Tue.Jan 12, 2021

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How to Create a Loyalty Program for Your App

Alchemer Mobile

It’s common knowledge that loyalty programs work wonders to keep customers coming back time and time again. So, why is this? Mobile loyalty programs work because they: Retain and engage customers better: Gamification through points and achievements keeps people coming back to the app time and time again. Ultimately, when people are more engaged beyond the point of purchase, they’re more likely to stick around.

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Practical Design Thinking Part 2: How to Embed Design Sprints Into Your Teams

Mind the Product

This article (Part 2 of a trilogy) is all about introducing elements of the Design Sprint in a manageable way, to get your teams working better together. It encourages adoption of the process from the inside, out. So, you’ve heard of Design Sprints?! The week-long framework originating from Google Ventures to solve challenges and test [.]. Read More.

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Channel Software Tech Stack 2021

Jay McBain

^CLICK IMAGE FOR FULL SCREEN^ The channel software stack comprises a group of technologies that help companies develop, design, and execute plans to find, recruit, onboard, develop, enable, incent, co-sell with, manage, measure, and report on partners. Delivering automation of indirect sales processes, workflows, and partner programs, channel software is becoming increasingly critical to a […].

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Ways to Improve Your Digital Marketing Strategy For the New Year

The Product Coalition

Although 2020 has made marketing a more difficult challenge for the typical business?—?with the unexpected need to respond to the vulnerabilities presented by the pandemic and the call to respond to changed consumer behaviour?—?this doesn’t necessarily mean that the company needs to follow feelings of uncertainty by 2021. There is no better time than today to start considering how to take your business to the next level in preparation for a record sales year in 2021.

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The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Communication

Speaker: David Bard, Principal at VP Product Coaching

In the fast-paced world of digital innovation, success is often accompanied by a multitude of challenges - like the pitfalls lurking at every turn, threatening to derail the most promising projects. But fret not, this webinar is your key to effective product development! Join us for an enlightening session to empower you to lead your team to greater heights.

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The 30 Best Pieces of Advice for Entrepreneurs in 2020

First Round Review

We've rounded up 30 standout, must-share insights from the articles we published over the last year. Read on for the most impactful pieces of advice we heard in 2020 — presented with hopes that you can apply them for whatever's to come in 2021.

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The 30 Best Pieces of Advice for Entrepreneurs in 2020

First Round Review

We've rounded up 30 standout, must-share insights from the articles we published over the last year. Read on for the most impactful pieces of advice we heard in 2020 — presented with hopes that you can apply them for whatever's to come in 2021.

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Why Product Managers Should Operate at the Intersection of Product, Design, and Data

ProductCraft

Product managers are great generalists, and their talents can be applied in many places across an organization. Unfortunately, this means whenever there is a gap elsewhere in the business—often a knowledge gap due to a lack of continuous exposure to the market—bringing in the product manager is a natural way to fill it. As a. Read more » The post Why Product Managers Should Operate at the Intersection of Product, Design, and Data appeared first on ProductCraft by Pendo.

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This is how AWS was born.out of a crisis

NextBigWhat

I was at Amzn in 2000 when the internet bubble popped. Capital markets dried up & we were burning $1B/yr. Our biggest expense was datacenter -> expensive Sun servers. We spent a year ripping out Sun & replacing with HP/Linux, which formed the foundation for AWS. The backstory: My first week at Amzn in ’99 I saw McNealy in the elevator on his way to Bezos’ office.

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Decide When You Need to Meet, Workshop, or Write to Save Energy and Time

Johanna Rothman

You're a busy product person, a Product Owner. You have information the team needs, and you want to meet. A lot. You see the need for these meetings: Standups. Backlog refinement. Iteration planning. Strategic updates, so the team knows what's going on. Sounds reasonable. Except, the team thinks you want to meet too often. What can you do? Instead of calling every gathering a “meeting,” use the meeting's purpose to guide your decisions.

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Peak Performance: Continuous Testing & Evaluation of LLM-Based Applications

Speaker: Aarushi Kansal, AI Leader & Author and Tony Karrer, Founder & CTO at Aggregage

Software leaders who are building applications based on Large Language Models (LLMs) often find it a challenge to achieve reliability. It’s no surprise given the non-deterministic nature of LLMs. To effectively create reliable LLM-based (often with RAG) applications, extensive testing and evaluation processes are crucial. This often ends up involving meticulous adjustments to prompts.

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Get your Backlog mentions right in Typetalk

Nulab

Want to be sure you see every Backlog mention right away? You can now receive notifications in Typetalk whenever you are mentioned in Backlog. Mention notifications from Backlog. To manage your Backlog mention notifications, visit your Notifications Settings in Typetalk and enable or disable “Receive notifications for mentions in integrated apps.” To receive notifications, you’ll also need to add the Backlog integration to a topic of your choice.

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Change the Game in 5 Minutes: Marissa Barcza Shifts the Focus from Reactive to Proactive

Gainsight

Welcome to Gainsight’s ‘Change the Game in Five Minutes’ series. In this interview, our CEO, Nick Mehta, speaks with the Senior Manager of Scaled Customer Success at Adobe , Marissa Barcza. . Marissa focuses on strategic ways Adobe can be more efficient and effective. Her team manages nine B2B products across 4,500 accounts in the Americas. In the past year, she has seen an increase in small and medium-sized businesses’ interest in all products, especially e-commerce.

