Fri.Jan 26, 2018

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Using Product Demo Themes to Improve Your Sales Win Rate

Product Management University

Product demo themes can improve your sales win rate. The key? They have to be crafted in the customer’s vocabulary and mirror their business goals. Here are three guidelines for creating and using demo themes to improve your sales win rate. 1. Connect the Strategic and Tactical Dots. Your demo themes will be more effective and more credible if they connect tactical departmental/user issues (addressed by your product) to big-picture strategic issues that are top-of-mind with executive de

Demo 100
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Optimize for an Experience not a Platform

Mind the Product

The pace at which new platforms are introduced is increasing rapidly. This means that our customers are always looking for the next opportunity to get their hands on new technology and use it in complex, exciting ways. Virtual reality (VR) and augmented reality are the buzzwords we can’t seem to escape or get enough of. Last year brought the release of the iPhone X’s ARKit and hundreds of trendy pop-up VR arcades.

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Job interview prep–and other skills for product managers and innovators, Jan 26, 2018

Product Innovation Educators

Each week I scour articles, wading through the dogs, and bringing you the best insights to help product managers and innovators be heroes. Questions product managers should expect when interviewing for a job. Of course, there is the classic question, “What product are you most proud of launching and what did you learn from it?” Depending on the primary responsibilities of the position (such as platform management, community management, growth management, etc.) this article tells you the question

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Comment on Begin your Agile Transformation Journey on the Right Track by Sasha

Product Club

interesting post, tahnks! btw here is a good list of metrics to check inside the product [link].

Agile 48
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Beyond the Basics of A/B Tests: Highly Innovative Experimentation Tactics You Need to Know

Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? 🌐 From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.