280 Group

JULY 26, 2021

Download the Brief: Industry Trends in Financial Services with Product Management Transformation. To both enable and support digital transformation, Product Managers in the financial services industry must up-level their skills and adopt modern practices such as Continuous Discovery , Agile Development , and Digital Product Management.

Data Visualization 317

Data Visualization Reporting Tools Research Software Analytic Tools 317

Lenny Rachitsky

APRIL 9, 2024

As I often do when thinking about a question, I ran a poll on Twitter and LinkedIn asking which core skills of product management folks think are most likely to be impacted/replaced by AI. Here’s the day-to-day product-shaping work of a PM, and how I believe AI will impact it: 1. Think about it—what is AI best at?

Data Visualization 125

Data Visualization ChatGPT Research Software Product Management 125

The Product Coalition

JULY 27, 2021

How to differentiate and build a competitive advantage that you can sustain and defend over time Photo by Pavel Danilyuk from Pexels Creating your product strategy is hard work. Furthermore, that differentiation needs to be defendable. b) Select the ones that strengthen your value proposition and differentiation.

Product Strategy 148

Product Strategy Strategy Differentiation Customer Feedback 148

Dear Strategy

OCTOBER 6, 2021

On this episode of Dear Strategy, we talk about the difference between a product strategy and a go-to-market plan, and why it’s important to have both of these key planning tools working together in harmony. First, a product strategy is NOT a product roadmap. It’s an important tool, but it is not a strategy.”

Differentiation 52

Differentiation Product Strategy Strategy Marketing 52

Userpilot

OCTOBER 25, 2022

If you’re wondering what strategic product management is, you’ve come to the right place! In the article, we’re looking at the responsibilities of strategic product managers and how they can use data effectively to shape product strategy and deliver delightful experiences to users!

Product Research 98

Product Research User Testing Customer Feedback Research Software 98

Roman Pichler

OCTOBER 2, 2018

Why a Product Strategy Process Matters. An effective product strategy process should ensure that a valid product strategy and an actionable product roadmap are always available—that a shared and valid approach to achieving product success is available at anytime, as the picture below illustrates.

Product Strategy 242

Product Strategy Product Research Strategy Technical Review 242

The Product Coalition

SEPTEMBER 2, 2022

The Eight Core Elements of a Winning Product Strategy “The essence of strategy is choosing what not to do.”?—?Michael After what seemed like months of work, our product was emerging from stealth mode. No choices = no product strategy. The series of choices following a framework = the product strategy.

Product Strategy 136

Product Strategy Strategy User Testing Weak Development Team 136

Userpilot

JANUARY 16, 2024

From analyzing market trends to churning user needs and technical feasibility into golden product ideas, there are many benefits of ChatGPT for product managers. A potent tool, ChatGPT has proven to be a strategic addition to the product management toolkit, churning out ideas in even the most unlikely scenarios.

ChatGPT 105

ChatGPT Data Visualization Onboarding KPIs Research Software 105

280 Group

APRIL 28, 2019

In highly-competitive conditions, it is important to concentrate on the highest priorities, especially when product ideas and tasks begin to “snowball.” ” What can you do to avoid chaos and mismanagement in your product backlog? What is a Product Backlog? What Does a Typical Product Backlog Include?

Research Software 275

Research Software Feedback Software User Testing Customer Experience 275

Userpilot

SEPTEMBER 14, 2023

How do product management and marketing teams work together to build successful products? TL;DR Product managers define the overall product direction and oversee the entire product lifecycle. Product marketing, on the other hand, promotes the product to the outside world.

Product Research 104

Product Research User Testing Research Software Feedback Software 104

280 Group

DECEMBER 3, 2020

Improving Product Management Skills & Teams (Product Operations, Product Experimentation, Actionable customer insights, Change Management). Digital Transformation was also thrown into high gear with more companies than ever moving quickly to add digital value to their products. Product-Led Growth.

Webinar 250

Webinar Data Visualization Fractional CTO Analytic Tools 250

Product Management University

OCTOBER 11, 2023

In addition to functionality, you’re highlighting the fact that all your products reside on a common platform and the associated benefits that come with it. When your differentiating value isn’t abundantly clear, the deal ends up with no decision or worse yet, a loss. Product management has set everyone else up for success.

