Product Bookshelf

APRIL 15, 2024

Martin Good Strategy, Bad Strategy by Richard Rumels Product strategy is a set of choices informed by product vision and company objectives. A good strategy consists of a diagnosis, guiding policy, and coherent actions. Why is product strategy so hard? “What is product strategy?”

Product Strategy 62

Product Strategy Weak Development Team Strategy Data Visualization 62

Product Management University

JUNE 5, 2023

Most product managers know how to create a product vision, but that’s not the hard part. The extent to which stakeholders get behind your product vision has everything to do with how the product vision is articulated. What is a Product Vision? Why is a Product Vision Important? Your product vision shouldn’t.

Vision 130

Vision Product Research User Testing Customer Experience 130

The Product Coalition

JUNE 13, 2021

Product strategy is one of the most important tasks of the product leader, and definitely one of the hardest things to do. In the effort to bring the company’s vision into reality, the details matter, often more than the innovation and completeness of the vision itself. This should be your first step into product strategy.

Vision 104

Vision Product Strategy Strategy User Friction 104

The Product Coalition

MARCH 8, 2024

Explore digital transformation strategies for enterprises Have you wondered why digital transformation strategies are a necessity? This comprehensive guide empowers you to harness the power of digital transformation strategies, propelling your business toward a thriving future. What are digital transformation strategies?

Enterprise 133

Enterprise Research Software Feedback Software Strategy 133

Roman Pichler

NOVEMBER 3, 2020

Traditionally, strategy and execution are often viewed as separate, sequential pieces of work that are carried out by different people. For example, a product manager might determine the product strategy and one or more development teams might be tasked with executing it. Enter the Cycle.

Product Strategy 396

Product Strategy Strategy Product Research Technical Review 396

ProductCraft

NOVEMBER 5, 2021

Developing a clear product vision is among the most worthwhile activities product leaders and startup founders can engage in. It provides a north star to focus your org and helps with everything from product decision making and alignment to identifying where you can win in your market. In the early stages of a company, the.

Vision 116

Vision Strategy Startups Development 116

Userpilot

DECEMBER 13, 2023

How do you develop a robust UX strategy? We also look at: What a UX design strategy is Why it’s important Its core principles and elements A practical example of a company with well-established UX strategies Let’s dive right in! Start designing your strategy by clarifying the business goals.

Research Software 99

Research Software Analytic Tools Feedback Software User Testing 99

Intercom, Inc.

JANUARY 24, 2023

This evolution always starts with one thing: a clear product vision. All products follow the same life cycle: development, growth, maturity, decline. Businesses can feel it too: declining KPIs, competitors catching up, market impact waning. Product vision is the critical bridge between strategy and execution.

Vision 118

Vision Feedback Software Customer Experience User Testing 118

The Product Coalition

OCTOBER 20, 2023

With AI technology, marketers can identify microtrends and even predict trends, saving time and resources through automated digital marketing services. The marketing industry is not immune to this digital transformation, as prominent brands are beginning to take advantage of the opportunities it presents. billion U.S.

Data Visualization 114

Data Visualization Artificial Inteligence Reporting Tools Customer Communications 114

The Product Coalition

JANUARY 27, 2024

There’s a clear distinction between technical and business-oriented roles, as well as between those focused on B2C and B2B markets. Product-Led strategy: User-Centric Approach, Customer-Centric Metrics Focus on self-service onboarding and scalability. Sales-Led strategy: Sales-Centric Approach. For example.

Feedback Software 139

Feedback Software Analytic Tools Onboarding KPIs B2B 139

Lenny Rachitsky

JANUARY 21, 2024

— Richard Rumelt is a legend in the world of strategy. He’s the author of Good Strategy/Bad Strategy and The Crux: How Leaders Become Strategists, both of which are often recommended by guests on this podcast. Strategies are fundamentally about what you’ll do in response to a challenge.

Strategy 104

Strategy Banking Research Software User Testing 104

The Product Coalition

JUNE 28, 2022

Let’s talk about how to define a product vision, and why the lack of a product vision is so detrimental to your team. As I’ll explain below, the “why” and “where” form your product vision, and your product team (especially your engineers), not only want this from you, but need it in order to do their best work. Directionality.

