Thu.Jan 09, 2020

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The ABCs of data: how to make sense of your company’s data as a product manager

Mixpanel

In the age of data and analytics, we’ve come to believe that, with enough data, we can make smart decisions and become truly data-driven. But as the global data volume has gone from big to enormous, many businesses today find themselves thinking: What do we do with it? Collectively, we’ll be generating 175 zetabytes of data by 2025. And yours is among all that data—data about and produced by your customers as well as data that’s central to your day-to-day business operations.

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How to use growth accounting to measure product-market fit

ProductBoard

Consider a consumer mobile app that sells a monthly subscription to its service. Over the last 12 months, it’s shown stellar revenue growth of ~16% month-over-month for a 12-month period. On the surface, the app looks like it has a healthy degree of product-market fit. However, going one level deeper to understand the nature of its growth tells a different story.

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The Differences Between Enterprise and SaaS Startup PMs

ProductCraft

Does bigger necessarily mean better when it comes to product management? Do global enterprise companies really have the advantage over SaaS startups? These are a few of the questions our colleagues at Pendo had in mind as they crafted their annual product management survey. Hundreds of product practitioners completed it and their responses revealed some.

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The 30 Best Pieces of Advice for Entrepreneurs in 2019

First Round Review

We've rounded up 30 standout, must-share insights from the profiles we published over the last year. Read on for the most impactful pieces of advice we heard in 2019 — presented with hopes that you can apply them to make your next decade even brighter.

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Beyond the Basics of A/B Tests: Highly Innovative Experimentation Tactics You Need to Know

Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? 🌐 From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

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Keep Your Website Usability Testing Focused and Results-Driven: Best Practices and Common Mistakes

UserInterviews

Here, we highlight best practices we use in website usability testing (from high-fidelity prototyping to how we select participants) and some mistakes you’ll want to avoid.

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A Brief Guide to Moving From Academic Research to User Experience Research

dscout People Nerds

The transition to UXR from the world of academia can be rough. Here’s how to make it smoother. .

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What is XaaS Channel Optimization?

TSIA

Across the industry, the emergence of new XaaS business models are causing changes in the partner channel, forcing technology vendors to rethink their channel partner strategy and optimize these channels for XaaS. But what exactly is XaaS channel optimization? To answer that, we should first start with what it’s not. It’s not about perpetual license models, nor about sales of up-front, all-you-can-eat, one-time charge contracts of technology offerings only available on-premises.

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Announcement: Conference Proposal Book is Available

Johanna Rothman

I'm delighted to announce I published the Conference Proposal book! I collated all the conference proposal posts into a book. And, I added more content only available in the book. The book is through copyediting. You can buy it on Leanpub now in all electronic forms. Yes, I will upload the book to all the other platforms (probably over the next few weeks).

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Our PM Survey Says … (Part 2)

ProductCraft

Throughout 2019, we posted a weekly debate question/poll to both our homepage and our Twitter feed, asking our readers to weigh in on “hot topics” related to product management. Last week, we shared some of the results of these informal polls, particularly those related to the themes of product team structure, career and professional development, Read more » The post Our PM Survey Says … (Part 2) appeared first on ProductCraft by Pendo.

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Exploring PerfDog Whitepaper 2024: Unlock the Power of Performance Testing

Key Takeaways Robust Platform & Multi-System Support: Brief introduction to PerfDog's extensive compatibility across various operating systems and hardware platforms including Android, iOS, PC, gaming consoles and more. In-Depth Performance Metrics: Quick view of the extensive range of metrics for system, graphics and rendering, user experience, in-depth analysis, and more.

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7 of the Best Landing Pages from 2019

AB Tasty

We took a look at the best landing pages that we found over the past year. If you're looking for inspiration, you've got the right article! This article was originally posted on AB Tasty as 7 of the Best Landing Pages from 2019.

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Researching Users in Another Country? Here's How to Prepare

dscout People Nerds

From navigating new data legislation to adapting to new social norms—researching users abroad requires some adjustments. .

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Thank you for making us number one

Intercom, Inc.

We’re delighted to report that based on 784 customer reviews on G2.com, Intercom has beaten all other live chat tools to become the top ranked choice for sales, marketing, and support teams who want to interact with visitors to their websites and users of their apps. We’re thrilled (and humbled) that so many of our paying customers took the time to leave the detailed and informative reviews that ranked us #1, ahead of worthy competitors like Zendesk, Freshdesk, Drift, and so many others in

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A 5 Step Framework for Building Better Personas

dscout People Nerds

User personas get a bad rap—and sometimes for good reason. Here’s a great system for making ones you’ll love. .

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Product Management Careers: Job Prospects, Pathways, and Must-Have Skills (2024)

The product management job market in 2024 reflects the fast-growing and ever-evolving nature of the field. For product managers looking to future-proof their careers and take advantage of new opportunities, staying informed about the professional landscape is a smart move. In this comprehensive career guide from Regis College, you’ll learn about: The current job outlook for product managers in 2024 Six professional pathways and the average salaries for these roles in the U.S.

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Design expert Jared Spool on teaching UX to the next generation

Intercom, Inc.

?. While it might be obvious that there’s usually a team of people collaborating on the vision and creation of good design, this truth applies just as much to the end user – there’ll be more than one person on the receiving end. Good design doesn’t only account for a single persona. Instead, you have to consider all people, all experiences and, crucially, all privileges.

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10 top Tips From Product’s Finest Leaders

Mind the Product

As we settle into the New Year we’re already looking ahead to the product leadership forums on our 2020 MTP calendar. And, to whet your appetite, here you’ll discover 10 pieces of advice from past forums, from the very best leaders* in the business along with supporting ideas from members of the Mind the Product community. (*As our leadership forums are conducted under the Chatham House rule, you’ll not see any direct quotes from our forums.

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My top essays/tweetstorms in 2019 on product/market fit, investing, KPIs, YouTubers, and more

Andrew Chen

Dear readers, I’ve only been writing sporadically recently on here — mostly because I’m working on a new book project (more to come soon on that!!) which has been taking all my time. In the interim, I’ve stayed pretty active on Twitter, writing tweetstorms that sometimes turn themselves into essays on here. For a quick summary of the essays that did make it onto here, including a couple guest collaborations, here’s an easy set of links: The Passion Economy (guest es

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My top essays/tweetstorms in 2019 on product/market fit, investing, KPIs, YouTubers, and more

Andrew Chen

Dear readers, I’ve only been writing sporadically recently on here — mostly because I’m working on a new book project (more to come soon on that!!) which has been taking all my time. In the interim, I’ve stayed pretty active on Twitter, writing tweetstorms that sometimes turn themselves into essays on here. For a quick summary of the essays that did make it onto here, including a couple guest collaborations, here’s an easy set of links: The Passion Economy (guest es

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Peak Performance: Continuous Testing & Evaluation of LLM-Based Applications

Speaker: Aarushi Kansal, AI Leader & Author and Tony Karrer, Founder & CTO at Aggregage

Software leaders who are building applications based on Large Language Models (LLMs) often find it a challenge to achieve reliability. It’s no surprise given the non-deterministic nature of LLMs. To effectively create reliable LLM-based (often with RAG) applications, extensive testing and evaluation processes are crucial. This often ends up involving meticulous adjustments to prompts.