Tue.Jun 14, 2016

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What is a Digital Product?

Roman Pichler

Product. What is a product ? It might be tempting to say, something we can market or sell. But when it comes to digital products, this definition has only limited applicability. Take the search function on your company’s website. Is that a product? Or is the entire website the product? And how would others, including people from development, marketing, and sales, answer this question?

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A Real-World Example of Customer Success: How We Do It at TSIA

TSIA

At TSIA, we provide hundreds of technology and services organizations with the latest best practices, research, and frameworks they need to grow and succeed in a changing market, and a lot of this research ties directly into the rapidly growing area of customer success. To give you an inside look at how we apply the same business recommendations we give our members to our own operation, I've asked TSIA's VP of Member Success, Andrew Cromey, to explain how TSIA handles customer success, o

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Comment on Designing Around the Vocal Minority by Dealing With the Vocal Minority – B2B | Pm Paul

Product Club

[…] Designing Around the Vocal Minority […].

B2B 48
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Filters Have a New Address

dscout People Nerds

Faster, simpler filters in dscout increase speed to insight.

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From Developer Experience to Product Experience: How a Shared Focus Fuels Product Success

Speaker: Anne Steiner and David Laribee

As a concept, Developer Experience (DX) has gained significant attention in the tech industry. It emphasizes engineers’ efficiency and satisfaction during the product development process. As product managers, we need to understand how a good DX can contribute not only to the well-being of our development teams but also to the broader objectives of product success and customer satisfaction.

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Structured Visits – Cross Functional Team

The Product Bistro

Our last post was an overview of what is a structured series of customer visits, and a high level overview. This next post in the series will dive deeper, and discuss the importance of structured customer visits being cross functional. Even though structured customer visits are technically “ marketing ” research, for them to be valuable requires that many of the key groups in the organization are involved.