How to Make Time for Customer Interviews & Validation
Mironov Consulting
AUGUST 23, 2018
I got a lot of good responses from this recent post about the need to frequently talk directly with real customers , especially at B2B/enterprise companies. More than a few folks raised an important concern: with so much to do as product managers, how do we consistently make time for customer interviews? Scott Sehlhorst and Rob McGrorty shared some thoughts that I’ve extended here.
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