Establishing an Effective Product Strategy Process

Roman Pichler

Why a Product Strategy Process Matters. In the picture above, the product strategy describes how a visionary, inspirational goal is attained. It includes the product’s value proposition, market, stand-out features, and business goals. Do they impact your product?

Should Product Roadmaps Have Dates?

Roman Pichler

What Product Roadmaps Are (in a Nutshell). To start with, let’s briefly recap what a product roadmap is. I view a roadmap as a high-level plan that states specific benefits a product should provide over a certain timeframe, which may range from six to 12 months.

Outcome-Driven Roadmapping: The Secret to a Focused Product Strategy

ProductPlan

But when it comes to product development and the roadmaps that guide that process, you’re often hard pressed to see the desired outcomes represented. Instead, we often see roadmaps that are chock-full of features and enhancements that don’t mean much in isolation. But shouldn’t the guiding document for the product strategy be more than just a set of ingredients? The problem with feature-driven roadmaps. Roadmaps Product Strategy

What is Good Product Strategy?

Melissa Perri

“What is your Product Strategy? YOU NEED A STRATEGY.” When I replay this scene in my head, I can hear the CTO very audibly yelling (slash pleading) with our product team. This didn’t sit well with the CTO because in reality he didn’t want a strategy, he wanted a plan.

Product Roadmaps in Five Easy Pieces

Mind the Product

so my investor said that I need a product manager to do our product roadmap?”. When I worked as a product management consultant clients would often talk about “needing a product roadmap ASAP”. Roman Pichler’s product vision board.

The “Why” Behind Your Product Roadmap

bpma ProductHub

By Don Stoddard – In the very best companies, roadmaps support key objectives with very specific measures impacting the business. Roadmaps are great at showing a direction, but they often don’t tell the story of “why.” product/features/strategy.

How to Create a Product Strategy Without a Clear Company Strategy

Mind the Product

Having “no company strategy” is one of the biggest issues facing product managers, according to a recent survey of over 600 product people. After all, how can you set a reasonable direction for your product when you don’t know where your company is headed?

10 Tips for Creating an Agile Product Roadmap

Roman Pichler

Goal-oriented roadmaps focus on goals or objectives like acquiring customers, increasing engagement, and removing technical debt. To help you develop your agile product roadmap, I have created a goal-oriented roadmap template called the GO Product Roadmap.

Product Roadmap Success: BWP Hosts Lively Roundtable Discussion

bpma ProductHub

By Garima Painuly- One of the constant challenges a product manager faces is creating a focused product roadmap that is aligned with expectations of all stakeholders, and defending that roadmap against distractions. Creating a Focused Product Roadmap.

A Roadmap Doesn’t Have to Lead to Broken Promises

Mind the Product

We’d spent weeks perfecting the roadmap presentation for our annual customer conference. ” “Why don’t I see anything planned for product Y next year? For many product people, this is the nightmare scenario of sharing their product roadmap.

How to Distinguish Between Your Product Roadmap, Product Strategy, and Product Vision

UserVoice

While you might “own” the product, your product’s vision should be coming from the top of the house. It should be driving everything in your organization, not just product development. So, if the vision isn’t the responsibility of the product team, what is?

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The Product Roadmap and the Release Plan

Roman Pichler

A release plan forecasts how a major release is developed. In the chart above, the vertical axis captures the remaining effort in the product backlog required to create the next release, and the horizontal axis captures the number of sprints necessary or available to develop the release.

5 Hacks for Better Product Roadmap Presentations

ProductPlan

As product managers, the product roadmap is at the core of everything we do. The product roadmap is a key point of reference to keep product strategy, business objectives, and execution aligned. 5 Hacks for Better Product Roadmap Presentations.

Grounding Your Product Roadmap With Themes and a North Star

ProductPlan

John is a product coach with Amplitude, where he collaborates with internal teams, customers, prospects, and the broader product public. Product teams are no stranger to the ever-changing and continuous demands of consumers and executives alike. Product Themes and North Stars.

Effective Product Roadmaps

Melissa Perri

Product Roadmaps, in general, are confusing. Even the most experienced Product Managers still don’t have them fully figured out. But first, let’s talk about Roadmaps in general, and how they got us on the wrong track to begin with. Roadmaps are a living document.

5 Reasons to Organize Your Roadmap by Themes

ProductPlan

The goal of any roadmap, whether it’s a product roadmap, IT roadmap, or marketing roadmap, is to capture and communicate a high level strategy. Product managers have plenty of tools for cataloging the small details behind product development such as the product backlog, project-management apps, and even handwritten to-do lists. But the product roadmap is not where these details should live.

How to Sell Your Boss on Roadmaps Without Timelines

Mind the Product

Can’t get your boss to part ways with a time-based feature roadmap? I wonder what it is about feature roadmaps that is comforting to the C-suite. Feature roadmaps communicate those features you plan to build, even if they’re the wrong ones.

Why Feature FOMO Stalls Product Innovation

Mind the Product

So much, in fact, that the product leaders behind these apps are slimming them down. Yet, industry data shows quite the opposite – a whopping 80% of product features are rarely or never used. Of course, product teams need to develop and ship new features.

What Does the Agile Roadmapping Process Look Like in Practice?

