Wed.Feb 24, 2016

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How to Take Notes During Customer Research Interviews

Product Talk

For those of you following along, I’ve been conducting interviews to understand the life of a product manager. If you need to catch up, you can see my initial call for participants here and my breakdown of how I am selecting participants here. I’ll be blogging about both how I conduct the research and the trends and patterns that come out of it. One of the biggest challenges with qualitative research is capturing the overwhelming volume of data you collect throughout the process.