Wed.Feb 06, 2019

How to evolve product launches as you grow

Inside Intercom

As a product-first company, new product launches are a core part of Intercom’s DNA – which means there’s always an abundance of juicy launches for us product marketers to work on.

How To Land a Product Management Job Straight Out of College

PMLesson's Ace the PM Interview

Breaking into product management straight out of college is challenging. I’ve noticed that there's a lot of confusion on building the relevant skills for the job. Should students focus on honing their technical skills?

Podcast: Too Many Product Managers with Ken Norton

Mind the Product

Ken Norton needs no introduction. Now Senior Operating Partner at GV (we still slip up and call it Google Ventures), Ken was a CTO and CEO/founder before he joined Yahoo! to run its Product organisation. He then joined Google, where he worked on Maps, Calendar and Docs. Ken has also been a keynote speaker, giving inspiring talks at Mind the Product conferences in both London ( 10x not 10% , 2015) and San Francisco ( Please Make Yourself Uncomfortable , 2016).

Customer Interviews: Should you Interview Users or Buyers?

ProductPlan

Customer interviews are an important component of the product development process. Product managers use customer interviews to help inform product decisions by validating problems, solutions, and pain points.

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Embedded BI and Analytics: Best Practices to Monetize Your Data

Speaker: Azmat Tanauli, Senior Director of Product Strategy at Birst

By creating innovative analytics products and expanding into new markets, more and more companies are discovering new potential revenue streams. Join Azmat Tanauli, Senior Director of Product Strategy at Birst, as he walks you through how data that you're likely already collecting can be transformed into revenue!

Client care service: the mindset is essential

The Product Coalition

It is absolutely vital for the product company to provide the A-one client care service. I’m sure you have come across this rhetoric numerous times and might have already had enough of it. But before throwing this post away, did you notice I said Client Care and not Customer Support?

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The 6 Conferences every Mobile PM Should Attend [Plus Free Tickets]

The Product Coalition

“A product manager walks into a bar…waits tables, prepares cocktails, puts out fires…” This twist on the standard “walk into a bar” joke pretty much sums up the role of a product manager?—?they they wear many hats and juggle a lot of responsibilities at once.

7 Ways to Bring Creativity to Your Research For Better Results

dscout People Nerds

Creative research design is a win for researchers, participants, and business outcomes. Here are a few inventive techniques for getting the most impact out of your next project

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Sales Discovery: Uncovering THE BIG WHY (Video)

Proficientz – Product Management University

Sales discovery can be tricky. Even when your solution solves every buyer problem, a win is still more elusive than you think. The earlier in the sales process you uncover “THE BIG WHY” the sooner you can position unique value and get the jump on the competition.