ProductPlan

In today’s article, we’ll discuss the agile roadmapping process. We’ll start by reviewing the objectives of roadmaps and planning for agile teams, then share some special considerations for agile roadmaps. Why Agile Teams Need A Product Roadmap.

The Ultimate Product Strategy Checklist for your Mobile App

The Product Coalition

Working as a product manager can be a busy, unpredictable and octopus-like existence. Bringing team members together, organizing user research, product demos, road mapping and more. They also said they wished they had a clearer product roadmap strategy.

Tying Strategy to Your Product Roadmap

Pragmatic Marketing

We’ve all heard about “strategic” product roadmaps. A roadmap is a plan for your strategy that maps out the direction of your product. Ideally, it’s a high-level visual summary that helps product managers get everyone on the same page. By Jim Semick.

How to Use Google’s OKR Framework to Prioritize Your Product Roadmap

ProductPlan

If you haven’t found the right objective goal-setting framework for setting roadmap priorities, consider Objectives and Key Results (OKRs). Although not designed for product roadmaps in particular, the OKR model has a lot to offer product teams.

What does the agile roadmapping process look like in practice?

The Product Coalition

In most contexts, war and product development are completely different beasts. But in the context of planning, agile software development practitioners are wise to take Eisenhower’s words to heart. “In What purposes do product roadmaps serve for agile teams?

Product Roadmaps: Love, Hate (& Hate)

The Product Coalition

If I could pick one thing to kill because of the problems it causes, roadmaps might very well be at the top of the list. And it’s not that I don’t like roadmaps, or at least the principle of a product roadmaps. Communication: A roadmap is a communication device.

7 roadmap templates for creating organization-wide alignment & communication

Roadmunk

Roadmapping isn’t an exercise reserved solely for product teams—or rather, it shouldn’t be. Roadmaps are communication tools and are perfect vehicles for teams of all kinds to share their priorities and goals with the rest of the organization. The product roadmap.

Portfolio roadmaps

Under10 Playbook

Executives, sales people, and marketing leaders are often frustrated with the short-term focus in product management, particularly those using agile development methods. And that’s why they ask for a roadmap. A portfolio roadmap has become the preferred way to show delivery plans over time. Yet only 15% of organizations worldwide have deployed multi-year product strategies and less than half of these organizations admit to having done so effectively.

What is a Product Roadmap?

Actuation Consulting

Moving Your Product Strategy Forward. When you begin developing your product roadmap, you start to envision how your product strategy will actually be accomplished. These set of activities will typically cover multiple product development cycles and define high-level deliverables. The form your roadmap takes is largely dependent upon the expectations of your organization. Purpose of the Product Roadmap.

Motivating Development Teams

Mironov Consulting

Engineering management should know it, and product management better not be far behind. Development teams (aka scrum teams, squads, crews) formally report up through Engineering, but Product Management has a shared responsibility to support well-functioning teams and build trust.

Dear Strategy: 091 The Business Of Roadmaps

Dear Strategy

Dear Strategy: “How do I align my product strategy and product roadmap with our technology roadmap, in the face of a strong engineering organization?”. Ahh, the product roadmap… such an overused yet somehow still elusive term!

Don’t let your roadmapping process put you in handcuffs

ProductBoard

When people think of product management or product strategy, the first thing they think of is the roadmap. Roadmapping offers a tangible view into the product development process.

8 Tips for Collaborating with Development Teams

Roman Pichler

Manage the Product, not the Team. Focus on your job as the product manager or product owner, and manage the product, not the team. Provide guidance on the product, including its market, value proposition, business goals, and key features. But let the ScrumMaster or coach tackle people, process, and organisational issues; let the development team figure out what needs to be done to implement the user stories and other product backlog items.

Feature-less Roadmap: The Balance Between Delivering Concrete Features vs. Planning with High-level Themes

Amplitude

What’s the point of a product roadmap if it doesn’t have any features on it? Isn’t the entire reason for creating a roadmap to specifically layout which features are coming? Most roadmaps are chock full of features, and 80% of the time they include specific delivery dates.

The Product Development Lifecycle: Roles & Responsibilities

The Product Coalition

In an organization with engineers, engineering managers, technical project managers, product managers, UI/UX designers, what is the responsibility and working relationship between the different roles? This step can be performed by the product manager or the user researcher.

The Art of the Strategic Product Roadmap

The Product Coalition

Strategy, visualized. Products live within markets that are constantly changing, making planning a difficult process. I believe this constant change is the reason that people have become frustrated with roadmaps, and in some cases have even went so far as to declare the roadmap dead.

Everything B2B SaaS Companies Need to Know About Roadmapping

The Product Coalition

Your roadmap is one of the most important things you’ll produce as a SaaS company. It provides a glimpse into the future of your product and aligns everyone around the same goals. Who will you share the roadmap with: Just employees, or customers too? Who Should See the Roadmap?

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5 Things You Need Before Building The Product Roadmap

The Product Coalition

It is meant for certain use-cases and audiences, largely those who are not a key part of the decision-making process, but who are affected by it and by leadership, who don’t have the time to dive deep into the how and why of products and features. That encompassed our initial strategy.

Turn Your Release Notes Into a Content Marketing Machine

Mind the Product

If you’re in a product company the chances are that you’ve developed some process of informing your users about new features. We send our newsletter out once a month to inform our users about the latest developments to our products.