Tue.Oct 30, 2018

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Marketing > Building

ProductCraft

Lately, reflecting on my experiences in product management at startups, I’ve come to the conclusion that marketing is very rarely given its due. An afterthought. I remember when I was traveling for business – my first time doing that and going to New York City. I was 22 or 23. My boss told me to. The post Marketing > Building appeared first on ProductCraft by Pendo.

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How Artificial Intelligence is Powering the Internet of Things

Daniel Elizalde IoT Blog

In this episode of the IoT Product Leadership podcast, we discuss how artificial intelligence is powering the Internet of Things. My guest is Keith Strier, Global Leader of Artificial Intelligence at EY. This is the second time I have a guest from EY in my show. In episode 16, I interviewed Aleksander Poniewierski, Global Head of IoT for EY, so I’m very excited to have […].

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Insights from the #mtpcon London Product Leadership Forum

Mind the Product

The Product Leadership Forum is a chance for senior product professionals to discuss the challenges they face in a safe environment. The product manager role is evolving at pace and this means that there are a range of conversations that are hard to have in public. Here’s some insight into what was discussed at this year’s London forum. From Individual Contributor to Product Leader.

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Global Product Management Survey: See How You Compare to PMs Worldwide

Alchemer Mobile

Are you ready to invest in your future and help the global community of product managers? Because so many Apptentive community members are in product management, we’re combining forces to drive more responses to the survey, which will yield better learnings for us all. 280 Group is conducting its first-ever global study on product management skills.

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Get Better Network Graphs & Save Analysts Time

Many organizations today are unlocking the power of their data by using graph databases to feed downstream analytics, enahance visualizations, and more. Yet, when different graph nodes represent the same entity, graphs get messy. Watch this essential video with Senzing CEO Jeff Jonas on how adding entity resolution to a graph database condenses network graphs to improve analytics and save your analysts time.

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Capture your invisible pipeline of sales leads

Intercom, Inc.

The most common way to think about leads is to put them in two buckets: inbound and outbound. The first is owned by marketing and the second by sales. But I’d like to introduce the idea of a third, your invisible leads. These are the invisible buyers who visit your website, check out your product and even research your solution on a site like G2Crowd or LinkedIn, but ultimately, never get in touch.

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Seven Steps to Success for Predictive Analytics in Financial Services

Birst BI

Remember when you began your career and the prospect of retirement was an event in the distant future? How many of the poor decisions you made over the years could have made for a better retirement outcome had you had a crystal ball to see into the future? With better knowledge about the future, would your decisions have been different? For many career professionals, the reality of retirement is now significantly closer.

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Opening Up About Comp Isn’t Easy — Here’s How to Get More Transparent

First Round Review

There's more to comp transparency than just sharing everyone's salaries in a spreadsheet. Compaas co-founder and CEO bethanye Blount makes the case for opening up and gives a rundown on the full spectrum of pay transparency options, sharing tips for how startups can find the right setting and communicate changes to the team.

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4 Mistakes Your Company Might Be Making with Your Product Culture

ProductPlan

If we asked you right now to describe your organization’s product culture, what would you say? Don’t be too hard on yourself here. Almost nobody we ask has a ready answer, not even experienced product managers. In fact, we’ve found that very few people even know what a product culture is. So let’s start there. What is Product Culture?

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6 Techniques To Build Lead Capture Forms

AB Tasty

Lead capture forms are one of the most efficient ways of reaching potential customers who would otherwise be unlikely to make a purchase at first point of contact with a brand. This article was originally posted on AB Tasty as 6 Techniques To Build Lead Capture Forms.

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Understanding User Needs and Satisfying Them

Speaker: Scott Sehlhorst

We know we want to create products which our customers find to be valuable. Whether we label it as customer-centric or product-led depends on how long we've been doing product management. There are three challenges we face when doing this. The obvious challenge is figuring out what our users need; the non-obvious challenges are in creating a shared understanding of those needs and in sensing if what we're doing is meeting those needs.

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3 Ways Churn Is Killing Your Growth

Gainsight

It’s a dark, stormy night. You’re sitting at your computer. The lights flicker as you click open your reports and there you see it; the silent killer. Churn. Churn is what folks in the subscription economy community call the percentage of customers that leave after subscribing to your product. Churn is one of the most important metrics in a recurring revenue business.

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Twitter character limit and human behavior

NextBigWhat

When Twitter increased its length character limit to 280, the world started writing them off (again!) and called the entire experiment a useless exercise. The results are out. There are more pleasantries on Twitter than earlier. Last year, we upgraded tweet length to 280 and guess what? Use of 'please' is up 54% and 'thank [.]. The post Twitter character limit and human behavior appeared first on NextBigWhat.

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Employee Engagement, Digital Channels, and Customer Success: What I Heard at TSW Las Vegas 2018

TSIA

This past TSW was my 27 th TSIA conference, and I can honestly say it was my favorite conference experience so far. I received great feedback on my content, the attendees were incredibly engaged, and there was tremendous buzz throughout the hallways and EXPO, and even the hotel elevators. Going non-stop from 7 AM to 10 PM every day was exhausting, but I had countless conversations across scheduled one-on-ones, questions in breakouts, hallway conversations, etc., and I always learn as much as the

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Twitter character limit and human behavior

NextBigWhat

When Twitter increased its length character limit to 280, the world started writing them off (again!) and called the entire experiment a useless exercise. The results are out. There are more pleasantries on Twitter than earlier. Last year, we upgraded tweet length to 280 and guess what? Use of 'please' is up 54% and 'thank […] More The post Twitter character limit and human behavior appeared first on NextBigWhat.

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Beyond the Basics of A/B Tests: Highly Innovative Experimentation Tactics You Need to Know

Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? 🌐 From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

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How to Use the Product Management Essentials Workshop to Impact Your Career

Sequent Learning

I hear you’re going to attend Sequent’s Product Management Essentials Workshop. Great, we’re glad to have you! Before you go through the training, I’d like to share some ideas with you on how you can best leverage what you’ll learn to impact your career. Chances are this isn’t the first class or workshop you’ve taken. […]. The post How to Use the Product Management Essentials Workshop to Impact Your Career appeared first on Sequent Learning Networks.

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How to code and tag qualitative data to unlock research insights

dscout People Nerds

#Tagging tips from #PeopleNerds.