Roman Pichler
SEPTEMBER 13, 2022
An effective product strategy is key to successfully create, enhance, and manage a product. There is no point in worrying about the product details and writing user stories if a sound product strategy is missing. But what exactly is a product strategy? Figure 1: My Product Strategy Model.
Roman Pichler
MARCH 14, 2023
Listen to the audio version of this article: [link] What Information Should a Product Strategy Provide? I like to think of the product strategy as a high-level plan that helps you realise your vision and that answers the following four questions: Who is the product for? Do You Need a Strategy for Your Product?
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Roman Pichler
AUGUST 15, 2023
Listen to the audio version of this article: [link] 1 No Strategy The first and most crucial mistake is to have no product strategy at all. When that’s the case, a product is usually progressed based on the features requested by the users and stakeholders. The strategy is therefore either too big or too narrow.
Roman Pichler
NOVEMBER 3, 2020
Traditionally, strategy and execution are often viewed as separate, sequential pieces of work that are carried out by different people. For example, a product manager might determine the product strategy and one or more development teams might be tasked with executing it. I call these outcomes product goals.
Speaker: Anne Steiner and David Laribee
As a concept, Developer Experience (DX) has gained significant attention in the tech industry. It emphasizes engineers’ efficiency and satisfaction during the product development process. In this talk, Anne Steiner and David Laribee will delve into the interconnectedness of Developer Experience and Product Manager Experience.
Product Bookshelf
APRIL 15, 2024
Martin Good Strategy, Bad Strategy by Richard Rumels Product strategy is a set of choices informed by product vision and company objectives. A good strategy consists of a diagnosis, guiding policy, and coherent actions. Why is product strategy so hard? “What is product strategy?
The Product Coalition
FEBRUARY 29, 2024
Want to learn how to improve and write great product strategies? Continue reading on Product Coalition » Here are some tips you can implement in your job immediately.
Speaker: Shyvee Shi - Product Lead and Learning Instructor at LinkedIn
These products, with their unique capabilities, bring fresh opportunities and challenges that demand a fresh approach to product management. This presentation unveils a comprehensive 7-step framework designed to navigate the complexities of developing, launching, and scaling Generative AI products.
Speaker: Robin Zaragoza, Product Coach and CEO of The Product Refinery
Every product manager has heard, “Keep the customer at the heart of everything you do". But what strategy do managers use to keep the customer and their key problems at the center of the product development process? How do product managers instill this knowledge of the customer across the rest of the organization?
Speaker: Jessica Hall, Product Strategy & Design Leader and Co-Author of The Product Mindset
By developing product- and customer-focused Flywheels, you can uncover new insights, make better products, and invest in more meaningful research. Use Product Management Today’s webinars to earn professional development hours! March 2nd, 2022 at 11:00 am PST, 2:00 pm EST, 7:00 pm GMT.
Speaker: Christian Bonilla, VP of Product Management at UserTesting
Defining the product vision is a high-stakes exercise, which makes it all the more important to avoid some common pitfalls product managers encounter: confusing the company’s vision with their product vision, defining a vision that’s too abstract to be useful in strategic planning, or combining the “what” and the “how” in the product vision.
Speaker: Jason Tanner, CEO of Applied Frameworks
Ideation, discovery, research, and analysis all inform the development of a product strategy that evolves iteratively as the product team learns more about customers, their problems, and potential solutions. However, effective communication of product strategy often presents challenges for product leaders.
Speaker: John Mansour - President, Product Management University
You’ve come up with a winning product strategy, everyone’s on board and energized, and you’re halfway down the path to execution only to have it submarined by something someone convinced your leadership was more strategic!
Speaker: Bob Caporale, Founder of Strategy Generation Company
By driving your company’s “top-down” goals with a clear and well communicated “customer-up” product strategy! In this talk, you will learn how to: Empower both yourself and your company by developing a truly customer-centric product strategy. Execute your product strategy with a “customer-first” mindset.
Speaker: William Haas Evans - Principal Consultant, Product Strategy Practice Lead, Kuroshio Consulting
Use Product Management Today’s webinars to earn professional development hours! Attendance of this webinar will earn one PDH toward your NPDP certification for the Product Development and Management Association. October 4th, 2022 at 12:30 pm PDT, 3:30 pm EDT, 8:30 pm BST.
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