Fri.Sep 23, 2022

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The Importance of Trust

The Product Coalition

Research for a project to evaluate effectiveness in partnerships Continue reading on Product Coalition ยป.

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Building an effective product strategy โ€“ four key takeaways

Mind the Product

In this Prioritised event exclusively for members, Managing Director of Mind the Product, Emily Tate, moderated a panel discussion of product experts to discuss building strategy in product. [.] Read more » The post Building an effective product strategy – four key takeaways appeared first on Mind the Product.

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MAU, WAU, and DAU: Why should we care about โ€˜activeโ€™ users?

Mixpanel

A product without users is like a fish without water. In order for a product to swim (be successful), it has to have users. Of course, what makes a user has changed as the world of digital products has matured. We know these days that merely signing up for an app does not make a user very useful: Leveraging product analytics to measure users who are actively using your product is the way to know whether they drive any potential for revenue, and that’s represented in a time-spanning metric

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Learnings from London: What is it like to hold Google in your hand?

Mind the Product

This week, we look back to #mtpcon London 2018. Google at the time just moved to making hardware such as Google Home. In this talk, Ivy Ross, Googleโ€™s VP of Design for Hardware at the time, led a keynote talk on working out what it felt like when you held Google in your hand. [.] Read more » The post Learnings from London: What is it like to hold Google in your hand?

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Beyond the Basics of A/B Tests: Highly Innovative Experimentation Tactics You Need to Know

Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? 🌐 From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

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How to Reduce Screen Complexity and Improve User Experience in SaaS

Userpilot

Screen complexity is the villain to product adoption, high engagement , and revenue. A bad UI design will kill any chance you have of guiding users to achieve value with your product. So, how can you reduce screen complexity in a way that doesn’t hurt customer success? In this article, we’ll cover: What is screen complexity? Why is it important to reduce complexity in SaaS?

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What Product Managers Need to Know About Communication

Gocious Blog

If you talk to any relationship expert, they will state how communication is the most crucial aspect of keeping any relationship afloat. Understanding each other's ideas, expectations, and plans for the future will maintain a happy relationship.

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Ethical Design and Respectful UX Research with Kat Zhou of Epidemic Sound

UserInterviews

How do you show respect and consideration for your users? Kat Zhou explains the urgent need for ethical practices in design and research.

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How Blockchain Is Transforming Marketing: Four Effective Ways

The Product Coalition

Four years ago, Toyota partnered with analytics firm Lucidity to track marketing campaigns. The automotive giant entrusted customer data to a blockchain platform, allowing it to monitor the movement of advertising money. The technology paid off by pointing out unscrupulous web bots and other fraudulent sources to Toyota marketers. So, the automaker optimized advertising costs and increased the effectiveness of marketing campaigns by 21%.

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What is the Customer Happiness Index in SaaS and How Can You Increase It

Userpilot

Curious about the Customer Happiness Index (CHI) and how it affects your growth? This article will answer your questions. Read on as we explore what CHI means for SaaS companies. We’ll show you how to measure it and offer strategies for increasing this important metric. TL;DR. The Customer Happiness Index literally measures happiness at different stages of the customer journey.

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Exploring PerfDog Whitepaper 2024: Unlock the Power of Performance Testing

Key Takeaways Robust Platform & Multi-System Support: Brief introduction to PerfDog's extensive compatibility across various operating systems and hardware platforms including Android, iOS, PC, gaming consoles and more. In-Depth Performance Metrics: Quick view of the extensive range of metrics for system, graphics and rendering, user experience, in-depth analysis, and more.

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Product Market Fit Framework: How to Achieve and Maintain PMF

Userpilot

What is the product-market fit framework? How is product market fit different from product-customer fit? What should a product manager do to achieve and maintain the PMF? If you are after the answers to these questions, we’ve got you covered! Letโ€™s jump in! TL;DR. A company achieves the product-market fit when the product satisfies the needs of enough customers who are willing to pay for it, and it is easy to scale.

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Customer Churn Reduction: 10 Solid Strategies To Fight Churn & Boost Retention

Userpilot

If youโ€™re in charge of your SaaS company’s growth management, you’re likely dealing with a churn reduction nightmare. Customer churn is a big problem in SaaS companies where monthly recurring revenue is a necessity and buyers have multiple options. To maintain rude financial health, you need to acquire new customers and retain existing ones.