Product Research 130

Product Research Feedback Software Differentiation Management 130

Product Management University

OCTOBER 16, 2023

It gives sales and marketing a powerful story and most importantly one that’s simple to internalize and repeat because it’s customer centric, not product centric. This is what differentiates you more than anything.

Positioning 147

Positioning Product Research User Friction Differentiation 147

280 Group

JANUARY 18, 2022

As salaries continue to rise and career paths continue to widen, it isn’t surprising that Product Management currently ranks third on Glassdoor’s list of the best jobs in America (climbing up from fifth in 2019), with over 14,000 job openings. Training as a Differentiator. Training is a differentiator.

Webinar 296

Webinar Reporting Tools Differentiation Consulting 296

280 Group

MARCH 24, 2019

Late last year, 280 Group conducted its most ambitious and comprehensive survey to date, to learn more about the skill levels of product managers across the globe. We invited over 30,000 product managers to participate, and received nearly 4,000 responses. What are Product Management skills? End of Life.

Product Research 257

Product Research Data Visualization Customer Feedback Research Software 257

Product Warrior

DECEMBER 7, 2022

This is the introduction to my 10-part series to help you execute and continuously improve your product strategy. After explaining to board members we could not acquire the Internet, I quickly learned to execute product strategy fast. We must focus on learning velocity and continuous improvement.

Weak Development Team 52

Weak Development Team Product Strategy Strategy Feedback Software 52

Userpilot

OCTOBER 21, 2022

What product management best practices can help you build valuable and delightful products for your customers? Whether you’re an aspiring product manager or an already established product professional, our list will help you reflect on your processes and hopefully improve them. Check out our list!

Feedback Software 75

Feedback Software Analytic Tools Research Software User Testing 75

The Product Guy

MARCH 16, 2018

Guest Post by: Marissa Fong (Mentee, Session 5, The Product Mentor) [Paired with Mentor, Bill Gourlay]. Product management requires product strategy. These are all key questions addressed as part of product strategy. Marissa Fong is a product manager based in New York City.

Product Strategy 98

Product Strategy Strategy Reporting Tools Feedback Software 98

280 Group

NOVEMBER 1, 2021

To learn more in-depth about creating your customer journey map, join our upcoming webinar, Customer Journey Maps – Your Secret Weapon to Driving Product Adoption on Friday, November 12, 2021. Along with these questions, Product Managers can analyze the customer journey using other tools, such as the “Jobs-To-Be-Done” framework.

Webinar 295

Webinar User Testing Customer Experience Research Software 295

The Product Guy

OCTOBER 9, 2018

Guest Post by: Julian Dunn (Mentee, Session 6, The Product Mentor) [Paired with Mentor, Vikas Batra]. I became a product manager because I wanted to take a more strategic role at my company. Thus, I arrived at the Product Mentor program with ambitions to learn strategy development from a seasoned product mentor.

Weak Development Team 130

Weak Development Team Product Strategy Strategy Development 130

280 Group

JUNE 18, 2019

This article discusses how data-driven product management can help you use the right data, to uncover the right insights, and ultimately build the right product. Join our upcoming webinar, “ Becoming Expert: From Data-Driven to Insight-Driven Product Management – A Critical Key to Your Product’s Success.

Data Visualization 267

Data Visualization Customer Feedback Reporting Tools Product Management 267

280 Group

SEPTEMBER 17, 2019

Become an expert not only in your market and products, but also in your actual discipline. Whether you do Product Management, marketing, product marketing or even finance you need to become incredibly good at it so that everyone knows you are a master of your trade. Be the Kind of Employee You Want to Manage.

Strategy 201

Strategy Product Management Product Manager Reporting Tools 201

280 Group

FEBRUARY 1, 2022

Product Managers use the PLC and it’s four stages to make decisions about advertising investments and timing, pricing, packaging design, growth and channel strategies, target audiences, and other key factors involved in marketing and selling a product. . How can you generate more demand for your product over others?

Feedback Software 296

Feedback Software Differentiation User Testing Customer Experience 296

Product Warrior

MARCH 9, 2023

How do you create confidence in your product strategy with those that approve investment i.e. c-suite or board members? Unfortunately, without anything better, many product leaders rely on the product roadmap to demonstrate their strategy. This is often referred to as empowered product development teams.

Product Strategy 52

Product Strategy Roadmap Onboarding KPIs Strategy 52

Product Warrior

MARCH 9, 2023

How do you create confidence in your product strategy with those that approve investment i.e. c-suite or board members? Unfortunately, without anything better, many product leaders rely on the product roadmap to demonstrate their strategy. This is often referred to as empowered product development teams.

