Thu.Jul 14, 2022

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Why Product Launch Communication is a Two-Way Street

ProductPlan

Launching a product is not for the faint of heart. So many things, both large and small, can go wrong. In 1985 Coca-Cola canceled New Coke because the product team didn’t confirm that Coca-Cola drinkers would accept a change to their favorite soft drink. Samsung had to recall its Note 7 smartphones because they were exploding. And Google Glass suffered from privacy concerns, bugs, low battery life, bans from public spaces, and an inability to live up to the hype all stymied public adoption of th

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How to conduct productive sprint planning meetings for product managers

Mind the Product

Keeping your sprint planning meetings productive isn’t just about the meetings themselves. Preparation beforehand and acting on the results of the meeting afterwards are also crucial. Let’s look at the three crucial elements of impactful sprint planning meetings. [.] Read more » The post How to conduct productive sprint planning meetings for product managers appeared first on Mind the Product.

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Minimum Viable Onboarding: Your Go-To Guide To User Activation

Userpilot

Getting user onboarding right is critically important for any SaaS: in this article, we’re going to explore the powerful concept of minimum viable onboarding. We’ll start by looking at what user onboarding is, then look at why minimal viable onboarding is valuable, and finally how to implement it in your product. Ready to get started? Let’s dive in!

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5 Product Analyses That Put Customers at the Center of Your Product-Led Growth

Gainsight

As a product leader or manager, you’re pouring loads of time, energy, and resources into every project. Unfortunately, if you don’t have clear data backing your decisions, you could be wasting valuable time and effort marching in the wrong direction. Enter your hero: product analytics. Product analytics provide insights that inform and back your decisions, so you can lead your Product team with confidence.

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Product Management Careers: Job Prospects, Pathways, and Must-Have Skills (2024)

The product management job market in 2024 reflects the fast-growing and ever-evolving nature of the field. For product managers looking to future-proof their careers and take advantage of new opportunities, staying informed about the professional landscape is a smart move. In this comprehensive career guide from Regis College, you’ll learn about: The current job outlook for product managers in 2024 Six professional pathways and the average salaries for these roles in the U.S.

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Centercode Key Performance Indicators: Impact Score

Centercode

This week we round out our series on the Centercode Key Performance Indicators (KPIs) by discussing testing Delta Impact Score.

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In the “No Code, Low Code” Movement, Do Product Managers Have to Code Too?

airfocus

For product managers, no code/low code opens up opportunities to build apps and new processes without having to write, test, and research new scripts. And this brings up some hotly-debated questions: is coding a product management skill of the past? Was it ever a necessity?

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Building a resilient system: Our journey to observability at Intercom

Intercom, Inc.

At Intercom we focus on customer experience above all – our service’s availability and performance is our top priority. That requires a strong culture of observability across our teams and systems. As a result, we invest a lot in the reliability of our application. But unpredictable failures are inevitable, and when they happen it’s humans that fix them.

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Tech Touch Customer Success Strategies That Every SaaS Should Use

Userpilot

Tech-touch customer success offers a highly-relevant and personalized experience to your customer while also being automated using software. What’s better, any SaaS business can leverage tech-touch strategies to increase customer loyalty and scale customer success more efficiently. So if you’re in, let’s clarify the concepts: TL;DR. Tech-touch customer success is about using technology (data collection, advanced segmentation , hyper-personalization, etc.) to engage users across the customer jour

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Stripe’s James Dyett on a customer-first approach to sales

Intercom, Inc.

?. Regardless of the industry or the product you’re selling, the old sales playbook is falling short of customers’ expectations. Companies are ramping up their efforts to increase retention and create sustainable relationships with their customer base – and, those who are providing an exceptional customer experience are seeing the biggest impact on their bottom line.

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Platform Product Management Beyond Features: Introducing B-MAP for Platform Ecosystem Success

Traditional PM struggles with the complexities of platform ecosystems. B-MAP framework tackles this challenge. B-MAP goes beyond features, focusing on building, managing, adapting, and partnering to foster a thriving platform ecosystem.

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Five Product Pitfalls and How to Handle Them

The Product Coalition

Whether you are new to the position or you have your fair share of experience, there are some dangers for product managers that not many people talk about. Pitfall 1982. All rights reserved to Activision Blizzard I like to think that I have a lot of experience building products. Not because I’ve been doing it for a long time, but because I’ve made a lot of mistakes.