Thu.Jul 11, 2019

Product Discovery or Product Delivery: How do you Decide?

Mind the Product

What’s the fundamental difference between product discovery and delivery or execution? The degree of uncertainty. The degree of uncertainty should determine whether you need to run product discovery or whether you can begin to deliver a solution to your customer.

Product and Pricing Strategies to Realize Customer Value

bpma ProductHub

by Peyton Marshall – Businesses need to add value. To acquire and keep our shareholders, we need to add shareholder value. To acquire and keep our customers, we need to add customer value. Yet how often do we, as product managers, think directly about customer value?

Product Manager Money Wheel Analysis


The Money Wheel is a sales deal analysis tool for product managers. It is basically a combination of root cause analysis and cohort analysis and for sales deals.

“Software eating the world” creates a growing need to educate product managers.

Product Management Unpacked

Digital transformation impacts almost everything, so the demand for product management continues to increase – every day.

How to Monetize Data with Analytics

For software vendors looking to grow their customer base and increase revenue in a crowded marketplace, successfully and seamlessly integrating analytics into a SaaS product is critical. Learn how to monetize and productize data with embedded analytics.

Introducing the First Keynote Speakers for MTP Engage Manchester 2020

Mind the Product

MTP Engage Manchester returns in 2020 on the 6th and 7th February, and next year its focus will be you – your conference, built for the product community, by the product community.

More Trending

Product Dev: Think “Past, Present & Future”

The Product Coalition

I often like to frame product development as 3 buckets?—?Past, Past, Present and Future. Past: What are the things we have shipped previously and how are they performing? Are our experiments achieving what we hoped they would? Present: What is the current sprint or work we should be doing today?

From Awareness to Adoption: Keys to a Successful New Feature Launch


Product teams must not only create an amazing product, they also need to set the stage for the product getting the awareness it requires for trial and user adoption.

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Women in Product: How to Combat Bias in Product Management


Traditional industries like retail, insurance, and banking may have a lot to learn from the software industry to evolve into digital enterprises, but they have plenty to teach as well. Especially when it comes to diversity and inclusion. Take retail, for example.

How to Build Mobile Apps Customers Really Want


As I’m writing this article, there are 2,687,780 mobile apps available in the Google Play store, and there were 2.2M mobile apps in the Apple App Store as of February 2019. Consumers have lots of choices when it comes to picking a mobile application!

A New Segmentation Model for Customer Onboarding

A great customer onboarding program is a proactive and meaningful way to make a lasting impact on customer engagement, retention, and expansion. In this eBook, Skilljar will show you a new framework for building a customer onboarding program, including how to segment users and drive long-term value and retention through education.

5 Steps to Become More Comfortable Using Data


If we’re being honest, it is very difficult to create a culture that values data. I frequently see leadership teams purchase analytics software hoping that this new access will make everyone excited to use data regularly.

Meet Hayley Jean Farr: Gainsight’s VP of Market Development


Our mission is to prove that you can win in business while being human first. So we want to put the spotlight on some of those humans helping Gainsight win in business! This time around, let’s meet our VP of Market Development, Hayley Jean Farr , and hear from her in her own words.

Should You Buy Into Facebook’s Cryptocurrency Venture?


Last month, Facebook confirmed its rumored ambition to create a financial system based off a new cryptocurrency called Libra. What is Libra?

How to Manage 6 Challenging Personality Types in Meetings – Part 6: The Persuasive Talker

Modus Create

We’ve talked about facilitating with many personality types , but we’ve saved the best for last. Of all the personalities you can work within a facilitation environment, this personality is perhaps the toughest to deal with.

Design and Run Experiments That Actually Progress Your Business

Speaker: Nick Noreña, Innovation Coach and Advisor, Kromatic

Experimenting as a way to explore new products, services, and business models can help eliminate the guesswork involved in building something your customers actually value. That said, it's often quite tricky to take your vision and figure out the first experiment to run. How do you get started? How can you ensure your experiments are well-designed? Join Nick Noreña, educator, entrepreneur, and currently an Innovation Coach at Kromatic, as he walks us through how we can figure out the right experiments to run for any product or service, and in organizations of all sizes.

How to Maintain User Momentum & Motivation During Onboarding


Have you ever considered that product adoption is a lot like physics? Let me explain. We’ve all heard that “object in motion stays in motion,” and it’s an assumption we unknowingly apply to onboarding.

The Most Disruptive Trends in Automotive Software Development in 2019

The Product Coalition

Digital transformation processes are happening across all industries and the automotive sector isn’t an exception. The last year was challenging for automotive sales, showing no increase in sold units at all, according to Statista.

How (and why) to design PWAs for better cross-platform UX


Don't be on the wrong side of history! Native apps are done. Read the how-and-why-guide to design great UX for progressive web applications (PWAs). The post How (and why) to design PWAs for better cross-platform UX appeared first on TryMyUI Blog. Practicing UX Research TryMyUI UX Industry Comparative Usability native app PWA; UX; design; guide UX Design UX Research

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How to Create and Manage Cross-Functional Teams

The Product Coalition

Guide on Managing Cross-Functional Team To develop a good project, you need to consider two important factors?—?a a project idea and a team of specialists. Speaking about the team, there is always a question: what team structure to choose?

How to Design Strong Experiments

Speaker: Franziska Beeler, Head of Cloud Academy, and Tendayi Viki, Associate Partner, Strategyzer

When testing new business and product ideas, choosing the right experiment is just the beginning. After we have chosen our experiment, it’s important that we spend some time designing it well. Join Tendayi Viki, corporate innovation expert and associate partner at Strategyzer, and Franziska Beeler, Head of Cloud Academy at Strategyzer, as they walk us through the three key elements that help you design stronger experiments and come away with the evidence you need to advance your idea.

How to Design Your Customer Success Strategy to Win More Customers Faster


As a B2B SaaS company, your customer success strategy can be your best sales strategy. And I don’t just mean for expanding customers through upsells and cross-sells (farming). I mean for acquiring net-new customers. I’m talking about hunting.

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A B2B Lead Generation Starter Guide For New Businesses

AB Tasty

Having great lead generation skills is important for any business. Read our starter guide for new businesses and budding entrepreneurs alike. This article was originally posted on AB Tasty as A B2B Lead Generation Starter Guide For New Businesses. Conversion Optimization

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