Tue.Jun 27, 2017

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Product Management Insights: In-App Messaging 101

Revulytics

You’re sitting in a meeting with leaders from marketing, sales, and a bunch of other important people, listening to the CMO detail the latest marketing trends within your product space. You keep your eyes locked on the screen as you reach for a bottle of water, all while displaying an expression you’ve brought to an art form over the years that balances the perfect blend of interest, impression, and skepticism.

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[Virtual Summit] Transforming the Customer Experience with Social Support

TSIA

Join us Thursday, July 13, for a free virtual summit about using social support technology and strategies to improve your customer experience, hosted by TSIA and our partners, Lithium Technologies and Miller Heiman Group. During this 3-hour event, you’ll learn how to successfully leverage social technology to improve your support and the customer experience.

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Getting Back to the Roots of Agile

Pragmatic Marketing

Want to hear a joke? What do you call a process that has multiple complex steps, requires detailed explanation and dogmatic adherence to rigid tenets defined by expensive consultants? Agile. Or at least, that’s the way it feels in 2017. If you aren’t using story points, spending hours building a backlog, reviewing burndown charts and using appropriate terminology, you’re “doing it wrong.” The entire thing makes me feel exhausted and locked into a process that doesn&

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