Mon.Oct 28, 2019

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A step-by-step guide for conducting better product discovery

ProductBoard

Marty Cagan, whom we at productboard admiringly refer to as the “godfather of product management”, describes product discovery as follows: “First, you need to discover whether there are real users out there that want this product…Second, you need to discover a product solution to this problem that is usable, useful, and feasible.” In short, product discovery is a process that helps product teams.

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How Product Management & Product Marketing Lead From a Position of Strength

Product Management University

Think back to a meeting you were in with 10 or 12 people, maybe more. There was one person in that meeting that, whenever they spoke, everyone latched on to their comments like a magnet to steel. That person was credible, confident and spoke with remarkable conviction. People with this level of knowledge and confidence have a certain presence. We trust them.

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TEI 253: How product managers can influence quickly – with Bridget McMullan

Product Innovation Educators

Understand motivation, customize communication, and build trust to be an effective product manager. During each podcast episode, I always share that this podcast is… “where product leaders and managers make their move to product masters, learning practical knowledge that leads to more influence and confidence so you’ll create products customers love.” That’s an important relationship: knowledge, influence, and confidence.

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Product Management Career Sins – You Asked, We Answered

280 Group

This month, we presented a co-hosted webinar with AIPMM – How to Accelerate Your PM Career Part 2: Five Deadly Product Management Career Sins. You can view the accompanying blog post here. We received so many great questions on the topic and have included answers to each down below. Thank you all for engaging in our webinar! Q&A. Does 280 Group have any resources for small companies (e.g. being the first PM, growing your PM organization, etc.)?

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Beyond the Basics of A/B Tests: Highly Innovative Experimentation Tactics You Need to Know

Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? 🌐 From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

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FYI’s Cofounder on Beta Testing Products: Exact Questions to Ask Your Users (and Why)

UserInterviews

Marie shares how she successfully pivoted from a failed product to FYI, which questions give the most insightful takeaways, how she knows it’s time for product launch, and more.

More Trending

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How Can Car Rental Product Managers Deal With Upstarts?

The Accidental Product Manager

Established car rental firms are trying to overcome upstarts Image Credit: Don O’Brien. When you travel and you need transportation at the other end of your trip, what do you do? If you are like most of us, when you are buying your airplane ticket and making your hotel reservation you go ahead and call up an established rental car company and make a reservation.

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Tutorial: How to build a ‘Now, Next, Later’-Roadmap in Jira with just 3 easy steps

The Product Coalition

There are thousands of articles on roadmapping and as many tools to help you make a roadmap. Jira does not have a decent roadmapping… Continue reading on ProductCoalition.com ».

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Say No to Mandatory Fun

Johanna Rothman

I keep encountering managers and consultants who want to make work “fun” for people. As a goal, “fun” is a bunch of hooey. Before I was a consultant, I held various Director-level positions at local companies. Each organization had mandatory fun days. In one organization, we played softball. Yes, everyone—especially the managers—had to play softball as part of a team.

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5 Steps To Competition Management

The Product Coalition

Observation, management, gathering information. That’s the tip of the iceberg in terms of managing your competition. Take a look at 5 easy… Continue reading on ProductCoalition.com ».

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Exploring PerfDog Whitepaper 2024: Unlock the Power of Performance Testing

Key Takeaways Robust Platform & Multi-System Support: Brief introduction to PerfDog's extensive compatibility across various operating systems and hardware platforms including Android, iOS, PC, gaming consoles and more. In-Depth Performance Metrics: Quick view of the extensive range of metrics for system, graphics and rendering, user experience, in-depth analysis, and more.

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A visual guide to Distributed 2019

Miro

A visual guide to Distributed 2019On October 8-10 2019, we hosted Distributed 2019 — the largest virtual summit for enterprise product teams. We were grateful and honored to have over 13K participants from 86 countries! They were able to learn how to facilitate remote meetings, run design sprints with distributed teams, scale agile practices, and build high-performing product teams.For our team at Miro, the summit […].

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Free Product Mentorship

The Product Coalition

If you’re from one of the world’s least developed nations , reach out for free Product Management mentorship in 2020 Jay Stansell, founder of Product Coalition I founded The Product Coalition in 2014, to make mastery of product management globally accessible, for all. Since then, with the community’s support and guidance, we’ve grown to nearly 500k readers on Medium, we have a Medium following of 17k and a global Slack community of 5,000.

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Zombie Agility & 3 Antidotes to Eradicate Infection In Your Organization – Part 2

Agile Velocity

In the previous article in this series, I covered the first antidote to the Zombie Agility contagion, the regular and generous application of compelling Business Outcomes. . Today, I’ll jump into the second antidote: ensuring your internal Agile change agents aren’t carrying the virus themselves. Antidote #2: Make sure your Agile change agents aren’t infected themselves.

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How to Evaluate New Ideas For Value?

The Product Coalition

It is easy to know the value of a product or service which is used often and is accepted as something worthy to pay for. Everyone agrees gold coins are valuable even if they don’t know the current gold rate in their currency. Everyone agrees Amazon Prime is a valuable service even though they might not know the exact market cap of Amazon. Finding value is something everyone does in life, in different forms.

