Roman Pichler

MARCH 14, 2023

I like to think of the product strategy as a high-level plan that helps you realise your vision and that answers the following four questions: Who is the product for? To capture the product strategy, you can use my product vision board. You can download the product vision board from my website and by clicking on the image below.

Product Strategy 301

Product Strategy Strategy Vision Product Research 301

Product Management University

OCTOBER 16, 2023

If we go back to post 3 of 10 , you’ll see the ripple effect of a customer-facing portfolio vision in full swing when it’s time to craft your portfolio (and product) positioning! This is what differentiates you more than anything. In fact, they’re one and the same with some minor wordsmithing if done right. Let’s give it the acid test.

Positioning 147

Positioning Product Research User Friction Differentiation 147

People-First Product Leadership

DECEMBER 20, 2023

Part 1, we covered the “why” behind creating a strategy stack, with a focus on establishing the organization’s Mission, North Star, and Vision. Part 3 brings together the Product specific Vision, Roadmap and Goals. The Vision is brought to life in the Now / Next / Later roadmap, which is supported by Product Goals.

Vision 52

Vision Roadmap Onboarding KPIs Customer Experience 52

Intercom, Inc.

SEPTEMBER 21, 2022

Plus it’s an amazing way to differentiate against the competition. As many of us know from personal experience, there’s a knock-on effect at play here, because: Excellent support builds relationships…. Which grows loyalty…. Which improves retention and grows revenue…. 4 beliefs about the future of customer support.

Research Software 118

Research Software User Testing Customer Experience Vision 118

Product Management University

MARCH 24, 2021

It’s to demonstrate that you have a vision beyond the next release or two for how you’re going to make customers better at mission-critical processes that are strategic to their business. Marketing wants a strategy that makes it easier to differentiate your value.

Product Strategy 298

Product Strategy Strategy Differentiation Vision 298

Product Management University

OCTOBER 11, 2023

When your differentiating value isn’t abundantly clear, the deal ends up with no decision or worse yet, a loss. Product marketing now has a differentiating message to fill the pipeline. That differentiation is demonstrable in the sales process and your win rates goes up.

Product Research 130

Product Research Feedback Software Differentiation Management 130

Gainsight

JULY 11, 2023

Our team’s vision, focus, talents, and hard work were central to achieving this milestone. So around this time last year, we revisited and sharpened our vision. Our vision is to elevate customer education into a mission-critical function at every company and build the #1 platform in the category.

Education 40

Education Vision Customer Experience Differentiation 40

Roman Pichler

AUGUST 15, 2023

A handy tool to capture your answers and describe the product strategy is my Product Vision Board shown in the picture below. You can download the template by clicking on the image and you can find more advice on how to use it in the article The Product Vision Board. Competition: Is your product still sufficiently differentiated ?

Product Strategy 230

Product Strategy Strategy Research Software Customer Experience 230

The Product Coalition

APRIL 1, 2023

Lean toward your vision 1. The first iPhone (2007) differentiated this way: 3. Lean toward your vision There are hundreds of tactics possible. tactics lead to your vision So which one is best? The ones that follow your vision. Without a clear vision, you won’t know where to start. Wasting precious resources.

Product Strategy 124

Product Strategy Startups Strategy Vision 124

Userpilot

DECEMBER 13, 2023

A robust UX strategy is also a valuable differentiator helping you stand out in competitive markets. UX vision is a clear and inspiring statement that guides the long-term design strategy and keeps teams and stakeholders on the same page. Start designing your strategy by clarifying the business goals.

Research Software 104

Research Software Analytic Tools Feedback Software User Testing 104

Intercom, Inc.

SEPTEMBER 22, 2022

. “We believe that our ability to deliver in-context conversations sets us apart, as well as our ability to define and deliver on our vision” Intercom received a differentiated rating – the highest score possible – in two criteria: conversation delivery and roadmap. What is Forrester New Wave? Evaluation criteria.

Reporting Tools 104

Reporting Tools Naming Artificial Inteligence Differentiation 104

Alchemer Mobile

FEBRUARY 6, 2024

The evaluation was based on specific criteria that analyzed the company’s overall completeness of vision and ability to execute. Customers depend on Alchemer to make feedback meaningful to their business. Providers are positioned into four quadrants: Leaders, Challengers, Visionaries, and Niche Players.

