Tue.Oct 12, 2021

3 Product Marketing Myths to Dispel


Product Marketing may be one of the most misunderstood and undervalued functions as evidenced by the fact that so many B2B organizations still don’t have it.

Getting Over FOMO, the Fear of Missing Out

Nir Eyal

FOMO, the "fear of missing out,” refers to the feeling of “anxiety that an exciting or interesting event may currently be happening elsewhere.”


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Building a product roadmap to avoid potholes down the road

Mind the Product

Product roadmaps: love 'em or hate 'em, you probably spend a lot of time on them. Very often, that colorful set of bars on the timeline that we artfully sell to our leadership inadvertently leads to challenges down the road. Here are some roadmap tips to get your project off and running. [.]

Erste Group redefining digital customer experience with continuous feedback


76% of all bank interactions are online nowadays, create remarkable digital customer experience are not just buzzwords. It is the utmost important, revenue-correlated topic in FinTech. Luckily for Erste Group, they’ve been focusing on customer experience since the very beginning.

Monitoring AWS Container Environments at Scale

In this eBook, learn how to monitor AWS container environments at scale with Datadog and which key metrics to monitor when leveraging two container orchestration systems (ECS and EKS).

An introduction to impact mapping – Tim Herbig on The Product Experience

Mind the Product

We asked consultant, trainer and author Tim Herbig to give us the crash course on Impact Mapping, including how to get people to understand the difference between an Impact and an Outcome. [.]

More Trending

The 5 Best Product Management Courses


We often get asked what the best courses for product managers are and what product management courses aid in career development? Whether you are an entry-level product manager or a senior product manager, there are always more ways to improve product strategy and hone your product management skills.

Pulse for Product 2021: Meet the Drivers on the Road to Product Led Growth


Get in, everyone. Gainsight is taking you on a road trip! It will be the product adventure of a lifetime. We are gearing up to support you in accelerating your product strategies and provide the tools you’ll need to level up your career in product.

21 Product Management Memes for 2021, Volume 4


I belong to a Facebook Group called Product Management Memes. It has over 3,500 members and is simply a meme stash for product managers, marketers, and corporate life. People post amusing stuff every day.

The Secret to Product Planning


The secret to product planning starts with “why.” ” In some cases, product planning focuses on what we’re building, completing, and what’s up next. The rationale for all that activity isn’t simply to cross things off the list or pump out new functionality.

Feedback: The Secret to Innovating Your Product Development Process

Speaker: Liz Love, Chief Commercial Officer at ProdPad

Join Liz Love, Chief Commercial Officer at ProdPad as she details how product feedback can improve your product development process while mitigating stakeholder conflict, constant feature requests, failed launches, unexpected outcomes, unhappy users, and complexity.

An Overview of Unit, Integration, and E2E Testing

Modus Create

Manual testing is simply navigating through your product and seeing if it will behave as expected or not. To some extent, this is a good thing to do. It’s always helpful to use your own application. .

Accessible UXR: Recruiting and Researching Participants with Disabilities – with Samuel Proulx of Fable


An essential lesson on how to start doing great user research with people with disabilities, and why accessibility is a non-negotiable part of good UX.

UX 52

How support leaders can empower their teams to satisfy, delight, and retain customers


As a support leader, you already know how important it is to take care of your customers – but it’s just as important to take care of your support team.