Wed.Apr 25, 2018

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ProductCamp Boston 2018

bpma ProductHub

What to Expect at ProductCamp 2018. The World’s Largest Crowdsourced Product Management & Product Marketing Conference. By Steve Robins, President of ProductCamp Boston, on behalf of the ProductCamp organizing team – Sarela Bliman-Cohen, Sue Amsel, Maria Ferrante, Kate Theriault, and Dan Mackey.

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Product thinking: behind our new Messenger home screen

Intercom, Inc.

Yesterday marked one of our biggest releases yet – our all new messenger. One of the most exciting concepts is the customizable home screen, the start screen you see when you open the Intercom Messenger on an app or website. Think of it as the perfect front desk for your company. Using apps, you can create tailored experiences for leads and customers when they open the Messenger.

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The Elephant in the Room by Beata Kovacs

Mind the Product

Summary: Apply the same discovery processes to legacy products that you would if you were starting from scratch. Pocket-sized principles can guide the way your team works and the way you deliver value to your users. Legacy Products are Like Elephants – They’re not Very Agile. There are lots of opportunities to have an impact when working with tools that have come from a different time, but you need to consider how best to handle right at the start.

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Pricing Advice to … Everyone

Pragmatic Marketing

A reader named David asked: “I’ve enjoyed learning more about pricing from reading your articles. Any thoughts about pricing for house painters?”. YES! And the advice is for everyone. Before reading this blog, think about what advice you would give David. Maybe it’s better than mine. Feel free to share it. Here are my thoughts: First, think about how your buyers make decisions.

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Beyond the Basics of A/B Tests: Innovative Experimentation Tactics You Need to Know as a Data or Product Professional

Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

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5 Things I Learned During The Transition From B2B to B2C

The Product Coalition

3 years ago I decided it’s time for me to leave my product role in a large B2B software company and start my own B2C startup called Missbeez. I would like to share with you some of the insights of my journey so far and the key differences between leading a B2B product and a B2C one. 1. You don’t have to wait 2 years to see your new features in production One of my biggest pains with my previous product was the time it took from the moment we decided to build something?

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Why You Can Never Achieve Product-Market Fit (and Why That’s Okay)

The Product Coalition

A Certain Success Product-Market Fit, as made popular by the great Sean Ellis , is a concept that revolves around a simple assumption. The assumption is that if you can create a product that fits perfectly with a specific market, then you’re onto a winner. So if, for example, your target market needs something to help them achieve A and help them solve B, then your product needs to do those things.

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Product to Product: Intercom’s Brian Donohue & Michelle Fitzpatrick on building your product conviction

Roadmunk

And the podcast for / by product people is on a roll, with episode four of Product to Product ‘s second season ! Listen to the episode below: As we continue to explore the human side of product this season, we have not one, but two awesome product people on this episode sharing their real-world stories of navigating the human-related aspects of the product space.

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On Psychology and User Research with Lorie Whitaker of Rackspace

UserInterviews

Tips, war stories, and more for running smooth user tests and interview sessions.

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Your MVP is about Discovery – NOT Product

NextBigWhat

Many entrepreneurs believe the key to an MVP is identifying the right minimal features for the right customers. It turns out this is mostly a fool’s errand because an MVP isn’t about product features – it is about the next phase of Discovery. The real value of an MVP is that getting a basic product […]. The post Your MVP is about Discovery – NOT Product appeared first on NextBigWhat.

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From Developer Experience to Product Experience: How a Shared Focus Fuels Product Success

Speaker: Anne Steiner and David Laribee

As a concept, Developer Experience (DX) has gained significant attention in the tech industry. It emphasizes engineers’ efficiency and satisfaction during the product development process. As product managers, we need to understand how a good DX can contribute not only to the well-being of our development teams but also to the broader objectives of product success and customer satisfaction.

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In the People Nerd Library

dscout People Nerds

The books they can’t put down… and some more that they’ve written. .

Books 56
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How to Structure (and get the most out of) Customer Development Interviews

NextBigWhat

Running a startup puts a ton of responsibilities on your plate. From marketing to sales, ghetto-HR to accounting, development to project management, you’re wearing a million hats. CustDev interviews should be divided in 3 parts – People, Problems, and Your Solution. Find customer pain and a solution they desire and will pay for. Rinse. Repeat. […].

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On Psychology and User Research with Lorie Whitaker of Rackspace

UserInterviews

Tips, war stories, and more for running smooth user tests and interview sessions.

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Launching Portfolio: The First Command Center for Product Executives

Amplitude

We work with thousands of product leaders at Amplitude and see their needs evolve as their company scales. Once a company goes from one product to many, we hear a common refrain: My data is siloed. My team can’t even tell exactly how many unique customers we have! These leaders recognize that they are leaving value on the table by not understanding the complete relationship customers have with their suite of digital products.

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Peak Performance: Continuous Testing & Evaluation of LLM-Based Applications

Speaker: Aarushi Kansal, AI Leader & Author and Tony Karrer, Founder & CTO at Aggregage

Software leaders who are building applications based on Large Language Models (LLMs) often find it a challenge to achieve reliability. It’s no surprise given the non-deterministic nature of LLMs. To effectively create reliable LLM-based (often with RAG) applications, extensive testing and evaluation processes are crucial. This often ends up involving meticulous adjustments to prompts.

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On Psychology and User Research with Lorie Whitaker of Rackspace

UserInterviews

Tips, war stories, and more for running smooth user tests and interview sessions.

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Release Notes: April 2018

Amplitude

April was a busy month for us at Amplitude. Here’s what we’ve been working on. 1. Stability and performance improvements. April investments included a database migration to improve scalability, automatic failover triggers, and additional data replication. Infrastructure will remain a top investment area for the team in coming months. 2. Find existing charts more easily.