Reporting Tools 100

Reporting Tools Research Software Feedback Software User Testing 100

Userpilot

OCTOBER 25, 2022

To define the product vision , product managers need to take their market research results along with the company objectives and use them to outline what they want the product to be like in the future. Market research, differentiation, and positioning are necessary to prepare for the product launch. Be in charge of the product vision.

Product Research 98

Product Research User Testing Customer Feedback Research Software 98

Userpilot

OCTOBER 13, 2022

In fact, the only differentiator you can use to stand out from competing parity products is price. To do that, you need to use different differentiators like better quality, superior customer support , better customization, or greater usability. Also, check how it fits into your product vision. Risk losing competitive advantage.

Product Research 98

Product Research User Testing Feedback Software Research Software 98

Product Management University

OCTOBER 23, 2023

Sales has a differentiating story, products and solutions to back it up, and brings home one win after another, and they’re customers that fit nicely into your sweet spot (80/20 rule) where your odds of success are high.

User Testing 130

User Testing Onboarding KPIs Product Research Management 130

The Product Coalition

MAY 1, 2023

I went right into vision development, then the market assessment, and zoomed ahead to answer how we would win. They bring unique skills to support, challenge, and refine your vision. Design as a discipline requires creativity, problem-solving, vision, and storytelling. So what did I do in this case? User, what user?

Weak Development Team 118

Weak Development Team User Testing Data Visualization Product Research 118

Userpilot

NOVEMBER 23, 2023

They lack vision and lead nowhere. Many companies lack differentiation strategies and drive product development by copying competitors. Many companies lack differentiation strategies and drive product development by copying competitors. Strategic value is about aligning features with the company’s vision and long-term goals.

Analytic Tools 105

Analytic Tools Feedback Software Product Research User Testing 105

Lenny Rachitsky

APRIL 9, 2024

Instead, I believe that AI will have the most profound impact on the high-level (and historically most valued) skills of product management: developing a strategy, crafting a vision, identifying new opportunities, and setting goals. Think about it—what is AI best at? This post is just the beginning of a discussion. Please tell me!

Data Visualization 120

Data Visualization ChatGPT Research Software Product Management 120

Intercom, Inc.

JUNE 2, 2021

Is this solution something we want to innovate on and own as an industry leader and differentiator, or is it table stakes where we want to be on par with the market? At the execution level, does this project contribute directly to differentiation or closing product gaps? Here’s a breakdown of each part. Innovation. How to rank.

Customer Experience 251

Customer Experience Framework Feedback Software Analytic Tools 251

TechEmpower - Product Management

JULY 24, 2023

How will you differentiate from these? Product Management Do you have a clear vision of the initial application and a plan for sequencing changes after the initial launch? Expansion What is your vision for the expansion of the application? What are your key Startup Metrics ? How do you make your money? Where’s the mystery?

Reporting Tools 208

Reporting Tools Analytic Tools Development CTO Coach 208

Andrew Chen

FEBRUARY 6, 2024

99% of startups are not differentiated on their underlying technology, and there is very little engineering risk involved. (I’m Because technology differentiation is no longer a real factor today start ups, it turns out that most products are succeeding or failing due to core product/market fit followed by the distribution strategy.

User Testing 105

User Testing Research Software Feedback Software Startups 105

280 Group

SEPTEMBER 16, 2021

Again, Product Managers can use processes to differentiate their value compared to the competition. Often, new products are developed and released with no real vision of the target audience or their place relative to market competitors. differentiation ).

Positioning 296

Positioning Reporting Tools Marketing Research Software 296

UX Planet

JANUARY 22, 2024

Comic Sans: Surprisingly, Comic Sans can be effective due to its irregular letter shapes, which can help differentiate similar-looking letters. Arial and Helvetica: These sans-serif fonts are clear and simple, making them easier to read for many dyslexic users.

Research Software 84

Research Software User Testing Vision Customer Experience 84

The Product Coalition

OCTOBER 13, 2022

It gives you a way to identify your value propositions to differentiate. ??????????? Plan your product: “story mapping” (Nielsen Norman Group) Often teams rely on lengthy requirements documents to move from a vision to a product. Competitive analysis: “Blue ocean” (Kim, Mauborgne) Don’t get stuck into consulting matrixes.

