Wed.Apr 15, 2020

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B2B Product Manager April 2020 Issue

Product Management University

The B2B Product Manager April 2020. COVID-19 changes everything, for us and our customers. This month we offer three things you can do to make sure your product and marketing priorities are in lockstep with the new priorities of your target customers. We’re also offering a free 30-minute webinar on April 23rd to help you become a star problem-solver by shifting your focus from customer problems to customer outcomes.

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Five challenges of remote user research and how to deal with them

Userzoom

Remote user research and testing has never been more at the forefront of UX researchers’ minds and toolkits. Whether adopting remote out of necessity or choice, remote UX research has many pros and cons, and just like any other methods that involve people, there’s a fair share of tales about how remote interviews can go… oh so wrong. Here are a few common issues with remote user research and some helpful guidance on how to deal with the things that inevitably go wrong. 1) No control over y

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Marketing Data: 5 Steps to Move Your Business Forward

Indicative

Marketing teams have navigated more change in the last 3 years than they have in the last 50 — and in 2020 and during the crisis that now exists, the rate at which companies encounter new decision-making terrain is accelerating. . That’s why simply collecting data isn’t enough for your business to make sense out of it. Every marketing decision is a series of tradeoffs — if you choose one path, you leave another behind.

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All You Need to Know About Product Management in Ten Videos

The Product Coalition

When it comes to understanding more about the role of a product manager, it’s important to get a range of different voices, as not all… Continue reading on ProductCoalition.com ».

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Product Management Careers: Job Prospects, Pathways, and Must-Have Skills (2024)

The product management job market in 2024 reflects the fast-growing and ever-evolving nature of the field. For product managers looking to future-proof their careers and take advantage of new opportunities, staying informed about the professional landscape is a smart move. In this comprehensive career guide from Regis College, you’ll learn about: The current job outlook for product managers in 2024 Six professional pathways and the average salaries for these roles in the U.S.

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Hiten Shah’s tips for remote product management

ProductBoard

Yesterday, we were excited to welcome Hiten Shah as the first guest on productboard’s Age of Product Excellence webinar series. Hiten is a remote work expert, product thought leader, and the co-founder and CEO of FYI. During the webinar discussion, Hiten shared valuable tips for product teams working remotely during the COVID-19 pandemic, including: The tools and processes that best support remote.

Webinar 88

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Mission-driven Product Management

PMLesson's Ace the PM Interview

We interview Lisa Wang, former Google PM and CEO and founder of Almost Fun on her journey in product management and how she found a mission-driven career by building an ed-tech non-profit. How did your experience with product management help you found a mission-driven non-profit? There’s quite a few practices I learned as a product manager that heavily influence the way I’ve built Almost Fun.

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Highlights from Delta ’20: The Virtual Customer Validation Conference

Centercode

With 18 speakers and over 400 attendees, Delta ’20: the Virtual Customer Validation Conference made one thing clear: even in uncertain times such as these, the CV industry is enthusiastically pushing forward. Over the course of three half-days in April, customer testing professionals from all over the world gathered together virtually to exchange ideas, ask questions, network, learn from industry leaders, and brainstorm solutions for increasing the performance of their programs.

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Full Transcript: Maggie Crowley on the Product Love Podcast

ProductCraft

What do product leaders and Olympians have in common? Quite a lot, as it turns out. Check out the transcript of our chat with Maggie Crowley, who is both an Olympic speed skater and the director of product management at Drift. Eric Boduch: Okay. Well, welcome lovers of product. Today I am here with Maggie. Read more » The post Full Transcript: Maggie Crowley on the Product Love Podcast appeared first on ProductCraft by Pendo.

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Highlights from Delta ’20: The Virtual Customer Validation Conference

Centercode

With 18 speakers and over 400 attendees, Delta ’20: the Virtual Customer Validation Conference made one thing clear: even in uncertain times such as these, the CV industry is enthusiastically pushing forward.

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Peak Performance: Continuous Testing & Evaluation of LLM-Based Applications

Speaker: Aarushi Kansal, AI Leader & Author and Tony Karrer, Founder & CTO at Aggregage

Software leaders who are building applications based on Large Language Models (LLMs) often find it a challenge to achieve reliability. It’s no surprise given the non-deterministic nature of LLMs. To effectively create reliable LLM-based (often with RAG) applications, extensive testing and evaluation processes are crucial. This often ends up involving meticulous adjustments to prompts.

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Do the Fundamental Principles of Good PS Financial Hygiene Change During a Pandemic?

