Mon.Nov 18, 2019

Four top challenges UX teams face in 2020 and how to solve them

Userzoom

What are the top challenges that UX professionals will face in 2020 and what can we do to solve them? Over the last couple of years we’ve surveyed hundreds of people from some of the biggest companies in the world to discover the current UX landscape in enterprise organizations.

UX 102

How Accurate Is Your UX Research Data? By Martina Kuvalja

Mind the Product

Martina Kuvalja is a Senior Researcher at the University of Cambridge. In this ProductTank London talk, she explains how you should go about collecting data if you are part of a small team, and how to have meaningful conversations with the research members of your team.

UX 143

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Profile: Charu Jangid, Product Lead, Platform at Niantic Games

ProductCraft

Name: Charu Jangid Role: Product Manager Company: Niantic Inc Background: Charu Jangid leads product for platform teams at Niantic Inc, the maker of augmented reality games Ingress, Pokemon Go, and Harry Potter: Wizards Unite.

TEI 256: The right way to manage change that innovation brings – with Barbara Trautlein, PhD

Product Innovation Educators

With Change Intelligence, product managers can influence more powerfully. Everyday innovators see innovation opportunities frequently — making products better, improving processes, creating a new product, and solving problems. The word innovation can be phrased as “in-a-new-way.”

From Build to Buy: The Path to Better Analytics for Your Application

Speaker: Ardeshir Ghanbarzadeh, Senior Product Marketing Manager, Logi Analytics

Making the transition from building your analytics in-house to investing in a third-party embedded solution can be complicated.Watch this webinar with Ardeshir Ghanbarzadeh, Senior Product Marketing Manager at Logi Analytics, for tips on making the transition as smooth as possible, and getting on the right path to better analytics for your app!

Create a Conference Proposal the Conference Wants and Accepts, Part 6: Hook Your Reader with a Great Title

Johanna Rothman

You might wonder why I don't start writing a proposal with a title. In my experience, a great title is something I need to ponder and experiment with. I do often start with a placeholder title. When I developed this multitasking talk, I used this title: Stop the madness. End the multitasking.

More Trending

By: Top 20 Customer Success Blogs and Websites To Follow in 2019 - All News

UserIQ

[…] on customer success through a customer-driven mindset. Frequency 3 posts / week Since Jan 2015 Blog useriq.com/blog Twitter followers 1.3K ? Domain Authority […

Blog 40

Behind the Product: Is Hilton Boiling Off Brand with Herb ‘N Kitchen?

280 Group

In our new “Behind the Product” series, we’ll discuss examples of products or services that highlight a particular product management concept or principle.

12 steps to creating landing pages that convert

Inside Intercom

So you have a killer product and now you need to craft a landing page to sell it. Here’s how we create high converting landing pages. Most landing pages for SaaS products tend to focus too much on highlighting what you get (the features) and not enough on what it will do for you (the benefits).

The Art of Storytelling: Movie Trailer Expert Breaks Down 5 Trailer Styles

NextBigWhat

Movie trailer expert, Jessica Fox, deep dives into five movie trailer styles and explains what makes a trailer successful.

The North Star Playbook

Every product needs a North Star. In this guide, we will show you the metrics product managers need to tie product improvements to revenue impact. If you are looking for a more-focused, less-reactive way to work, this guide is for you.

Where chatbots are headed in 2020

Inside Intercom

Chatbots are on the verge of living up to their hype, with new research commissioned by Intercom indicating where they can have the most impact.

B2C 21

Measuring B2B CX In SaaS: What Are The Metrics That Matter?

Gainsight

According to a B2B Marketing survey, two-thirds of marketers are making CX a priority in the next twelve months.

Making Fact Based Decision, Enterprise-wide

Spice Catalyst

How Can Starbucks Product Managers Stop Things From Slowing Down?

