Mon.Mar 12, 2018

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Be a Balanced Product Leader, Not a Feature Broker or Product Dictator

Roman Pichler

Feature Broker and Product Dictator. How do you best lead the stakeholders and development team as the person in charge of the product? One way to answer this question is to avoid unhelpful but common leadership styles. Two of these styles, feature broker and product dictator, are shown in the picture below. A feature broker is a product person who relies on others—the stakeholders, development team, management, users, or a customer—to come up with ideas and make product decisions.

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Career Stories and Advice on Product Management and Product Marketing

bpma ProductHub

By Jennifer Gridley – Have you ever wondered how different people break into Product Management and why they stay? Would you like advice from great Product Managers on how to do the job well? Are you interested in sharing your story and advice with others?

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Stop Building for the Sake of Building

UserVoice

More is better, right? The more stuff your product can do, the more markets and personas you’re satisfying. The more capabilities you have, the fewer reasons for a prospect to say no. The more functionality, the longer people will spend using it. The more things it can do, the more people will pay for it. Well, let’s not get ahead of ourselves… That might hold true for a Swiss Army.

Marketing 127
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Segmenting Markets and Quantifying New Product Ideas

Product Management University

Segmenting markets is the most important thing your organization can do because it answers the question, WHO are our target customers? In other words, your market segments are the basis for all critical decisions because they form the common bulls-eye that focuses all product, marketing and sales activities to common customer needs and goals. Market segmentation is especially important when quantifying new product ideas because it doesn’t force you to rely on sales forecasts or sales commi

Marketing 100
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Beyond the Basics of A/B Tests: Highly Innovative Experimentation Tactics You Need to Know

Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? 🌐 From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

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UX Storyboard Creation: A Complete Guide For Beginners

UX Studio

UX storyboard creation seems like a slightly overlooked design technique. We all know the value of user interviews or personas. We agree that testing is a crucial part of product design. In contrast, people do not commonly use storyboarding, even though it can help in many situations. As a true fan of the technique, I want to walk you through all the whys and hows of UX storyboard creation in this complete guide.

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Making Great Product Teams – The View From our Oslo Panel

Mind the Product

#MusicMonday at ProductTank Oslo saw three speakers address a variety of topics, including disruptive products, experimenting with product teams, and an entrepreneurial journey. Tom-Tom Erik Isaksen , Davide Vitiello and Inge André Sandvik also got together for a panel discussion to explore what makes great product teams. They discussed five key questions:-.

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Data Science Considerations for Product Managers

Daniel Elizalde IoT Blog

Dan Yarmoluk, Director of Business Development for ATEK Access Technologies, shares expert advice on data science considerations for Product Managers. Subscribe on iTunes | Android | Stitcher | Tunein | Google Play Topics we discuss in this episode: Dan shares his background and about ATEK. The biggest misconceptions about data science and IoT.

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An Award-Winning App for Learning Sign Language

Balsamiq

This month we're checking back in on Apps for Good , an organization that teaches young students how to build mobile apps and IoT products. Balsamiq provides free licenses to the students to wireframe their products. We first met Apps for Good in 2013 and are delighted to see how much success they've had since then. In 2017, the Apps for Good team from St Marylebone School in London designed an app called Sign Time which won the "People's Choice Award" at the annual competiti

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TEI 167: Value Innovation in 10 steps for product managers – with Dick Lee, Ph.D.

Product Innovation Educators

Expanding on Episode 166 to cover the full Value Innovation process for product managers. The last interview, episode 166, was a panel discussion with innovators at companies using Value Innovation to discover what customers really want before building a product. The panel participants talked about a 10-step process they used. This discussion provides details for each step as well as where additional resources are found.

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Exploring PerfDog Whitepaper 2024: Unlock the Power of Performance Testing

Key Takeaways Robust Platform & Multi-System Support: Brief introduction to PerfDog's extensive compatibility across various operating systems and hardware platforms including Android, iOS, PC, gaming consoles and more. In-Depth Performance Metrics: Quick view of the extensive range of metrics for system, graphics and rendering, user experience, in-depth analysis, and more.

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IoT Product Leadership – Episode 05: Data Science Considerations for Product Managers

Daniel Elizalde IoT Blog

Dan Yarmoluk, Director of Business Development for ATEK Access Technologies, shares expert advice on data science considerations for Product Managers. Subscribe on iTunes | Android | Stitcher | Tunein | Google Play Topics we discuss in this episode: Dan shares his background and about ATEK. The biggest misconceptions about data science and IoT.

