Wed.May 18, 2022

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What is first-party data?

Intercom, Inc.

First-party data is the future of online engagement and customer experiences. There’s no two ways about it. In June 2021, Google confirmed that it will no longer track individuals online via cookies. This isn’t surprising given competitors such as Apple’s Safari and Mozilla Firefox are cookieless by default – however there are already debates about how Google will collect and use data thereafter.

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Business Services Apps: 2022 Mobile Customer Engagement Benchmarks

Alchemer Mobile

The following data and information on Business Services apps is from our 2022 Mobile App Customer Engagement Report. Brands in Business Services had varied experiences in 2021. Those focused on shipping still felt the sting of the pandemic as local and national supply chains continued to reel. Others (like expense management or work collaboration) felt the investments they made in mobile in 2020 begin to pay off as the investment in remote work continued to be a priority.

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Continuous Improvement: How It’s Important for Software Developers

The Product Coalition

Continuous improvement is a continual process to improve components of enterprise software?—?processes, tools, products, and services. Read the article to know what it is? Regardless of today’s software development aspect, increasing demand for new features in the products makes competitive advantage higher than ever. To meet the demand, business operators need to deliver products faster while maintaining their quality.

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Is Pendo Feedback Worth The Money? [+Better Alternatives]

Userpilot

Pendo Feedback is one of the most popular trademarks of pendo.io inc. But is it really worth all the hype? Pendo is a great digital adoption tool , and its Feedback module can cost you quite a bit. Let’s see if Pendo Feedback is worth spending all that extra money on. Without further ado, let’s dive in. TL;DR. Pendo is a platform that helps enterprises improve user onboarding and get in-app analytics and customer feedback.

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Beyond the Basics of A/B Tests: Innovative Experimentation Tactics You Need to Know as a Data or Product Professional

Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

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How Would You Improve Instagram as a Product Manager?

The Product Coalition

Photo by Alexander Shatov on Unsplash One of the most common questions that Product Managers have to deal with is how they would improve the product they are managing. Let’s take Instagram for example. In this blog, I will talk about the steps that I, as a Product Manager at Instagram would take to improve it. Also, I will assume this to be more of an interview scenario and so my approach will be how I would think about this in a relatively short 30 - 45 minutes call.

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ONE THING on Mission Statements

Product Culture

A mission or vision statement explains the reason a company exists. The best focus is on what the customer can accomplish with the help of our product. Short and succinct wins. Subscribe to my weekly Nano-letter: Sign Up. Subscribe to One Thing Weekly. Name. *. First Name. Last Name. Email. *. Our Privacy Policy. *. You can change your mind at any time by clicking the unsubscribe link in the footer of any email you receive from us, or by contacting us at bruce@productculture.com.

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How to Measure User Testing Engagement

Centercode

One of the primary concerns of any project manager throughout the testing period is whether there’s enough tester engagement. Good tester engagement is instrumental to a successful delta test.

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Ask Teresa: My Sales Team Won’t Let Me Talk To Customers. What Now?

Product Talk

The product trio leads discovery. But this doesn’t mean that other teams aren’t involved. Being thoughtful about product discovery means staying on good terms with others throughout your company. You might need to get buy-in or support from leadership, you may need to collaborate with user research or data science teams, and you will likely experience some overlap with customer-facing teams like sales, marketing, and customer success.

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The Power of Amazon's Written Narratives

Sachin Rekhi

For years now I've been obsessed with understanding unique product cultures and how they enable companies to build world class products. One particular product culture that has always fascinated me is Amazon and their unique writing culture. I love talking to Amazon employees about how the writing culture is interwoven into their product development process and the pros and cons of it.

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Exploring PerfDog Whitepaper 2024: Unlock the Power of Performance Testing

Key Takeaways Robust Platform & Multi-System Support: Brief introduction to PerfDog's extensive compatibility across various operating systems and hardware platforms including Android, iOS, PC, gaming consoles and more. In-Depth Performance Metrics: Quick view of the extensive range of metrics for system, graphics and rendering, user experience, in-depth analysis, and more.

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Product Portfolio Manager vs Product Manager – What’s the Difference?

Dragonboat

There is one significant difference between a Product Manager and a Product Portfolio Manager. You might think it’s related to managing a single product area versus multiple areas and products. That’s partially true, but the real difference comes down to the organization’s mindset, operations, and strategy. Let’s start with simple definitions.