Intercom, Inc.
MAY 11, 2018
Adding live chat to your funnel is a great way of generating more sales and targeting specific leads in a more effective way, ensuring the best experience possible for all involved. When it comes to conversing with leads over live chat, it is a very different experience compared to talking in person or even on the phone. No wonder many reps are daunted by the thought of putting live chat on their website.
Mind the Product
MAY 11, 2018
Ana Jakimovska has carved out a career in media, working at just about every leading broadcaster in the UK. In this ProductTank London talk she focuses on the importance of knowing your industry and keeping an eye on the wider competition when starting from scratch. The broadcast industry has been hugely disrupted with the rise of Netflix, YouTube and others who are creating incredibly usable products.
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Product Innovation Educators
MAY 11, 2018
Each week I scour articles, wading through the dogs, and bringing you the best insights to help product managers and innovators be heroes. For larger organizations to create products like a startup, create a Growth Board. Just about every CEO recognizes that innovation and product management is central to organizational success. The dilemma is that as organizations grow, innovation generally slows.
Product Management University
MAY 11, 2018
If you’re a dog owner and your clothing is routinely covered with pet hair, do you reach for the generic lint roller or do you buy the “pet hair pick up,” a product that’s basically a lint roller with a picture of a dog on the label? Most dog owners will choose the pet hair pick-up because it speaks to their specific need. The lint roller manufacturers have figured out that they can generate more revenue by marketing the same product to a whole new segment — pet owners —
Speaker: Timothy Chan, PhD., Head of Data Science
Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? 🌐 From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.
The Product Coalition
MAY 11, 2018
Are your product teams acting on the best product feedback data? How do you know that everyone is working on things that really matter? Thanks to Jennifer C, Flickr Do you know what all your developers are working on? Can you be sure they aren’t building the last request they heard from your most demanding user or pushy salesperson? Or are your product decisions being fuelled by politics, reaction and gut decision?
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