Mind the Product

NOVEMBER 8, 2016

At ProductTank Oslo, Tanuja Gopal showed how we can use the power of influence in our day to day work, drawing on her experience as the Director of Application and Data Services for MIT’s Sloan School of Management, and previously as a serial CIO in government organisations. While product managers have the role of being at the intersection of many functional teams, they often have little formal authority over direct resources (monetary, scheduling, team member, etc.).

Framework 94

Framework Government Data Visualization Product Management 94

TSIA

NOVEMBER 8, 2016

As more traditional businesses migrate to the cloud, they are quickly discovering what companies who were “born-in-the-cloud" have known for a while: you have to manage customer engagement to drive adoption, retention, and renewal. It's these three elements that led to the inception and growth of the customer success concept, but what exactly is customer success and what role can other service lines play in its execution?

User Testing 40

User Testing Education Customer Feedback Management 40