analytic Tools 133

Analytic Tools Technical Advisors Research Software Data Visualization 133

The Product Coalition

FEBRUARY 29, 2024

Source In the expansive universe of software development, few platforms have wielded as much influence and innovation as GitHub. The Origin: A Fun Weekend In 2008 The GitHub saga commenced in 2008 when three men envisioned a platform that would democratize software development and foster collaboration on a global scale.

Software Review 126

Software Review Customer Experience Software Developers Software Development 126

Userpilot

SEPTEMBER 14, 2023

TL;DR A product manager oversees the entire software product development cycle, from discovery to launch and beyond. Data product managers focus on leveraging data for product development. A strategic product manager is responsible for developing long-term product vision and strategy. Developing and prioritizing ideas.

Research Software 105

Research Software Analytic Tools Feedback Software Product Research 105

Imaginary Cloud - Design

APRIL 29, 2021

Despite requiring very different skill sets, web design and development are sometimes automatically associated with each other. They are tremendously important to build a prosperous digital product, but web design and development do not share the same concerns and priorities within the process - their responsibilities also differ.

Research Software 142

Research Software Software Review Development Web Development 142

Userpilot

JANUARY 14, 2024

In particular, we look at: What the product manager’s role involves Their main responsibilities Common product management positions Tips on how to advance your PM career Let’s dive in. TL;DR A product manager leads the product management team and is responsible for overseeing all stages of the product development process.

Data Visualization 105

Data Visualization Analytic Tools Research Software Feedback Software 105

The Product Coalition

APRIL 7, 2021

As a consequence of this, the mobile app development industry is on the rise now. Probably, you look for a research-based recommendation of a reliable app development service provider too. Fireart Studio Fireart Studio is a boutique design and software development company with a headquarter in Warsaw, Poland.

Research Software 116

Research Software Feedback Software Artificial Inteligence User Testing 116

Product Bookshelf

APRIL 15, 2024

Martin Good Strategy, Bad Strategy by Richard Rumels Product strategy is a set of choices informed by product vision and company objectives. Strategy development requires imagination and creativity ; a good strategy is not the result of detailed analysis. This perspective shows that a guiding vision must be present to inform strategy.

Product Strategy 62

Product Strategy Weak Development Team Strategy Data Visualization 62