Thu.Aug 23, 2018

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How to Make Time for Customer Interviews & Validation

Mironov Consulting

I got a lot of good responses from this recent post about the need to frequently talk directly with real customers , especially at B2B/enterprise companies. More than a few folks raised an important concern: with so much to do as product managers, how do we consistently make time for customer interviews? Scott Sehlhorst and Rob McGrorty shared some thoughts that I’ve extended here.

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Accepting Uncertainty is the Key to Agility

Clever PM

I’m often asked what the key to being “agile” really is, and over the years I’ve managed to come up with a clear and concise answer: accepting uncertainty is the key to agility. It is perhaps the single most fundamental culture change that companies must go through when making a true transition to Agile development, […].

Agile 79
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Who Should Be In Charge of Wireframes?

ProductCraft Debates

Back in the fall, when we launched the Product Stack, there were 13 tools in our “design/prototyping” category. These tools fall into two categories: about half are legacy tools that were truly built for designers, and while they are used for creating wireframes and prototypes, that was not really what they were built for. The second category.

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Dear CEO, Innovation Starts with a Good Product Manager

Mind the Product

I’ve worked for more than a decade in product management with Fortune 500 companies and startups, and I realize I’m seeing a scary pattern. Product managers are only hired after the innovation or startup teams get concepts or funding approved. This means that product managers are thrust into developing a product or service concept they had no part in creating.

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Product Management Careers: Job Prospects, Pathways, and Must-Have Skills (2024)

The product management job market in 2024 reflects the fast-growing and ever-evolving nature of the field. For product managers looking to future-proof their careers and take advantage of new opportunities, staying informed about the professional landscape is a smart move. In this comprehensive career guide from Regis College, you’ll learn about: The current job outlook for product managers in 2024 Six professional pathways and the average salaries for these roles in the U.S.

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How Product Marketing Roadmaps Drive Sales | Shifting Market, Shifting Strategy | Agile: We’ve Come Full Circle

Product Management University

The B2B Product Manager Magazine August 2018 is now available. This month we explore the value of a product marketing roadmap to sales. It’s not a staple in most B2B organizations but it’s just as important to your near-term revenue as a product roadmap is to your longer-term growth. We also look in the rear-view mirror at Agile and discuss what’s changed and what hasn’t along with tips for dealing with flat growth and shifting market conditions.

Agile 100

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Tariffs and Pricing

Pragmatic Marketing

Question from a reader: Hi Mark, I have been following you on LinkedIn for several months and I really admire your posts and articles. I am wondering if you have given any consideration into writing an article about tariffs from a pricing perspective? There appears to be a real lack of literature available. Please keep the posts coming! And a follow-up question: Hi Mark, if I could add, one of the debates that we are having internally is how transparent we should be in our pricing.

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What AI Means to a Data Scientist

Birst BI

How many times have you wished for more hours in the day so you can complete more tasks? A key goal of AI or machine learning automation is to have machines complete tasks for you, freeing up time so you can focus on the more complex, higher-value tasks. However, there are simply not enough data scientists in the world to deliver on the AI potential.

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Tariffs and Pricing

Pragmatic Marketing

Question from a reader: Hi Mark, I have been following you on LinkedIn for several months and I really admire your posts and articles. I am wondering if you have given any consideration into writing an article about tariffs from a pricing perspective? There appears to be a real lack of literature available. Please keep the posts coming! And a follow-up question: Hi Mark, if I could add, one of the debates that we are having internally is how transparent we should be in our pricing.

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Effective Customer Life Cycle Management for Hardware and Equipment Manufacturers

TSIA

The rise of the Internet of Things (IoT) and smart, connected products disrupts the whole customer life cycle in industrial equipment. As part of TSIA’s research activities, we track the latest trends affecting the industrial equipment sector, which includes automation technology, machines, instruments and components, and solution providers leveraging industrial equipment.

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Peak Performance: Continuous Testing & Evaluation of LLM-Based Applications

Speaker: Aarushi Kansal, AI Leader & Author and Tony Karrer, Founder & CTO at Aggregage

Software leaders who are building applications based on Large Language Models (LLMs) often find it a challenge to achieve reliability. It’s no surprise given the non-deterministic nature of LLMs. To effectively create reliable LLM-based (often with RAG) applications, extensive testing and evaluation processes are crucial. This often ends up involving meticulous adjustments to prompts.

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Design in Interesting Times

Intercom, Inc.

We live in interesting times. Everything is changing rapidly around us, at a faster pace than ever before. This growth has many unintended effects, and when things speed up, they also get more complex and break down. So, how do we break out of this pattern? This was the basis for my talk on the 2017 Inside Intercom world tour. Below you can watch me deliver that talk or read on for a written account.