TSIA

We are unquestionably experiencing a crisis, the likes of which no one has ever seen before. We haven’t even begun to understand the impacts of the COVID-19 pandemic on the world, let alone on our industry. At least one thing we can be certain of is that the changes will be fundamental and far reaching. It’s more than enough to boggle the mind.

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#AskMeAnything with Roger Dooley on the Feedback Tribe

Usersnap

Roger Dooley , the author of Friction and Brainfluence , is an expert in behavioral science and customer experience. He joined the Feedback Tribe ‘s slack group yesterday for a round of Ask Me Anything. A lot of smart questions were asked, and many great conversations went on. If you’ve missed it, here’s a summary of the top 10 Q&A.

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Dear Strategy 109: Balancing Dreams with Plans

Dear Strategy

On this episode of Dear Strategy, we analyze the stories of two failed ventures – Theranos and the Fyre Festival. Both of these stories started with big dreams and ended in scandal. So how can leaders tell when their own lofty goals are actually bordering on becoming lofty lies? And what should they do about it? Visit our Blog to read the full post that goes along with this episode.

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A HIPAA Compliant Website’s 7 Important Considerations

Arkenea

Healthcare practitioners and organizations need to give paramount importance to patient data safety and security on a priority basis. Ensuring compliance to HIPAA (health insurance portability and accountability act) regulations is crucial when designing a website for your healthcare practice. When Does Your Website Need To be HIPAA Compliant If your website deals with collecting, […].

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Platform Product Management Beyond Features: Introducing B-MAP for Platform Ecosystem Success

Traditional PM struggles with the complexities of platform ecosystems. B-MAP framework tackles this challenge. B-MAP goes beyond features, focusing on building, managing, adapting, and partnering to foster a thriving platform ecosystem.

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A PM’s dream-come-true: Triaging issues and feedback from Usersnap to Jira

Usersnap

As a product owner, you love feedback. But you might not jump with excitement about having to triage these requests and issues for the preparation of your upcoming development sprints. We get it, bugs and feedback can get messy, and there are a handful of tools you work with, making the process even more tedious. There’s great news: Usersnap’s latest updates on the Jira Server and Cloud integrations allow you to easily triage all collected items to Jira’s backlog for your upcoming to-do list.

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ONE THING on Dance Parties with Remote Teams

Product Culture

A few years ago, way before our uneasy times, the CEO of Zapier gave a talk at Business of Software on remote work. Zapier has always been a 100% remote company. Wade Foster talked about hiring remotely, onboarding, running meetings and remote dance parties, among other things. Do you like remote working? What do you like? Hate? Tell me your story. Jobs Klaviyo , Acquia , and Everbridge are hiring.

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How to Turn Activated Users into Power Users and Boost Retention with In-app Training

Userpilot

So, your users signed up, they’ve logged in, and gone through your initial onboarding flows. You managed to show them the value of your tool (get them to that ‘ aha moment ’). Now they’re activated. Good work. But there’s still a lot more to be done if you want to retain them. In order to really retain your users in the long run , you keep showing them more and more value in your product until they become power users (or advocates).

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The 5 Ws of the Pragmatic Alumni Community

Pragmatic Marketing

For the better part of the last year, the team at Pragmatic Institute has been hard at work building a robust community where product professionals can come together to share their ideas, experiences, advice, tools, templates and more. It’s been our goal from the start to build a unique digital space where product people can connect and share, while also creating the single, ever-green resource you need throughout your career.

Webinar 91
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How to Build an Experimentation Culture for Data-Driven Product Development

Speaker: Margaret-Ann Seger, Head of Product, Statsig

Experimentation is often seen as an aspirational practice, especially at smaller, fast-moving companies who are strapped for time and resources. So, how can you get your team making decisions in a more data-driven way while continuing to remain lean and maintaining ship velocity? In this webinar, Margaret-Ann Seger, Head of Product at Statsig, will teach you how to build an experimentation culture from the ground-up, graduating from just getting started with data-driven development to operating

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Healthcare Edition: How to Solve 3 Unique Communication Challenges in HealthIT

Gainsight

In most SaaS industries, vendors strictly communicate with decision-makers, key stakeholders, and administrators. It’s quite different in HealthIT! Because users must use our platforms to do their jobs, we often have the authority to communicate directly with end-users, especially when serving Small and Group practices. Communicating with thousands of users is simple, but how about communicating with hundreds of thousands of users?

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The 5 Ws of the Pragmatic Alumni Community

Pragmatic Marketing

For the better part of the last year, the team at Pragmatic Institute has been hard at work building a robust community where product professionals can come together to share their ideas, experiences, advice, tools, templates and more. It’s been our goal from the start to build a unique digital space where product people can connect and share, while also creating the single, ever-green resource you need throughout your career.

Webinar 91