Tue.Apr 06, 2021

A Guide to Customer Retention: 14 Proven Strategies to Retain More SaaS Customers


If you’re doing your job correctly as a product manager, customer retention should be the first thing you think about when you start your workday and the last thing you think about when you clock out. Source: Onsizzle. Hyperbole much? Not really.

Product-Led Growth: The Flavors of “Free” [+Webinar]

280 Group

Join our upcoming webinar, Tackling Digital Product Management, Part 4: Pricing the Flavors of “Free” , on April 15th at 10:00 AM PT to learn more about product-led growth pricing models. My Recent “Free” Experience. Sorry, you’ve used up your free articles for this month.


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Keys to Unlocking Productivity

The Product Coalition

For you and your teams Continue reading on Product Coalition ». productivity health business startup personal-development

Remote Research – Anna Lee Anda on The Product Experience

Mind the Product

For most of us, the way that we conduct user research has been different during a year of lockdowns. Not so much for Anna Lee Anda, UX Research Manager at Zendesk — as someone with a global customer base, she’s been working with these techniques for ages. She joined us on the podcast to talk [.]

Embedded Analytics Product Fit Guide - A Product Manager’s Handbook

Adding embedded analytics to your software doesn’t have to be an overwhelming task. This guide is the perfect companion for SaaS product managers. It will walk you through the process of choosing the right analytics provider step by step.

What’s the Difference Between a B2C vs a B2B Product Manager?

The Product Coalition

Transitioning from a B2C to a B2B Product Management role is not easy. Here are five key differences between these two roles. Continue reading on Product Coalition ». b2b-products career-change product-management b2c-products technology

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Problem-focused Product Roadmaps to focus on Product Innovation

The Product Coalition

Drawbacks from “classic” product roadmaps Continue reading on Product Coalition ». product-management discovery roadmaps agile delivery

How Great Positioning Leads to Great Roadmaps (and Not the Other Way Around) with April Dunford

Daniel Elizalde IoT Blog

How do you define a product positioning that drives sales and informs your roadmap? Find out in this episode of the Enterprise Product Leadership podcast.

Finding Hidden Treasure: Self-serve Analytics at The “Speed of Thought”

The Product Coalition

Key features of a modern agile analytics platform; how to truly democratize data and help biz users to create analytics at the “speed of thought” Hint: No IT-dependent centralized data-swamps No one in their right mind would think of filling out an IT ticket with requirements to make an Excel spreadsheet, right?

Prioritization Beyond Algorithms

Mironov Consulting

Prioritization is an essential part of product management. We want it to be a mechanical process: pick a metric, estimate ROI for the entire backlog, then do whatever scores highest. But that very rarely works in practice.

Product Management: Guide to Thriving as a Product Manager

As more organizations move from project to product thinking, Product Managers are occupying increasingly crucial roles. Download this guide to learn tips and strategies that will help you grow into a strong Product Manager and thrive in the position.

How to Hire Great Product Managers

The Product Coalition

I joined Aircall in March 2020 as Head of Product. Soon after, despite the outbreak of the Covid 19 pandemic, Aircall raised $65M in Series C funding. The growth and product ambitions were huge and my role as a Head of Product was to help make this happen.

Managers: Are You Responsible “To” or “For” People?

Johanna Rothman

A manager said to me, “I'm responsible for this department of people.” ” I asked, “What does that mean?” ” He said, “I'm responsible for managing the people. I also define the products and what the people need to deliver.” ” I said, “That seems like a lot of work.” ” He nodded. “I'm exhausted. I work all the time and can't ever finish.” ” I asked, “Why not share the responsibilities? Why work alone?

You Can Reason with Difficult People?—?Here’s How

The Product Coalition

Think like a scientist. Reason with fewer arguments. And, pick the right kind of conflict. Continue reading on Product Coalition ». conflict-resolution negotiation think-again rethink adam-grant


Engagement Benchmarks for Food and Drink Apps


The food and drink industry was heavily impacted by restrictions on dining, shopping, and delivery in 2020. While the year was disastrous for many food and drink companies, there were also many whose apps tell incredible tales of resilience, ingenuity, and embracing the digital shift.

Report by Dresner Advisory Services: Embedded Business Intelligence Market Study

According to the 2020 Dresner Embedded Business Intelligence Market Study, embedded business intelligence is crucial for application success. This report explores the current state of BI and why application teams are increasingly choosing an embedded solution.

The Mistrust in Indian Society: In conversation with Kunal Shah


The Mistrust in Indian Society provides an opportunity to crib about it (why is no one willing to buy from my startup) or a great opportunity to create a massive brand built on trust. Learn how. Catch The Ashish Sinha show on your fav podcast app: Spotify | Google | Anchor.and everywhere.

What is effective Stakeholder Management?

Antwak Blog

Who is a stakeholder? Before learning the significance of Stakeholder Management, we should learn what ‘stakeholder ‘is. A Stakeholder is an individual or group of individuals interested and engaged in any decision or action of an organization.

How to Build a Digital Product Design Team

Emerge Insights

When it comes to creating and maintaining your digital products, it’s essential to have the right team in place with the right level of experience.

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How to crack a Product Management interview?

Antwak Blog

It is rightly said that job hunting can be a full-time job. The interview can be especially hard, particularly when you’re switching into a product from a different domain altogether. Here are a few ace tips to set you up for progress! #1: 1: Prepare well. This is the main rule.

Re-Thinking Translation for Business Growth in a Digital-First World

Effective localization is critical to business expansion. But traditional translation processes can't keep pace with today's agile, omnichannel realities. Read our eBook to discover the limitless possibilities uncovered by agile translation management.

Simultaneous Experimentation: Run Multiple A/B Tests Concurrently


The ability to run multiple experiments simultaneously is one of the most significant force multipliers for development teams. Running multiple experiments simultaneously can maximize a company’s velocity, flexibility, and revenue.

What are Minimum Viable Product (MVP) and its approach?

Antwak Blog

A minimum viable product (MVP) is a Lean startup concept that emphasizes the learning effect in new product development. MVP is a product that has the ability to draw in early customers and engage them. It also helps validate the product concept during the product development stage.

Following “Radical Candor,” Kim Scott is Back with Another Incredible Framework for “Just Work”

First Round Review

"Radical Candor" bestselling author Kim Scott's superpower is outlining simple tactics and straightforward frameworks to put big amorphous ideas into practice. In her latest book, "Just Work," she applies that tactical lens to workplace injustice

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What is a Digital Marketing Strategy?

Antwak Blog

A digital marketing strategy helps you to gain engagement on your website. It helps you to grow your business online. It is the series of steps or planning that uses an online process to achieve various goals. Those online channels can be owned, paid and earned media.

Rightpoint Launches Cadillac's Reimagined In-Vehicle Experience

Every company is either an experience company today or will need to reinvent themselves to become one. Learn how Cadillac is using research, experience design and organization change to deliver a next-generation user experience.

What is customer advocacy marketing?

Antwak Blog

Customer advocacy is the type of marketing where you ask your present customers to discuss or talk about your brand and its products which they used. They might use the channels like testimonials, reviews and social media platforms.