Mon.Sep 13, 2021

The #1 Reason the Sales Process Stalls After a Demo


Why does the sales process often stall after the demo? The biggest reason the sales process stalls after a demo has just as much to do with the discovery phase as it does the demo itself. It comes down to THE BIG WHY that’s driving the buying decision.

Demo 141

Stress management for product leaders — the time is now

Mind the Product

A “bulletproof soul” For Executive Product Leader, Dominique Jost, this is the perfect way to describe what product leaders need in order to do their jobs well.


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Effective Product Transformation Planning for the New Year


Next year is right around the corner and digital transformation continues to be the rage as companies evolve to seek relevance – modernizing systems, procedures, and mindsets for the modern world. CEOs tout the benefits and hype up their planning and investment.

Clarify the Difference Between Outputs, Outcomes, and Benefits

Johanna Rothman

When I sent my newsletter last month, Modern Management: Want Valuable Outcomes? Create Overarching Goals , several readers asked me questions. Why did I differentiate between outputs, outcomes, and benefits? I decided that was worth a blog post. Here's how I define and use the terms. Outputs.

How to Reach Peak Performance With the Product Management Organizational Health Checklist

Speaker: Rina Vernovskaya, CEO, 280 Group; and Roger Snyder, VP of Marketing, 280 Group

The degree of maturity of your product management organization can directly drive your ability to satisfy customers and become more profitable. Our Product Management Organizational Health Checklist and on-demand webinar can help.

351: Journey to Product VP – with Liron Lifshitz-Yadin

Product Innovation Educators

What one product manager learned about understanding customers. Today we are talking about the journey from software developer to product manager and some key challenges encountered as a product manager. This journey was made by our guest, Liron Lifshitz-Yadin.

More Trending

How FigJam’s dedication to delight helped build a thriving design community


It was only after planting a flurry of star-shaped stamps on our shared FigJam canvas that I noticed each star was angled a little differently. Just like an actual stamp, explains Emily Lin, the lead product manager for Figma’s second major launch: FigJam.

How to measure your copywriting: 8 message testing techniques


How do you know if the copywriting on your website is resonating with users? Here are a few tried and true techniques for understanding your audience and how resonant and engaging your copy is. These techniques can be seen as a fundamental component to a holistic UX research and design process.

From product to tech leadership: Becoming a CTO

Mind the Product

In this #mtpcon Digital APAC session, Silvia Thom, CTO at Zalora, reveals her journey from product manager to CTO. She describes challenges she faced, the opportunities she uncovered and offers advice for product managers hoping to undergo a similar move.

Movie Theaters Come Up With Ways To Get You To See A Movie

The Accidental Product Manager

Image Credit: I G. Let’s face it, being a product manager for a movie theater chain was not an easy job before the Covid-19 virus showed up. Netflix and other streaming services were cutting into people’s desire to go out and purchase movie tickets.

Bridging the Online and Offline: How to Apply Product Thinking to Expanding Your eCommerce Business

Speaker: John Cutler, Product Evangelist and Coach at Amplitude

In a post-COVID world, online retailers are forced to reevaluate their position and address the challenge of adopting new customer experiences. Even brick and mortar businesses are integrating more digital approaches to CX -- testing out loyalty programs and subscription-based models. Join John Cutler, Product Evangelist and Coach at Amplitude, for this enlightening discussion on the current state of the ecommerce landscape.