ProductPlan

APRIL 18, 2019

Ask any SaaS company about their key metrics, and growth will inevitably come up quickly. Whether they’re exceeding expectations or falling short, how many users being added is an inevitable focus area for the entire organization, and product managers are often tasked with growth-related responsibilities. But for SaaS businesses to achieve sustainable growth, they can’t focus solely on bringing on new customers.

Analytic Tools 87

Analytic Tools Customer Experience User Testing Technical Review 87

ProductBoard

APRIL 18, 2019

Product management as a whole is currently evolving, and many companies are still trying to clearly define the role in their organizations. In the past, PMs were often primarily responsible for technical and project management duties as strategic decisions about the product were led by sales or engineering. However, as companies begin to compete on product experience, product managers are leading.

Product Management 75

Product Management Product Manager Management Management 75

Mind the Product

APRIL 18, 2019

The rollercoaster ride that is product development is inherently chaotic and ever-changing. So, as process-oriented professionals, we product managers look to the structure and predictability of a scientific approach for certainty. Our inputs into such a scientific approach, however, are based on assumptions – either individual or corporate – that contain significant amounts of uncertainty.

Data Visualization 127

Data Visualization Weak Development Team Feedback Software Customer Feedback 127

The Product Guy

APRIL 18, 2019

Excerpts from our conversation with The Best Product Person of 2018, Brian Crofts. > What are some items that great product managers do every day? Consistent morning routine (win the morning, win the day). Stay close to customers. Build rapport and engage with their engineers. Have more questions than answers. Ask for help. Watch now and see why he is counted amongst the ranks of the best in product management.

Customer Feedback 140

Customer Feedback Engineering Customer Experience Product Management 140

Speaker: Anne Steiner and David Laribee

As a concept, Developer Experience (DX) has gained significant attention in the tech industry. It emphasizes engineers’ efficiency and satisfaction during the product development process. As product managers, we need to understand how a good DX can contribute not only to the well-being of our development teams but also to the broader objectives of product success and customer satisfaction.

Customer Experience

Intercom, Inc.

APRIL 18, 2019

But it can be a real challenge knowing that’s what you’re doing from the outset. In late 2007, a pair of roommates found themselves scraping their wallets to come up with enough cash to cover their exorbitant San Francisco rent. They noticed that a big design conference was coming to town, and all the hotels were booked. That’s when they came up with a brilliant idea – selling airbeds on their apartment floor for $80 a night.

Outbound 112

Outbound Customer Experience Education Airlines 112

The Product Coalition

APRIL 18, 2019

I’ve been curious about how product managers weigh various factors in selecting new jobs. I have written about the various criteria that I’ve heard people using to make these decisions. These conversations left me yearning for a more quantitative understanding around relative rankings. So I fielded a survey that can be found here. The criteria I asked about in the survey were: Mission and vision of the new company or product: Do I believe in the mission of the company or product (why does the p

Data Visualization 60

Data Visualization Product Research Product Management Product Manager 60

ProductCraft

APRIL 18, 2019

Many product people before me have drawn comparisons between product management and parenting. As a parent and PM, I find myself comparing my treatment of customers to how I treat my kids. In my mind, this is actually a good thing. Of course, there’s a big difference between saying you should treat someone like a. The post Treat Your Customers Like Your Children appeared first on ProductCraft by Pendo.

User Testing 66

User Testing Customer Feedback Product Management Product Manager 66

Mixpanel

APRIL 18, 2019

The story of television over the last thirty years is one of rapid, divergent evolution. From tubes to plasma to LED. Screens getting orders of magnitude larger and hung on our walls, and orders of magnitude smaller and slipped into our pockets. From over-the-air broadcasts, to cable and satellite feeds, to online streams. Thanks to a willingness to adapt and learn from their customers, TV Spielfilm has evolved along with its users and the industry.

Entertainment 55

Entertainment Data Visualization Analytic Tools Customer Experience 55

UserInterviews

APRIL 18, 2019

The best way to create better marketing strategies? Talk to your customers.

