Mon.Nov 18, 2019

Four top challenges UX teams face in 2020 and how to solve them

Userzoom

What are the top challenges that UX professionals will face in 2020 and what can we do to solve them? Over the last couple of years we’ve surveyed hundreds of people from some of the biggest companies in the world to discover the current UX landscape in enterprise organizations.

UX 62

How Accurate Is Your UX Research Data? By Martina Kuvalja

Mind the Product

Martina Kuvalja is a Senior Researcher at the University of Cambridge. In this ProductTank London talk, she explains how you should go about collecting data if you are part of a small team, and how to have meaningful conversations with the research members of your team.

UX 91

Profile: Charu Jangid, Product Lead, Platform at Niantic Games

ProductCraft

Name: Charu Jangid Role: Product Manager Company: Niantic Inc Background: Charu Jangid leads product for platform teams at Niantic Inc, the maker of augmented reality games Ingress, Pokemon Go, and Harry Potter: Wizards Unite.

TEI 256: The right way to manage change that innovation brings – with Barbara Trautlein, PhD

Product Innovation Educators

With Change Intelligence, product managers can influence more powerfully. Everyday innovators see innovation opportunities frequently — making products better, improving processes, creating a new product, and solving problems. The word innovation can be phrased as “in-a-new-way.”

Rapid Experimentation at Every Stage of Product Development

Speaker: Tanya Koshy, VP of Product, UserTesting

Experimentation isn't something you do once you have designs or once you’ve built the product; it's important to validate early and often to better understand your customer, their needs, and the market opportunity. Join Tanya Koshy, VP of Product at UserTesting, as she explores how, by using customer feedback at every stage of the product development process, you can better and more quickly iterate on your product ideas. Ultimately, this rapid experimentation during development will enable you to deliver customer value faster.

Create a Conference Proposal the Conference Wants and Accepts, Part 6: Hook Your Reader with a Great Title

Johanna Rothman

You might wonder why I don't start writing a proposal with a title. In my experience, a great title is something I need to ponder and experiment with. I do often start with a placeholder title. When I developed this multitasking talk, I used this title: Stop the madness. End the multitasking.

More Trending

By: Top 20 Customer Success Blogs and Websites To Follow in 2019 - All News

UserIQ

[…] on customer success through a customer-driven mindset. Frequency 3 posts / week Since Jan 2015 Blog useriq.com/blog Twitter followers 1.3K ? Domain Authority […

Blog 40

Behind the Product: Is Hilton Boiling Off Brand with Herb ‘N Kitchen?

280 Group

In our new “Behind the Product” series, we’ll discuss examples of products or services that highlight a particular product management concept or principle.

What are we really talking about when we say ‘customer empathy?’

ProductBoard

This piece originally appeared on Forbes Tech Council. We hear a lot about “customer empathy” these days. Whether it’s in candidate interviews, design discussions or product management meetings, it’s become more critical than ever to prioritize the customer as a core part of company culture. That’s not surprising because as technological advances, frameworks, and APIs continue to trivialize. Source. Ideas

Making Fact Based Decision, Enterprise-wide

Spice Catalyst

The Product Growth Engine

Speaker: Dave Martin, Founder, Right to Left

How do you create sustainable growth? Do your product and feature releases achieve the desired results? In this talk, Dave Martin, founder at Right To Left, will explore how human bias repeatedly hinders product success and causes teams to miss out on their potential.

The Art of Storytelling: Movie Trailer Expert Breaks Down 5 Trailer Styles

NextBigWhat

Movie trailer expert, Jessica Fox, deep dives into five movie trailer styles and explains what makes a trailer successful.

Why Your B2B Journey Mapping Effort Is Doomed To Fail

Gainsight

We’ve all been there. After months trying to convince colleagues, “Let’s do it right this time,” finally, everyone agrees to invest in a cross-functional B2B customer experience effort. We get everyone in a room together for a couple days.

B2C 10

Where chatbots are headed in 2020

Inside Intercom

Chatbots are on the verge of living up to their hype, with new research commissioned by Intercom indicating where they can have the most impact.

