Objectives and Key Results (OKRs): Rewarding Effort over Outcomes

Ever since OKRs have been popularized we have seen a movement of measuring “outcomes over output.” That needs to be challenged.

Luke Grimstrup
Product Coalition
Published in
4 min readJul 28, 2022

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As a leader within an organization, are you focused on rewarding the outcomes, or rewarding the effort? Since objectives and key results…

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