Product Strategy 52

Product Strategy Roadmap Onboarding KPIs Strategy 52

280 Group

JANUARY 7, 2020

Here are the topics we covered last year: Product Management Skills. We also covered important Product Management skills — both in terms of foundational and more advanced skills. Improving Product Management Skills & Teams. What’s surprising is how few products do this well. Jobs To Be Done.

Data Visualization 240

Data Visualization Artificial Inteligence Analytic Tools Product Management 240

280 Group

JULY 8, 2019

However, when it comes to a career in Product Management, just focusing on strengths is not going to cut it. Product managers must think strategically about their skill sets and address their weakest areas to give their products the best chance of success.

Weak Development Team 267

Weak Development Team Data Visualization User Testing Product Research 267

Intercom, Inc.

JUNE 2, 2021

Is this solution something we want to innovate on and own as an industry leader and differentiator, or is it table stakes where we want to be on par with the market? Our SVP of Product, Paul Adams, describes innovation as building something new, different, and better. Is this critical to the company and product strategy?

Customer Experience 251

Customer Experience Framework Feedback Software Analytic Tools 251

Product Management University

OCTOBER 23, 2023

In most B2B organizations, it’s more the exception than the rule that customer success managers inherit accounts where they’re in a position to play offense because the customer is thrilled with your products. That’s the beauty of a portfolio management approach that begins in product management.

User Testing 130

User Testing Onboarding KPIs Product Research Management 130

The Product Coalition

AUGUST 3, 2023

How to Achieve Success in Your Product Strategy In today’s rapidly evolving market, having a clear product vision and a well-defined strategy is essential for the success of any tech product. A compelling product vision is a guiding light, providing direction and purpose to the development process.

Vision 135

Vision Product Research User Testing Roadmap 135

280 Group

SEPTEMBER 16, 2021

So, how do you establish the right product positioning? Product Managers need to develop a positioning statement that highlights the customer benefit of the product and how it will be different from the competition. Process : With services or products, having a unique process can also deliver unique value.

Positioning 296

Positioning Reporting Tools Marketing Research Software 296

Sequent Learning

DECEMBER 20, 2023

What is a Product Manager? The role of a product manager is the linchpin in product development, overseeing the entire lifecycle from inception to market launch. Tasked with strategizing, planning, and executing product initiatives, they’re the visionary behind the product’s success.

User Testing 52

User Testing Customer Feedback Certifications Product Management 52

Userpilot

NOVEMBER 23, 2023

Why do product managers need them? That’s what Dave Martin , a product leadership coach, has talked about in his talk at this year’s Product Drive Summit hosted by Userpilot. Dave Martin on how product roadmaps kill outcomes. Build a product that users love by delivering value and a good product experience.

Analytic Tools 105

Analytic Tools Feedback Software Product Research User Testing 105

Sachin Rekhi

AUGUST 7, 2019

Positioning, while classically considered part of the marketing world, is absolutely essential for every product manager to understand. Positioning refers to the place that a brand occupies in the minds of customers and its perceived differentiation from its competitors.

Positioning 108

Positioning Product Management Product Manager User Testing 108

ProductPlan

JUNE 5, 2020

Product management is certainly no exception. Product managers and leaders need to find ways to keep learning and growing in an ever-evolving product environment. There’s an abundance of books, podcasts, as well as events at your disposal that cover various product management topics.

Certifications 114

Certifications Customer Experience Artificial Inteligence Product Management 114

bpma ProductHub

FEBRUARY 4, 2018

But since this is the BPMA, we’re thinking about the oft-merged roles of Product Manager (PM) and Product Owner (PO). On January 23rd, Pragmatic Marketing hosted a webinar entitled “Six Ways Product Management’s Role Will Change in 2018.” Engages in market-sensing activities to determine the future of the product.

Product Management 171

Product Management Product Manager Customer Experience Differentiation 171

ProductPlan

MARCH 17, 2020

A strategic product manager (PM) is responsible for shaping and sharing a strategic vision for a product, and yet—oddly enough—finding time for strategic activities can be a very real challenge. So, how does a product manager take ownership of more than just backlog management? Product Vision.

Outbound 97

Outbound Product Management Product Manager Inbound 97