Vision 129

Vision Engineering Document Software Review 129

The Product Coalition

AUGUST 6, 2023

What you build is your product’s future, and following Product Development Stages is essential to create a customer-centered product, and also following these stages will help you create better, effective teamwork. How you develop, launch, and improve a product determines your success in the market. Bring your ideas to market!

Feedback Software 120

Feedback Software Development User Testing Customer Experience 120

Userpilot

MARCH 24, 2021

Defining your product strategy is the most important aspect of deciding to build something new. It helps your entire team rally around a vision and a set of outcomes, making sure everyone is aligned in reaching those product growth goals. What is a product strategy? How do you set a product vision?

Product Research 119

Product Research Onboarding KPIs Product Strategy User Testing 119

Userpilot

SEPTEMBER 29, 2023

The product development process is part art, part science, and all important to the success of your SaaS. In this article, we've got a comprehensive review of the entire product development process. While product development describes the process of creating the product itself (i.e. What is product development?

User Testing 104

User Testing Feedback Software Research Software Product Research 104

UX Planet

JANUARY 4, 2024

Amidst the ever-shifting terrain of professional development, my journey from an Industrial Designer with a specialization in Textile to a Design Strategist has been a transformative experience. Embracing Design Thinking principles, we conducted workshops to map out the entire user journey and identify pain points.

Strategy 86

Strategy User Friction User Testing Research Software 86

The Product Coalition

SEPTEMBER 2, 2022

The Eight Core Elements of a Winning Product Strategy “The essence of strategy is choosing what not to do.”?—?Michael The leadership team finally agreed on the vision. We knew our market inside and out. Should we only offer the product to members or the market at large? No choices = no product strategy.

Product Strategy 135

Product Strategy Strategy User Testing Weak Development Team 135

Actuation Consulting

SEPTEMBER 12, 2018

Today we will look at two of the most important: the Product Vision and Product Strategy documents. Defining a Product Vision Document. The Product Vision document looks into the future. The Role of the Product Strategy Document. Three Things Product Vision and Strategy Should Provide.

Vision 40

Vision Strategy Development Document 40

Userpilot

SEPTEMBER 14, 2023

How do product management and marketing teams work together to build successful products? Their responsibilities include product discovery, developing product vision, prioritization , roadmapping , analyzing product performance and its iterative development, and leading the product team. Let’s get right to it!

Product Research 97

Product Research User Testing Research Software Feedback Software 97

Userpilot

JANUARY 22, 2024

A product marketing framework is like a compass that guides you through the complex, fast-paced world of SaaS. In this article, we dive deep into what a product marketing framework is and explore its essential components. In this article, we dive deep into what a product marketing framework is and explore its essential components.

Feedback Software 103

Feedback Software Research Software Analytic Tools Product Research 103

Roman Pichler

APRIL 3, 2018

Business Strategy vs. Product Strategy. A business strategy describes how a company wants to achieve its overall aspiration and create value for its users, employees, and shareholders. The business strategy provides the company with the basis for making the right investment decisions. What is the company’s vision?

Strategy 256

Strategy Product Research Weak Development Team Systems Review 256

The Product Coalition

NOVEMBER 23, 2021

I have some takeaways and learnings to share that I covered as a coach for their onboarding strategy. Create B2B onboarding strategy for a premium organic products for <Startup V> catering to niche user segment focused on wellness, health & lifestyle” Why was it needed to define the problem for onboarding strategy?

Startups 134

Startups Strategy Technical Review B2B 134

The Product Coalition

MARCH 9, 2022

The answer lies in restaurant branding and marketing strategies. Before going into a specific restaurant branding strategy, we need to understand the concept of restaurant branding and how it works. Thanks to the restaurant branding strategy, your business would be differentiated from competitors from customer views.

Branding 165

Branding Strategy Feedback Software Research Software 165

Userpilot

DECEMBER 15, 2023

By screening your ideas before investing in their development, you reduce the risk of failure and can allocate resources to initiatives that satisfy customer needs and market demand. Common examples include market demand, customer willingness to pay , or scalability. The idea screening process starts with idea generation.

Data Visualization 104

Data Visualization Product Research User Testing Analytic Tools 104

Roman Pichler

FEBRUARY 19, 2024

Listen to the audio version of this article: [link] Introduction To discuss empowerment in product management, I find it helpful to distinguish three main levels of decision-making authority, product delivery, product discovery, and product strategy, as the model in Figure 1 shows. [1] It’s the first step to bring about positive change.

