Mind the Product

DECEMBER 1, 2016

“Product/Market Fit” is a concept that every start-up founder knows is important, but many have trouble achieving or even defining. In The Lean Product Playbook , author Dan Olsen details a six-step process to achieving product/market fit: Determine your target customer. Identify underserved customer needs. Define your value proposition. Specify your MVP feature set.

User Testing 81

User Testing Product Research Customer Feedback Customer Experience 81

TSIA

DECEMBER 1, 2016

Service revenues continue to play a greater role in driving both top-line and bottom-line revenue growth in technology companies. For those who deploy their technology on a customer site, maintenance and support revenues represent a significant percentage of their service revenues. As a result, these companies are receiving increasing pressure from their C-level executives to grow maintenance and support revenues year over year, which adds to the expectations for sales and marketing leaders to m

Reporting Tools 40

Reporting Tools Technology Marketing 40

Mind the Product

DECEMBER 1, 2016

With the holiday season fast approaching, and 2016 having been a somewhat… challenging… year, it’s high time we started showing our love with some gifts. So whether you’re looking for gift ideas for that special product person in your life, to reward your team, or just to spoil yourself – here are our top 10 gift ideas for product managers. 1.

Product Management 88

Product Management Product Manager Management Management 88