Marketing 81

Marketing User Testing Strategy 81

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Enterprise

Mixpanel

APRIL 18, 2019

The story of television over the last thirty years is one of rapid, divergent evolution. From tubes to plasma to LED. Screens getting orders of magnitude larger and hung on our walls, and orders of magnitude smaller and slipped into our pockets. From over-the-air broadcasts, to cable and satellite feeds, to online streams. Thanks to a willingness to adapt and learn from their customers, TV Spielfilm has evolved along with its users and the industry.

Entertainment 53

Entertainment Data Visualization Analytic Tools Customer Experience 53

AB Tasty

APRIL 18, 2019

Are you on the lookout for new user insights to power your conversion optimization strategy? Look no further than our new Page Flow feature! This article was originally posted on AB Tasty as AB Tasty Lab Tab: Page Flow.

Customer Feedback 45

Customer Feedback Article Strategy 45

TSIA

APRIL 18, 2019

The Age of Aquarius is more than just a song popularized by the musical Hair. It’s an astrological term denoting either the current or forthcoming astrological age, depending on the method of calculation. Current characteristics of the Aquarian age have been described as follows: “Aquarius is visionary and creative, but rebellious, too. Aquarius’ job is to challenge authority, tear down existing structures, and replace the outdated with something better.

Development 40

Development Technology 40

Alchemer Mobile

APRIL 18, 2019

A Progressive Web App (PWA) is a combination of different web technologies and browsing interfaces. In a nutshell, PWAs are about creating app-like experiences on the web, and they aren’t specific to any particular device format. When the first websites emerged in the 90s , the idea of apps didn’t exist. But the rise of smartphones caused apps to become commonplace.

Feedback Software 48

Feedback Software User Testing Customer Experience Customer Feedback 48

Speaker: David Bard, Principal at VP Product Coaching

In the fast-paced world of digital innovation, success is often accompanied by a multitude of challenges - like the pitfalls lurking at every turn, threatening to derail the most promising projects. But fret not, this webinar is your key to effective product development! Join us for an enlightening session to empower you to lead your team to greater heights.

Product launches

UserInterviews

APRIL 18, 2019

The best way to create better marketing strategies? Talk to your customers.

Marketing 40

Marketing User Testing Strategy 40

Amplitude

APRIL 18, 2019

Productive, empowered designers are essential to building a great product. But there’s an art to integrating designers into your team. Done wrong, designers can get siloed away from the rest of the team, affecting design quality, flow, and overall team cohesion as a result. In this video, I’ll walk you through a common scenario product teams face when hiring designers.

Product Research 108

Product Research Research Software Data Visualization Systems Review 108

UserInterviews

APRIL 18, 2019

The best way to create better marketing strategies? Talk to your customers.

Marketing 40

Marketing User Testing Strategy 40

freshtrax

APRIL 18, 2019

Influencer marketing plays an integral part in many companies’ marketing strategy and there is no exception for the Japanese market. Influencer marketing is pretty big in Japan but the rules are quite different from the ones in the U.S. or English-speaking countries. I would like to share 5 unique facts about influencer marketing in Japan based on my hands-on experience working with influencers and bloggers on behalf of global brands in the past few years. 1.

User Testing 84

User Testing Research Software Marketing Customer Feedback 84

Speaker: Margaret-Ann Seger, Head of Product, Statsig

Experimentation is often seen as an aspirational practice, especially at smaller, fast-moving companies who are strapped for time and resources. So, how can you get your team making decisions in a more data-driven way while continuing to remain lean and maintaining ship velocity? In this webinar, Margaret-Ann Seger, Head of Product at Statsig, will teach you how to build an experimentation culture from the ground-up, graduating from just getting started with data-driven development to operating

Data Visualization

Usersnap

APRIL 18, 2019

Your customers are your lifeline, you know that. But how much do you take into consideration how they actually feel about your brand? You might think all your customers are perfectly happy. After all, your business generates sales, right? Turns out, without actually speaking to your customers, you can’t truly know how they feel about you , your products or your business.

Customer Experience 76

Customer Experience Customer Feedback User Testing Product Research 76