Tue.Nov 22, 2022

Adopting a product-centric approach to better address customer needs

Mind the Product

In this guest post, Patrícia Osorio, Co-founder and CMO of Birdie.ai discusses how organisations can adopt a product-centric approach, and why this can be an imperative tool to achieve product discovery and customer satisfaction. [.]

6 Tips to Avoid App Uninstalls


When it comes to apps, the competition is fierce. Nearly five million apps fight for coveted spots on a person’s device. Consumers, however, have limited storage, short attention spans, and little patience for sub-par performance.


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11 Books Every Product Manager Should Read at Least Once

The Product Coalition

Don’t miss these gems, they can 10X your career. Continue reading on Product Coalition ». careers product-management books startup technology

Books 121

User Segment vs User Persona: What’s the Difference & How To Create Both in SaaS


User segment vs persona: what makes the two different from each other? While segments and personas are not mutually exclusive, they have different purposes in the SaaS industry. So let’s dive deeper and see how you can create both to improve your product marketing efforts. TL;DR.

Monetizing Analytics Features: Why Data Visualization Will Never Be Enough

Five years ago, data visualizations were a powerful way to differentiate a software application. Today, free visualizations seem to be everywhere. Two trends are forcing application providers to rethink how they offer analytics in their products.

10 Habits of Highly Effective Product Managers

The Product Coalition

How do you stack up? Continue reading on Product Coalition ». productivity technology business product-management product

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Progressive Web Apps vs. Native Apps: Which One Should You Pick?

The Product Coalition

Where do we even start? Pretty sure though that this isn’t the first post you are stumbling across in your search for information on Progressive Web Apps (PWAs) and native apps.

How to Build an Effective Customer Education Strategy that Drives Adoption


How can your product marketing team ensure you create the right content to help customers get value? With a well-defined customer education strategy. In this article, we’ll cover: What a customer education strategy is and what it includes.

Timeline of 20 Common Product Development Activities

The Product Coalition

How long an activity takes can have a huge impact on success or the perception of success when developing products. More often than not, teams are overly optimistic on the timeline that will be required to complete an activity.

eG Innovations Korea Customer and Partners Day 2022 ??

eG Innovations

The eG Innovations Korea Customers and Partners Day 2022 was held on November 10th. 2022?? eG Innovations Korea Customer and Partner’s Day? ?? ? eG Enterprise? ?? ??? ??? ?? ????? ??? ?????????? ??? ?? ??? eG Enterprise ???? ??? ?? ??, ???? ???? ? eG Innovations? ??? ?????? ???? ?? ?? ?? ??? ???

How to Gain a Competitive Edge: A Deep Dive Into Supplier Diversity Programs

Speaker: Rod Robinson - SVP of the Supplier Diversity Practice, Insight Sourcing Group

In this exclusive webinar, Rod Robinson, SVP of the Supplier Diversity Practice Lead & Center of Excellence, dives into the key benefits corporations are seeing emerge from their supplier diversity programs and how you can gain invaluable competitive advantages with a supplier diversity program of your own.

Top 9 Web Design Agency in the UK in 2022

UX Studio

Did you know ??81% 81% of the users think less of a brand if its website doesn’t make a good first impression? Your website is the first visual representation visitors see. Thus its design plays a crucial role in forming an image of your company.

5 Steps to Product Strategy Powered by Stakeholders


5 Steps to Product Strategy. Powered by Stakeholders. By SANDEEP GONDEKAR.

Share Findings on the Fly with Spontaneous Talks Frameworks

dscout People Nerds

Sometimes neither you nor your stakeholders have the time for a full presentation. These hacks allow you to present information on a short timeline

Making Your CS Tech Stack a Critical Building Block in Revenue Growth


There is increased pressure on tech buyers to make sure there is a clear need, quick value, and obvious ROI for any software purchase. This pressure is true if you’re in Marketing or Sales, but even more so if you’re in Customer Success.

CCO + CMO: A Winning Partnership for Accelerated CX Growth

Find out how collaboration between a CMO and CCO can enhance the customer experience and drive business growth in this new ebook.

Behind the Roadmap with Alon Bartur


Editor’s note: This post is part of a brand new video series to understand what goes on behind the roadmap – it’s an inside look at the life of product managers. Watch the full first video here, the second here, the third here, and keep an eye out for upcoming installments!