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Product Management Careers: Job Prospects, Pathways, and Must-Have Skills (2024)

The product management job market in 2024 reflects the fast-growing and ever-evolving nature of the field. For product managers looking to future-proof their careers and take advantage of new opportunities, staying informed about the professional landscape is a smart move. In this comprehensive career guide from Regis College, you’ll learn about: The current job outlook for product managers in 2024 Six professional pathways and the average salaries for these roles in the U.S.

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What you should know about color when adopting dark mode

NextBigWhat

[link] Adopting dark mode is all about setting a new set of colors. For most apps, adopting dark mode is a process of replacing your static color to a dynamic one. Let’s say your app has a white background, and you want to adopt dark mode. You open up Asset Catalog, create a new color set, and put white and black colors for each appearance. The post What you should know about color when adopting dark mode appeared first on NextBigWhat.

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Groupon and CarMax Discuss Mobile and Digital Product Strategy at the Open Mobile & Digital…

The Product Coalition

Groupon and CarMax Discuss Mobile and Digital Product Strategy at the Open Mobile & Digital Experience Summit (Nov 7–8, San Francisco) In 2019, an exemplary customer experience strategy will be the difference between your brand and your closest competitor. In fact, a recent Gartner study revealed 81% of executives believe they’ll compete on CX alone, but only 22% have claimed to have developed the right product, digital and marketing strategy that exceeds customer expectations.

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Dear Strategy 098: Product vs. Market Strategies

Dear Strategy

This week’s question is… Dear Strategy: “What is the difference between a product-based organization and a market-based organization, and how does that translate into product and marketing strategies?”. Read The Full Blog Post. Subscribe to Our Mailing List. The post Dear Strategy 098: Product vs. Market Strategies appeared first on Dear Strategy.

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Launched — The New Product Coalition Podcast

The Product Coalition

3 new episodes released, 15 more coming… I’m excited to share with you all the first 3 episodes of the brand new Product Coalition Podcast series. Between now and the end of the year, if you subscribe, you’ll hear two distinct series, containing nearly 20 episodes, from both the Melbourne and Sydney product ecosystems. Listen on Apple Podcasts Listen on Spotify Listen on Google Podcasts Get the RSS feed for other podcast players Each episode is casual in format and has been kept to under 30 min

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Peak Performance: Continuous Testing & Evaluation of LLM-Based Applications

Speaker: Aarushi Kansal, AI Leader & Author and Tony Karrer, Founder & CTO at Aggregage

Software leaders who are building applications based on Large Language Models (LLMs) often find it a challenge to achieve reliability. It’s no surprise given the non-deterministic nature of LLMs. To effectively create reliable LLM-based (often with RAG) applications, extensive testing and evaluation processes are crucial. This often ends up involving meticulous adjustments to prompts.

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Should You Hide Your Checkout Page Navigation Bar?

AB Tasty

Is it Conversion Rate Optimization myth, fact or fiction that you should keep your check out navigation bar? Let's take a look. This article was originally posted on AB Tasty as Should You Hide Your Checkout Page Navigation Bar?

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How Medicine and Research Translates to Patients by Shree Patel

Mind the Product

How can scientists translate the exceptional work they do in research and creating medicine into better patient care? Shree Patel – Director of Clinical Operations at Achilles Therapeutics answers this in her talk at ProductTank London. Shree explains these key points in her talk: Cell therapy. Personalized medicine. Product development in medicine.

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Data governance: an 8-step program

Mixpanel

Imagine you join a company to run a mobile app. You want to build a sign-up funnel to see where users drop off. You log in to your favorite user analytics tool, and there are 4 signup events. Which one is right? You ask around, and everyone is using a different one. How can you pull numbers accurately? Is everyone being misled by the data? Every organization needs a sound data governance process or program to maintain and optimize the health (and trustworthiness) of their data.

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How and Why to Use Video in Your Email Marketing in 2019

AB Tasty

Video in email can boost your click-through and response rates. Read this guide to learn all you need to know before you hit 'send'. This article was originally posted on AB Tasty as How and Why to Use Video in Your Email Marketing in 2019.

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7 Pitfalls for Apache Cassandra in Production

Apache Cassandra is an open-source distributed database that boasts an architecture that delivers high scalability, near 100% availability, and powerful read-and-write performance required for many data-heavy use cases. However, many developers and administrators who are new to this NoSQL database often encounter several challenges that can impact its performance.

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When did you last “retro” your retrospective?

The Product Coalition

What came first? The retro or the retro of the retro? Retrospectives are one of the many powerful tools to review and improve your team’s approach to solving problems. For many project teams, they do a retrospective at the end of every 1–2 weeks. If you’re already in the habit of running a retro every week or two?—? Great! Keep it up! But, is it time to retro your retrospective?

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4 Great Strategies for B2C Lead Generation

AB Tasty

All businesses rely on attracting new customers. But, appealing to the modern consumer has become increasingly difficult. Lead generation needs to be personalized, innovative and focused on providing value to your target audience. It’s about cultivating a relationship with people that gradually convinces them that your product or service is exactly what they’ve been looking […].

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How to Get a Product Management Job at YouTube

The Product Coalition

YouTube is the world’s largest video streaming platform by far, with over 1.9bn logged in monthly users. It’s the second largest search engine and second most visited site after Google. We watch over 1 billion hours of YouTube videos every day. It’s also the single greatest source for funny cat videos, so if you’re looking for a product job with impact, look no further!