Wed.Dec 05, 2018

How to Prepare for Amazing User Research


A conversation with Jaclyn Perrone of thoughtbot on our podcast, Awkward Silences


Product Experimentation Pitfalls and How to Avoid Them by Jon Noronha

Mind the Product

Jon Noronha joined the product team for Microsoft’s Bing search engine in 2011 when the product, as he puts it, was “in a big hole” As the years went by, however, that turned around, and in late 2015, Microsoft reported that Bing had become profitable. Jon and his colleagues at Microsoft attribute that growth to a change towards experimentation.

Facebook Marketing Tips: 5 Ways To Increase Your Sales This Holiday Season

AB Tasty

The holidays are coming, and as an e-commerce business, it should be your goal to make the most out it by levelling up your marketing game. Among the strategies that you can easily boost is Facebook marketing.

Building for everyone: How we made the Intercom Messenger accessible

Inside Intercom

Here at Intercom, our mission is to make internet business personal. But in order for an internet business to be personal, it must also be possible for everyone to access. More than one billion people worldwide live with a disability – that’s more than 15% of the global population.

Why Conversational AI Is Key to Customer Service in the Customer Experience Era

In today’s hyper-competitive market, every business must become a customer experience-first business. Customer satisfaction has become more important than price or any individual feature. Read the new Tractica whitepaper to learn how important conversational AI is to your CX strategy.

Kim Goodwin on how to make user-centered values pervasive in your organization


We recently interviewed Kim Goodwin, consultant, speaker, and author of Designing for the Digital Age. Kim shared how to make user-centered values pervasive in your organization. The people I work with are design leaders, product managers, and senior executives. I think they all approach me for slightly different reasons, but the thing they have in common is […].

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IDEO’s human centered design process: How to make things people love


IDEO is one of the most innovative and award-winning design firms in the world. They’re like the secret weapon of innovation for companies like Microsoft, Hewlett-Packard, Pepsi, and Samsung, in large part, due to their focus on human centered design.… … The post IDEO’s human centered design process: How to make things people love appeared first on UserTesting Blog. Design Popular Product human-centered design product UX design

Blog 36

Learn from the best in our new product management eBook!


At productboard, we’re inspired by great products and the teams that deliver them, and we’re driven to help educate our customers and community about how everyone can push for product excellence.

thoughtbot’s Jaclyn Perrone on Preparing for Amazing Research Sessions in Any Situation


Research sessions don’t always go according to plan, but having backup plans and a user focused attitude will take you far