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Product Managers Tackle The Santa Problem

The Accidental Product Manager

Santa is going to need some help making his deliveries on time Image Credit: Oliver Schafeld. So what’s the one thing that everyone knows about Santa? That he always delivers his gifts to the good boys and girls on Christmas morning. Not the day after Christmas. Or a week later. He gets it there on Christmas morning. As you might imagine, with more and more parents buying things online, the actual process of making sure that gifts get to the people who have ordered them is becoming much mo

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An Award-Winning App for Learning Sign Language

Balsamiq

This month we're checking back in on Apps for Good , an organization that teaches young students how to build mobile apps and IoT products. Balsamiq provides free licenses to the students to wireframe their products. We first met Apps for Good in 2013 and are delighted to see how much success they've had since then. In 2017, the Apps for Good team from St Marylebone School in London designed an app called Sign Time which won the "People's Choice Award" at the annual competiti

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Cross-functional empathy for designers: A human-centric approach for working with humans.

Bruno Bergher's Writing

As designers, a huge part of our job lies in empathizing with users. It’s exciting to see how far we’ve come as a discipline in becoming more user-centric, more research-driven and better at tying our ideas to actual user needs. Yet many of us struggle with applying that same level of empathy to the….

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Product Management Careers: Job Prospects, Pathways, and Must-Have Skills (2024)

The product management job market in 2024 reflects the fast-growing and ever-evolving nature of the field. For product managers looking to future-proof their careers and take advantage of new opportunities, staying informed about the professional landscape is a smart move. In this comprehensive career guide from Regis College, you’ll learn about: The current job outlook for product managers in 2024 Six professional pathways and the average salaries for these roles in the U.S.

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TOWS: Step Beyond A SWOT Analysis

Actuation Consulting

Last week we considered the benefits and use of the SWOT Matrix that mapped out Strengths, Weaknesses, Opportunities, and Threats. Today, we’re going to look at the TOWS Matrix. You can use the information that emerges from this matrix to develop options for addressing issues that were revealed through SWOT. In case you didn’t immediately see it, TOWS stands for Threats, Opportunities, Weaknesses, and Strengths.

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Navigating the complexity of change aversion

Intercom, Inc.

Change aversion is a concept well known to designers and product managers. It’s the negative reaction users have to changes in your product, whether that’s functional changes such as updates to product features, or interface changes such as visual redesigns. History is littered with cautionary tales of introducing change. When Twitter changed its “faves” icon from stars to hearts, users threatened a mass exodus.

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Stop Building for the Sake of Building

UserVoice

More is better, right? The more stuff your product can do, the more markets and personas you’re satisfying. The more capabilities you have, the fewer reasons for a prospect to say no. The more functionality, the longer people will spend using it. The more things it can do, the more people will pay for it. Well, let’s not get ahead of ourselves… That might hold true for a Swiss Army knife, for most products more does not always equal better.

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Market-Driven Products vs. Market-Driven Product Companies

Product Management University

If you have market driven products then don’t you have a market driven company? There are three key differences between market driven products and a market driven product company. Market-driven products, if taken literally, could result in multiple product silos with competing goals and contention over resource allocation. Market-driven product companies adopt a “whole is greater than the sum of the parts” approach to create higher value multi-product solutions for named market segments th

Marketing 100
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Peak Performance: Continuous Testing & Evaluation of LLM-Based Applications

Speaker: Aarushi Kansal, AI Leader & Author and Tony Karrer, Founder & CTO at Aggregage

Software leaders who are building applications based on Large Language Models (LLMs) often find it a challenge to achieve reliability. It’s no surprise given the non-deterministic nature of LLMs. To effectively create reliable LLM-based (often with RAG) applications, extensive testing and evaluation processes are crucial. This often ends up involving meticulous adjustments to prompts.

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Dublin, 11 April Workshop: Managing Stakeholders and Priorities

Mironov Consulting

Managing Stakeholders and Priorities : A One Day Workshop for Product Managers. Hosted by Software Skillnet/Technology Ireland. Where: Dublin (location tbd). When: 11 March 2018, 9am – 5pm. Cost: €500, register here. This interactive workshop will help product managers improve their understanding and skills for working with stakeholders/ executives, setting priorities, and creating thumbnail business justifications for key roadmap items.