User Testing 138

User Testing Books Product Marketing Marketing 138

Intercom, Inc.

MAY 19, 2020

Core to that balance is a diversity of skill sets and vision on the team working in alignment. You can contain this mess with your pillars – the foundation of your mission and vision, the principles of how you work – but fight the gravitational pull towards order. You have to expect it to be that way.

User Testing 245

User Testing Research Software Product Research Feedback Software 245

Product Culture

APRIL 26, 2023

There are lots of ways to hone in on a product vision. One way is a Value Proposition: how a product creates differentiated value for a specific customer segment by addressing their needs, desires, or problems. To create, fill this handy form out and try to make an elevator pitch for your product vision.

Differentiation 52

Differentiation Naming Vision Roadmap 52

Userpilot

OCTOBER 16, 2022

Next, remember to keep your vision at the center of your product enhancements. Another helpful tactic to drive delight is to lean into differentiation : what do you do differently from the competition? Focusing on a competitive differentiator. Stick to your product vision and add features customers will love.

User Testing 111

User Testing Feedback Software Research Software Customer Experience 111

Alchemer Mobile

JULY 13, 2021

A good product experience is the primary driver behind product differentiation and ultimately, lasting customer satisfaction (measured through CSAT and NPS ) and loyalty. Prioritize fighting against feature creep, setting unrealistic expectations, aligning the right teams around your vision, and translating that vision into action.

Customer Experience 230

Customer Experience User Testing Onboarding KPIs Product Research 230

Userpilot

OCTOBER 21, 2022

Ensure alignment between the product vision and product strategy on one hand, and the business objectives on the other. Develop a solid differentiation strategy and use a mix of differentiators to help your product stand out from competitors. develop product vision and strategy. 16 Product Management Best Practices.

Feedback Software 75

Feedback Software Analytic Tools Research Software User Testing 75

Roman Pichler

APRIL 3, 2018

What is the company’s vision? Think, for instance, of Google’s vision “to organise the world’s information and make it universally accessible and useful” Where will you play? What is your winning aspiration? Why does your organisation exist? How will you win? What is your competitive advantage?

Strategy 258

Strategy Product Research Weak Development Team Systems Review 258

Sequent Learning

DECEMBER 20, 2023

Key Responsibilities of a Product Manager Visionary Leadership : They define the product vision , aligning it with company objectives and strategizing the product roadmap. Defining Vision and Strategy : At the forefront of their tasks lies the creation of a comprehensive product vision.

User Testing 52

User Testing Customer Feedback Certifications Product Management 52

The Product Coalition

OCTOBER 9, 2023

To assist with the practicalities of product management, I propose segmenting user needs in a way that differentiates between the expressed needs that people volunteer, the unexpressed needs they do not communicate, and the unrecognised and potential needs they cannot accurately describe themselves.

User Testing 117

User Testing Data Visualization Customer Feedback Customer Experience 117

Userpilot

SEPTEMBER 14, 2023

Their responsibilities include product discovery, developing product vision, prioritization , roadmapping , analyzing product performance and its iterative development, and leading the product team. Let’s get right to it! TL;DR Product managers define the overall product direction and oversee the entire product lifecycle.

Product Research 104

Product Research User Testing Research Software Feedback Software 104

ProductPlan

AUGUST 10, 2023

Where charismatic leaders rally the troops around an ambitious vision with a massive potential payoff. A clear product vision Every business and product needs a vision to guide everything that follows, from strategy to staffing to roadmaps. The product vision defines where the business wants the product to be.

Reporting Tools 98

Reporting Tools Feedback Software Product Research User Testing 98

Mixpanel

SEPTEMBER 22, 2020

A few weeks ago we introduced 12 new charting colors in Mixpanel, with some additional considerations for vision accessibility. To increase access to people experiencing vision differences (such as color blindness). Let’s go! The colors we had in Mixpanel…existed, but that doesn’t necessarily make them good.

Differentiation 104

Differentiation Vision Customer Experience Branding 104

280 Group

MAY 12, 2021

His vision launched the evolution of what we refer to as Product Management today. Driven by a desire to better manage resources in his marketing department, McElroy defined the “Brand Man” as an individual who takes complete responsibility for the success of a brand or product.

Data Visualization 317

Data Visualization Analytic Tools Research Software Feedback Software 317