Tue.May 26, 2020

Moving at the Speed of Demand

Product Management Unpacked

A look into healthcare product management in the time of Coronavirus. Ever wonder what it’s like to be a product manager for a leading healthcare provider and insurer in the middle of a world health pandemic? Meet Claire Marcus, senior product manager at UPMC Health Plan.

Priorities for Prioritization

Mind the Product

Prioritization techniques such as RICE, MoSCoW and Value versus Effort are not complicated in theory but in practice, most Product Managers struggle with prioritization and research such as The state of Product Leadership 2020 shows that we’re not especially good at it.

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Which Way is Up? Selling in an Uncertain Market


Q2 2020 will go down in the history books as one of the most challenging environments for B2B sales. Not only was there a mass migration of employees from the office to home, but there were massive layoffs, halted projects, and considerable uncertainty around how long and deep the recession will be.

How to Get the Most Out of Your Calendar

Nir Eyal

The post How to Get the Most Out of Your Calendar appeared first on Nir and Far. Time Management

From Build to Buy: The Path to Better Analytics for Your Application

Speaker: Ardeshir Ghanbarzadeh, Senior Product Marketing Manager, Logi Analytics

Making the transition from building your analytics in-house to investing in a third-party embedded solution can be complicated.Watch this webinar with Ardeshir Ghanbarzadeh, Senior Product Marketing Manager at Logi Analytics, for tips on making the transition as smooth as possible, and getting on the right path to better analytics for your app!

NPS Alone is a Vanity Metric. Go Further.

280 Group

Net Promoter Score is an important political number, but it’s a method of measuring customer sentiment that falls on a flat scale. Over 150 S&P companies cited NPS in 2018 earnings calls. Bonuses are based on it. Millions of dollars are spent managing it. Every industry captures it.

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World Product Day Special – 10 Years of ProductTank, Arne Kittler & Selena Hadzibabic on The Product Experience

Mind the Product

The story of the first ProductTank – held in the back room of a London pub, arranged by Martin Eriksson, attended by a handful of people – has been told many times. And so, to celebrate the 10th anniversary, we wanted to hear from someone else who was there, in the room, when it all [.].

AI on Pause?

Piyanka Jain

Pretty much all AI/ML customer and transactional models have been on pause for the last few months. As we speak, history is being written. Thus new models can’t be created either as these models rely on the fundamental principle that the past predicts future.

Team Improvement: Management Desires vs Team Reality

Johanna Rothman

Several years ago, a client, Alex, asked me, “What's wrong with this team? They don't want to learn anything.” ” I was surprised. I asked him for more information. “Well, when I ask them to use TDD, they don't want to even learn about it.

AI on Pause?

Piyanka Jain

Pretty much all AI/ML customer and transactional models have been on pause for the last few months. As we speak, history is being written. Thus new models can’t be created either as these models rely on the fundamental principle that the past predicts future.

The North Star Playbook

Every product needs a North Star. In this guide, we will show you the metrics product managers need to tie product improvements to revenue impact. If you are looking for a more-focused, less-reactive way to work, this guide is for you.

A less known but powerful helping hand in product design: ethnographic research


Don’t listen to your users is one of the ground rules of usability. What people say , what people do , and what people say they do are entirely different things.” says Margaret Mead, cultural anthropologist. We keep this statement in mind while carrying out user research during product development.

Glad you liked it

Piyanka Jain

Glad you liked it


5 of Today’s Most Popular Prototyping Tools


In this article, we break down five popular prototyping tools, looking at their strengths, weaknesses, and costs

On skepticism and storytelling: How PMs can become more data-informed


For today’s post, we spoke with Rohit Gossain , who has held multiple product management and data science roles over the last decade with technology companies such as Shutterfly, OpenTable, Adobe, and Expedia Group. .

How to Choose the Best Embedded Analytics Solution to Modernize Your Application

If you are looking to modernize your application to improve competitiveness, then one of the quickest wins you can have is to embed sophisticated analytics that will wow your existing and prospective customers.

Strategies for Non-Core Products

Dear Strategy

On this episode of Dear Strategy, we answer the following question…. Dear Strategy: “What are the key elements to have in a successful strategy for a non-core product? And what things should we avoid?”. The key to this answer has to do with the way you choose to define what a “non-core product” is.

Customer-Centric Transformation with Power of Feedback ? Klaus-M. @ Journey to CX Summit


This article is an adaptation of Klaus-M. Schremser’s talk at virtual summit The Journey to Customer-Centric Growth. Replays of all 50 talks available now till June 2020. Collecting customer feedback is the magic that turned our company into a more customer-centric organization.

Your First 30 Days on the PM Job: Strategies for Success


My product mindset always leads me to make hypotheses and assumptions, and now is no exception. I’m assuming that you’re reading this article because you are about to start a new and exciting product management role at an interesting company.

3 Reasons a Customer-Centric Tech Ecosystem isn’t Complete without Community


Can you believe it’s been two weeks since Pulse Everywhere happened? . Last year at my first Pulse, I was blown away by the passion of the 5,500 customer success and product professionals who descended on Moscone for the in-person event.

Why Smoking Costs Employers More Than They Realize

Your employees are smoking, and at a cost of $7,000 per year for each employee who smokes, that adds up - fast! This free report will show you how an effective cessation program pays for itself.

3 Mistakes a product manager should never make


[…] More. The post 3 Mistakes a product manager should never make appeared first on NextBigWhat. Product Management