The Accidental Product Manager

Starbucks is running the risk of stalling Image Credit: keso s. Imagine for a moment that you were a product manager working at Starbucks. The company is growing, everyone likes your product, you would be on top of the world. In fact, Starbucks has opened over 2,000 cafes in the U.S.

How to Choose the Best Embedded Analytics Solution to Modernize Your Application

If you are looking to modernize your application to improve competitiveness, then one of the quickest wins you can have is to embed sophisticated analytics that will wow your existing and prospective customers.

Why Your B2B Journey Mapping Effort Is Doomed To Fail

Gainsight

We’ve all been there. After months trying to convince colleagues, “Let’s do it right this time,” finally, everyone agrees to invest in a cross-functional B2B customer experience effort. We get everyone in a room together for a couple days.

B2C 11

52 Email Subject Lines That Work From Fashion and Beauty Brands

AB Tasty

You should never judge a book by its cover, right? But like it or not, people tend to determine an email’s worth by its subject line. . This article was originally posted on AB Tasty as 52 Email Subject Lines That Work From Fashion and Beauty Brands. Conversion Optimization E-commerce

Books 10

The Importance of “Importance”

Gainsight

Take a look at two NPS responses: “They have been a great partner. But as we look to the future, we’re rethinking how we do things and there are other firms out there that are better aligned with where we are headed. They aren’t going away for a long time, but I don’t see us expanding with them.” -NPS

Pushing the Right Buttons: Do Green CTAs Always Work Better?

AB Tasty

We associate the color green with 'go', nature, freshness.but does that mean it will always perform better as your call-to-action color? This article was originally posted on AB Tasty as Pushing the Right Buttons: Do Green CTAs Always Work Better? Conversion Optimization

Why Smoking Costs Employers More Than They Realize

Your employees are smoking, and at a cost of $7,000 per year for each employee who smokes, that adds up - fast! This free report will show you how an effective cessation program pays for itself.

5 Considerations For Your B2B CX Program In 2020

Gainsight

Over the past few years, appreciation for B2B Customer Experience programs has grown stronger across board rooms thanks to business leaders who have successfully aligned their company’s marketing, sales, and customer success strategies around the needs and preferences of customers.

By: Top 20 Customer Success Blogs and Websites To Follow in 2019 - Reviews On Every Products And Services

UserIQ

[…] on customer success through a customer-driven mindset. Frequency 3 posts / week Since Jan 2015 Blog useriq.com/blog Twitter followers 1.3K ? Domain Authority […

What Is B2B Customer Experience?

Gainsight

Have you ever had that feeling where you looked around a room and wondered if everyone was thinking the same thing, but no one was saying anything? The Emperor’s New Clothes, the “elephant in the room”—take your pick! I think there’s an elephant in the CX room, so to speak. Over the past few months, I’ve spoken to 50+ customer experience (CX) professionals at business-to-business (B2B) software firms and we’ve been having that feeling a lot.

B2C 9

By: Top 20 Customer Success Blogs and Websites To Follow in 2019 – Max News

UserIQ

[…] on customer success through a customer-driven mindset. Frequency 3 posts / week Since Jan 2015 Blog useriq.com/blog Twitter followers 1.3K ? Domain Authority […

6 Ways to Secure (More Of) a Budget for Your Customer Education Program

Whether you’re looking to kickstart or expand your customer education program, you need access to a budget. Learn how you can demonstrate the positive ROI of customer training and make the case for securing a larger budget in our latest eBook!

By: Top 20 Customer Success Blogs and Websites To Follow in 2019

UserIQ

[…] on customer success through a customer-driven mindset. Frequency 3 posts / week Since Jan 2015 Blog useriq.com/blog Twitter followers 1.3K ? Domain Authority […

By: Top 20 Customer Success Blogs and Websites To Follow in 2019 – The Times News

UserIQ

[…] on customer success through a customer-driven mindset. Frequency 3 posts / week Since Jan 2015 Blog useriq.com/blog Twitter followers 1.3K ? Domain Authority […