B2C 10

The Importance of “Importance”

Gainsight

Take a look at two NPS responses: “They have been a great partner. But as we look to the future, we’re rethinking how we do things and there are other firms out there that are better aligned with where we are headed. They aren’t going away for a long time, but I don’t see us expanding with them.” -NPS

How to Monetize Data with Analytics

For software vendors looking to grow their customer base and increase revenue in a crowded marketplace, successfully and seamlessly integrating analytics into a SaaS product is critical. Learn how to monetize and productize data with embedded analytics.

52 Email Subject Lines That Work From Fashion and Beauty Brands

AB Tasty

You should never judge a book by its cover, right? But like it or not, people tend to determine an email’s worth by its subject line. . This article was originally posted on AB Tasty as 52 Email Subject Lines That Work From Fashion and Beauty Brands. Conversion Optimization E-commerce

Books 10

5 Considerations For Your B2B CX Program In 2020

Gainsight

Over the past few years, appreciation for B2B Customer Experience programs has grown stronger across board rooms thanks to business leaders who have successfully aligned their company’s marketing, sales, and customer success strategies around the needs and preferences of customers.

Pushing the Right Buttons: Do Green CTAs Always Work Better?

AB Tasty

We associate the color green with 'go', nature, freshness.but does that mean it will always perform better as your call-to-action color? This article was originally posted on AB Tasty as Pushing the Right Buttons: Do Green CTAs Always Work Better? Conversion Optimization

Measuring B2B CX In SaaS: What Are The Metrics That Matter?

Gainsight

According to a B2B Marketing survey, two-thirds of marketers are making CX a priority in the next twelve months.

The Definitive Guide to Predictive Analytics

By embedding predictive analytics, you can future-proof your application and give users sophisticated insights. The Definitive Guide to Predictive Analytics has everything you need to get started, including real-world examples, steps to build your models, and solutions to common data challenges.

How Can Starbucks Product Managers Stop Things From Slowing Down?

The Accidental Product Manager

Starbucks is running the risk of stalling Image Credit: keso s. Imagine for a moment that you were a product manager working at Starbucks. The company is growing, everyone likes your product, you would be on top of the world. In fact, Starbucks has opened over 2,000 cafes in the U.S.

By: Top 20 Customer Success Blogs and Websites To Follow in 2019 - Reviews On Every Products And Services

UserIQ

[…] on customer success through a customer-driven mindset. Frequency 3 posts / week Since Jan 2015 Blog useriq.com/blog Twitter followers 1.3K ? Domain Authority […

What Is B2B Customer Experience?

Gainsight

Have you ever had that feeling where you looked around a room and wondered if everyone was thinking the same thing, but no one was saying anything? The Emperor’s New Clothes, the “elephant in the room”—take your pick! I think there’s an elephant in the CX room, so to speak. Over the past few months, I’ve spoken to 50+ customer experience (CX) professionals at business-to-business (B2B) software firms and we’ve been having that feeling a lot.

B2C 8

By: Top 20 Customer Success Blogs and Websites To Follow in 2019 – Max News

UserIQ

[…] on customer success through a customer-driven mindset. Frequency 3 posts / week Since Jan 2015 Blog useriq.com/blog Twitter followers 1.3K ? Domain Authority […

A New Segmentation Model for Customer Onboarding

A great customer onboarding program is a proactive and meaningful way to make a lasting impact on customer engagement, retention, and expansion. In this eBook, Skilljar will show you a new framework for building a customer onboarding program, including how to segment users and drive long-term value and retention through education.

By: Top 20 Customer Success Blogs and Websites To Follow in 2019

UserIQ

[…] on customer success through a customer-driven mindset. Frequency 3 posts / week Since Jan 2015 Blog useriq.com/blog Twitter followers 1.3K ? Domain Authority […

By: Top 20 Customer Success Blogs and Websites To Follow in 2019 – The Times News

UserIQ

[…] on customer success through a customer-driven mindset. Frequency 3 posts / week Since Jan 2015 Blog useriq.com/blog Twitter followers 1.3K ? Domain Authority […