Wed.May 05, 2021

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Core Concept: The Product Trio

Product Talk

One of my goals for 2021 is to create short explainer videos for key concepts related to continuous discovery. This is my first one. I’d love to hear what you think. Is this helpful? Are there other core concepts you’d like to see me explore? You can share your comments on Twitter or YouTube. Watch the video above or read a lightly edited transcript of it below.

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Top 7 Promotional Methods for Your Products in 2021

The Product Coalition

As marketing techniques are evolving every day, you might think that there are different options when it comes to promotional methods. However, it becomes tough to find out, which is effective and will work for your business. Above all, the cost is one of the significant factors since you will always want to choose a minimal-invasive yet effective method.

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The real superpower of product designers: Get comfortable with uncertainty

NextBigWhat

Designers have many superpowers, but one underrated one is that the work of design leads one to become more comfortable with uncertainty. How does this impact the product development process? Thread I learned this lesson almost immediately after receiving my first shiny new design assignment. This was also my first time working with a PM. She asked me when my work would be done by.

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Leveraging Customer Data to Inform UX Decision

TryMyUI

Image source: Pexels User Experience (UX) is one of your most vital tools at your disposal for securing higher conversion rates. With the right UX, you can streamline your potential for ecommerce success and boost your revenues. However, no approach to UX is complete without the use of data. But getting started requires a broad understanding of how to gather and interpret data if you hope to successfully.

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Beyond the Basics of A/B Tests: Highly Innovative Experimentation Tactics You Need to Know

Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? 🌐 From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

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ONE THING on Strategy as the Connective Layer

Product Culture

In my first VP Product role, my company had a charismatic founder with a strong vision of where he wanted the organization to go. But the vision was high level and long term, like the top of a pyramid. At the bottom of the pyramid were the stakeholders' actions and tactics, a list of dozens of requests. Strategy is the intermediate layer that connects the company's actions with its vision.

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The 5 Best Onboarding Workflow Software in 2021

Userpilot

When you first hear the term onboarding workflow software, you might think, what is a workflow? If you tell your partner to get something from the fridge, that is a workflow. Basically, anytime data passes between people and/or systems, a workflow is created. A path is created when a task goes from incomplete to finished, from an empty hand to one with a sandwich.

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What Basecamp’s implosion teaches us about organizational culture

Radical Product

“Learning from mistakes is overrated,” according to the co-founders of Basecamp who wrote the New York Times bestseller Rework. Instead, you should be “learning from your successes.” In a book written by tech bros for tech bros, Jason Fried and David Heinemeier Hansson offer a glimpse into why many women and people of color have left Basecamp over the years.

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5 Common Mistakes to Avoid When User Testing Your Mobile Apps

Centercode

Today, there are thousands of connected tech products on the market — and thousands of mobile apps for managing each one.

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Upsides to unshipping: The art of removing features and products

Mixpanel

Teams are praised whenever they release a new feature (or product) to their customers. Imagine the internal ‘pat on the backs’ and recognition that occurred when Gmail fully launched dark mode for the mobile app, Figma released multi-account to switch between personal and work design spaces, or Apple announced their M1 chip. Employees on these teams likely felt proud to share something new with the world and maybe even posted their accomplishment on LinkedIn to spread the word and ce

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Exploring PerfDog Whitepaper 2024: Unlock the Power of Performance Testing

Key Takeaways Robust Platform & Multi-System Support: Brief introduction to PerfDog's extensive compatibility across various operating systems and hardware platforms including Android, iOS, PC, gaming consoles and more. In-Depth Performance Metrics: Quick view of the extensive range of metrics for system, graphics and rendering, user experience, in-depth analysis, and more.

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Recap – Atlassian Team ’21: Improving Teamwork

Modus Create

Formerly known as the ‘Atlassian Summit’, Atlassian’s flagship annual event was reimagined as an entirely digital event this year – Team ’21. We had a fantastic experience at last year’s Summit, where the Atlassian team revealed exciting new features to improve remote collaboration and announced major updates to Atlassian Cloud. At this year’s event, hosted on April 28th and 29th, Atlassian announced multiple new and exciting products as well as some much sought-after updates.