Thu.Nov 29, 2018

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What can Trader Joe’s Teach us About Customer-Centric Product Development?

Mind the Product

In talking about how a product goes from idea to shelf on an “ Inside Trader Joe’s ” podcast, Matt Sloan, the VP of Marketing Product for the neighborhood grocery store chain, tells the story of his visit to Canada years ago, to a factory which made soup to be sold in frozen “pucks”. Sloan wondered whether other products could be made in the same way.

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Under Armour Offers Lessons on Leveraging In-App Messaging for Risk Management

Revulytics

Back in the spring, some 150 million users of Under Armour’s health and fitness app MyFitnessPal were hit with a data breach, with a bad actor (or actors) stealing their user names, email addresses, and passwords. While breaches like this have become increasingly common, the way Under Armour dealt with it was not. Instead of simply notifying users by email, it pushed in-app messages about the breach and let users know the application had been compromised through the application itself.

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The Most Important Responsibility of a Product Manager

The Product Guy

Excerpts from our conversation with The Best Product Person of 2017, Melissa Perri. Watch now and see why she is counted amongst the ranks of the best in product management. More to Come. The Best Product Person (TBPP) is the leading international award honoring excellence in Product Management. Established in 2010, TBPP is awarded annually in association with The Product Guy and The Product Group.

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Irene Au (Khosla Ventures) on facilitating companies’ growth with good design

Miro

Irene Au (Khosla Ventures) on facilitating companies’ growth with good design Great design is no longer just about how a product looks and feels, but how a company understands and listens to its customers, how it hires and organizes its teams, and how it anticipates and accounts for change. No one is more aware of […]. The post Irene Au (Khosla Ventures) on facilitating companies’ growth with good design appeared first on RealtimeBlog | A blog by RealtimeBoard.

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Product Management Careers: Job Prospects, Pathways, and Must-Have Skills (2024)

The product management job market in 2024 reflects the fast-growing and ever-evolving nature of the field. For product managers looking to future-proof their careers and take advantage of new opportunities, staying informed about the professional landscape is a smart move. In this comprehensive career guide from Regis College, you’ll learn about: The current job outlook for product managers in 2024 Six professional pathways and the average salaries for these roles in the U.S.

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How to Foster a Culture of Gratitude

ProductPlan

As we head into a new year, we tend to talk more about gratitude. We talk about what we’re grateful for in our own lives, and often express gratitude for the friends, family, and coworkers we have around us. We’ve tried to foster a culture of “thank you” at ProductPlan. And lately, I’ve thought a lot about what gratitude means for the people we work with.

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31% of Mobile App Budgets is Spent On Marketing in 2018, The Manifest says.

The Product Coalition

31% of Mobile App Budgets is Spent On Marketing in 2018 If you want to have the best shot at outperforming your competition, you should reconsider, if you haven’t already, your app marketing budget. According to The Manifest , most of the forward-thinking app developers and marketing specialists reportedly spend more than 31% of their app budget on marketing. 88% of brands believe strongly that their return on investment (ROI) depends on the mobile app success.

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How I Used Feedly to Find My New Home

Roy Madden

Since moving to LA a few years ago, I’ve had quite the journey of jumping from house to house. About a month ago, it came time for me to finally find a place and set some down some roots. And so began the hunt for the perfect house…. As with most big cities, finding a house in a good location, reasonably priced, and before anyone else can be an ordeal.

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Portland, 4 Dec: Understanding Enterprise Product Companies

Mironov Consulting

What: Understanding Enterprise Product Companies. Host: Product Tank Portland. When: Tuesday, 4 December, 6-8pm. Where: Customer.IO , 921 SW Washington St. Suite 820, Portland. Registration. Companies building enterprise tech products are different from companies building mass consumer tech. Large-ticket deals, long sales cycles, name-and-face customer relationships, and complex buying processes shape what we build and how we bring it to market.

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What Type of Feedback Should You Weigh More When Planning Your Product Horizon?

ProductCraft Debates

Product managers collect so much information, and from so many sources. Whether it’s highly qualitative user interviews or big data from product analytics, feedback just keeps landing on their proverbial desks. And this is just the feedback they asked for. On top of that, there’s plenty of unsolicited feedback; this could come from users or.

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From Developer Experience to Product Experience: How a Shared Focus Fuels Product Success

Speaker: Anne Steiner and David Laribee

As a concept, Developer Experience (DX) has gained significant attention in the tech industry. It emphasizes engineers’ efficiency and satisfaction during the product development process. As product managers, we need to understand how a good DX can contribute not only to the well-being of our development teams but also to the broader objectives of product success and customer satisfaction.

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3 Steps to Aligning Your Professional Services Organization

TSIA

For well over a decade, TSIA has been helping our members improve and optimize their Professional Services businesses. In this time, we’ve noticed one persistent consistent obstacle: a lack of alignment. Misalignment within Professional Services (PS) organizations can come in many forms, but it is a pervasive and harmful problem. That’s why we’ve devoted countless hours to create aids, frameworks, and thought leadership to help our Professional Services members gain and maintai

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5 Reasons Why You Need a Customer Feedback Platform

Alchemer Mobile

By now, marketers and product owners in every space understand the importance of listening to their customers. Being available to gather and respond to customer feedback is becoming more the norm for most companies, but it doesn’t mean it’s getting any easier to take on alone. Partnering with a customer feedback platform to help you listen and respond to customers allows for a more targeted, strategic, and dollar-efficient approach to gathering and acting on feedback.

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Why Designers Need to Care about Data

Amplitude

Creatives are notorious for defying measurement. Sayings like “You can’t rush creativity” and “I’m not a numbers person” make it seem like design is all subjective magic. Well, if your work is subjective, your value is too. Unclear value is the reason design does not always have a seat at the table. It’s the reason design is the least staffed position in product organizations.

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Growing a platform: Introducing API versioning in Intercom

Intercom, Inc.

We believe that shipping is our company’s heartbeat and that we should ship frequently with small incremental changes. This principle enables us to get feedback and iterate quickly. However, until recently we couldn’t apply the same philosophy to our APIs. We weren’t able to fix bugs, improve the functionality of our APIs or even keep up with our constantly growing products.

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Platform Product Management Beyond Features: Introducing B-MAP for Platform Ecosystem Success

Traditional PM struggles with the complexities of platform ecosystems. B-MAP framework tackles this challenge. B-MAP goes beyond features, focusing on building, managing, adapting, and partnering to foster a thriving platform ecosystem.