Product Research 242

Product Research Product Management Product Manager Customer Experience 242

The Product Coalition

JULY 12, 2022

Here I have tried to reveal the most common cases when the cooperation between the development team and the entrepreneur fails for reasons beyond the control of all parties involved. But more often, it’s a client who is not ready to develop software. But why do I refuse to start when, objectively speaking, the product can be developed?

Research Software 124

Research Software Weak Development Team Software Review Development 124

The Product Guy

OCTOBER 9, 2018

First, I did not know how to frame, develop and present product strategy in a systematic way, and second, as a startup, my company has not historically had a good track record of strategy being developed outside of senior management (read: founder). Two major obstacles stood in my way.

Weak Development Team 130

Weak Development Team Product Strategy Strategy Development 130

The Product Coalition

FEBRUARY 17, 2022

There has been a significant 31% increase in IT outsourcing app development services in the past year, with the numbers still growing. You can find everyone at one place and hire front-end developers, testers, UI/UX designers, and group a team dedicated to your project. It allows to develop and deliver solutions at a much lower cost.

Development 136

Development Technical Advisors Data Visualization Vision 136

The Product Coalition

JUNE 9, 2021

You’ve got a clear vision for the future, and it looks bright! The initial steps of this framework took collaboration between business leadership and the product team to set a direction for development decisions. In the second half, the product team will work with the development team to tie actionable projects to business goals.

Vision 89

Vision Roadmap Customer Experience Weak Development Team 89

Userpilot

JULY 31, 2023

What does a product marketing manager (PMM) do? This is the question on the lips of many marketing professionals browsing through opportunities at tech companies. Chances are you already know their broad responsibility is to develop and implement a marketing strategy roadmap for a specific product.

Product Marketing 96

Product Marketing Onboarding KPIs User Testing Marketing 96

Lenny Rachitsky

DECEMBER 3, 2023

Known for crafting a strong, unified vision, Ebi empowers her teams to achieve outsized outcomes.

Vision 58

Vision Product Research Document Engineering 58

The Product Coalition

FEBRUARY 25, 2023

Product leader Aatir Abdul Rauf outlines questions product managers should ask when crafting a product strategy. By Tremis Skeete , for Product Coalition Product strategy continues to be a misunderstood concept and energizes many conversations and debates on LinkedIn. It’s not a vision. It’s not a set of goals.

Product Strategy 136

Product Strategy Roadmap Strategy Vision 136

Melissa Perri

JULY 14, 2016

“What is your Product Strategy? YOU NEED A STRATEGY.” This didn’t sit well with the CTO because in reality he didn’t want a strategy, he wanted a plan. This is the way we were taught to think about Product Strategy. This isn’t a strategy, this is a plan. Product Strategy emerges from experimentation towards a goal.

Product Strategy 304

Product Strategy Onboarding KPIs Strategy Transportation 304

Userpilot

JULY 23, 2023

With the right go-to-market team, your new launches won’t suffer unnecessary delays and you can increase adoption but focusing on the right things. TL;DR A go-to-market strategy is a comprehensive plan for taking your product or service to target customers. What’s a go-to-market strategy?

Research Software 88

Research Software Data Visualization User Testing Marketing 88

The Product Coalition

AUGUST 28, 2023

The Software Development Life Cycle provides a practical framework you can apply to your product and improve your processes. With the support of the SDLC, You can track and control your calendar, and increase productivity and speed of development. It helps us meet customers’ demands, needs, and expectations.

Feedback Software 143

Feedback Software Reporting Tools Software Developers Software Development 143

Product Management University

JULY 23, 2020

Agile is a software development methodology. It’s not how you do product marketing or sales. Agile development is a methodology for building software, and it’s a good one! Smaller teams cranking out measurable units of software every 2-4 weeks and iterating toward usable features has done wonders for software development.

Agile 165

Agile Development Product Management Product Manager 165

The Product Coalition

DECEMBER 6, 2023

The Critical Role of Product Strategy When Money Is Scarce (Part 1 — Seed) A good product strategy is something every company needs. Here is how a product strategy can help you create business results, even when the market is not in your favor. Product strategy is such a vague term for most people.

Product Strategy 118

Product Strategy Research Software Strategy User Testing 118