Mind the Product

OCTOBER 9, 2017

The consumer buying journey is changing, yet today’s product design doesn’t always reflect this. In the past, consumers typically read product reviews and bought the product that most reflected what they wanted. Products were simple, with a few buttons and straightforward directions. Today however, many products are accompanied by an app, which affects this buying behavior.

Research Software 148

Research Software User Testing Product Research Customer Experience 148

The Accidental Product Manager

OCTOBER 9, 2017

It’s what goes into packaged foods that seems to matter the most Image Credit: alsis35 (now at ipernity). I can only speak for myself, but when I go food shopping I’m on a mission. I find what I’m looking for, I put it in my cart, I check out, and then I’m done. It turns out that the world is filled with a lot of people who shop differently than I do.

Marketing 50

Marketing Customer Experience Definition Consulting 50

I Wonder The Value

OCTOBER 9, 2017

"KAIZEN" is a concept / an attitude which refers to improvement of any types of process. One day when I talked with one of my friends, I noticed he didn’t know PDCA even though he is a big fan of “KAIZEN”. Seriously? So I made Google search with the keywords, "KAIZEN PDCA", it showed only 0.4 million results, compared to 16.5 million of “KAIZEN”.

Weak Development Team 40

Weak Development Team Product Research Software Developers Software Development 40

Product Innovation Educators

OCTOBER 9, 2017

Making the move from product manager to product master requires becoming a leader. A competency on the path from product manager to product master is leadership. As product managers and innovators, we rarely have any actual authority. For example, we can’t fire and hire employees. What product managers do have is influence, and it is this competency that allows you to motivate others to support your ideas and plan.

Product Management 48

Product Management Product Manager Leadership Management 48

Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? 🌐 From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

Product Research