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Channel Software Tech Stack 2021

Jay McBain

^CLICK IMAGE FOR FULL SCREEN^ The channel software stack comprises a group of technologies that help companies develop, design, and execute plans to find, recruit, onboard, develop, enable, incent, co-sell with, manage, measure, and report on partners. Delivering automation of indirect sales processes, workflows, and partner programs, channel software is becoming increasingly critical to a […].

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Get your Backlog mentions right in Typetalk

Nulab

Want to be sure you see every Backlog mention right away? You can now receive notifications in Typetalk whenever you are mentioned in Backlog. Mention notifications from Backlog. To manage your Backlog mention notifications, visit your Notifications Settings in Typetalk and enable or disable “Receive notifications for mentions in integrated apps.” To receive notifications, you’ll also need to add the Backlog integration to a topic of your choice.

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7 Pitfalls for Apache Cassandra in Production

Apache Cassandra is an open-source distributed database that boasts an architecture that delivers high scalability, near 100% availability, and powerful read-and-write performance required for many data-heavy use cases. However, many developers and administrators who are new to this NoSQL database often encounter several challenges that can impact its performance.

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Card Resizing

CardBoard

Within the CardBoard application you may need to resize cards for various reasons. Perhaps you need fit more information on the front of the card, or different sized cards may denote different things depending on your team’s structure. How to resize cards. Create a new board. Be sure to select a Freeform Canvas – other board types do not currently have resize capabilities.

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What is System Design in Technical Program Management?

PMLesson's Ace the PM Interview

If you're preparing for the technical program management interview, you already know that the interview generally consists of four types of questions. These are program sense, cross-functional partnerships, behavioral, and system design questions. Of the four, many find the system design questions to be both the most challenging and the most significant for your chances of an offer.

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The RightToLeft way to form new product habits

Product Warrior

Have you ever wondered what the secret is to be the best product teams? It’s not their pick of the agile framework, or the 'rock stars' they could hire from the big tech firms, nor is it their magnetic aspirational leaders. The biggest difference I see is the best product teams focus on and improve their habits. Your routine behaviour is critical for sustainable success, the best habits make the best teams.

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Forget Methodologies, Focus on Customers

Modus Create

The speed at which the economic landscape shifts has been increasing since the industrial revolution and the emergence of consumer technology. Never before has the customer been empowered with so many choices and information about those choices. Customers are savvy, informed, and ready to jump ship if a better product or service comes along. In a free market, successful companies that become complacent or comfortable with their share of the market, who don’t carefully consider the needs of the c

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Platform Product Management Beyond Features: Introducing B-MAP for Platform Ecosystem Success

Traditional PM struggles with the complexities of platform ecosystems. B-MAP framework tackles this challenge. B-MAP goes beyond features, focusing on building, managing, adapting, and partnering to foster a thriving platform ecosystem.

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Are you suffering “The Deadline Delay Syndrome”?

Product Warrior

Founders, CEOs, CTOs and product leaders will all at some point be faced with the tricky problem when they believe product development is going too slow. Product development is involved with many parameters, all of which can impact the performance or the perceived performance of cross-functional teams. How do you make things go faster? The most common leadership mistake I see when trying to improve product team performance is the attempt to create accountability around timescales.

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5 Tips for Saying No to Stakeholders

Roman Pichler

Imagine that you are talking to John, a senior salesperson who’s been involved with the product for a while. John mentions the upcoming product release and says, “You really must add the enhanced reporting feature. I’ve spoken to several customers, and they have all confirmed that it is absolutely crucial.” You know, though, that it is impossible to add the feature to the development effort.

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10 technical strategies to avoid when scaling your startup (and 5 to embrace)

Intercom, Inc.

From premature optimization to over-engineering solutions for your product, it’s easy to get caught up in making technology decisions that slow you down instead of speeding you up. So when it comes to building your technical strategy, you need to assess each component in relation to what success will look like for your business. This post is an adaptation of a talk I recently gave at the Amazon Web Services (AWS) community day event in Dublin about the technical strategies I’ve experienced that

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5 Tips for Saying No to Stakeholders

Roman Pichler

Listen to this article: [link]. Imagine that you are talking to John, a senior salesperson who’s been involved with the product for a while. John mentions the upcoming product release and says, “You really must add the enhanced reporting feature. I’ve spoken to several customers, and they have all confirmed that it is absolutely crucial.” You know, though, that it is impossible to add the feature to the development effort.

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How to Migrate From DataStax Enterprise to Instaclustr Managed Apache Cassandra

If you’re considering migrating from DataStax Enterprise (DSE) to open source Apache Cassandra®, our comprehensive guide is tailored for architects, engineers, and IT directors. Whether you’re motivated by cost savings, avoiding vendor lock-in, or embracing the vibrant open-source community, Apache Cassandra offers robust value. Transition seamlessly to Instaclustr Managed Cassandra with our expert insights, ensuring zero downtime during migration.