Product Management University

DECEMBER 7, 2020

CONTEXT! CONTEXT! CONTEXT! Storytelling skills for product management and product marketing are essential because without them, the value context (why the market cares) of what you’re building, marketing and selling is completely masked. That mask is usually in the form of technical product jargon and/or a lot of superlatives (best-in-class, intelligent, actionable, optimized, etc.).

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Reporting Tools Product Marketing Data Visualization Marketing 147

Mind the Product

DECEMBER 7, 2020

What’s the one dream every budding entrepreneur has? To become a million-dollar startup-unicorn like Amazon, Uber, Instagram. But the road to success isn’t that easy. Roadblocks like increasing competition, time constraints, market saturation, changing trends, evolving technologies, and limited funds make the destination look farther away. Meanwhile, the mounting pressure of being out-competed keeps pulling you [.].

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Startups Technology Marketing Development 201

Amplitude

DECEMBER 7, 2020

According to the 2020 State of Agile Report , 95% of organizations say they’ve adopted Agile development methodologies within their team. It’s one of the most widely used and trusted frameworks for the modern technology company. So why do 84% of those respondents feel like they’re not doing Agile the right way? The answer is simple—there’s no right way to do Agile.

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Agile Reporting Tools User Testing Analytic Tools 121

UX Studio: Product Management

DECEMBER 7, 2020

Xeropan is a pedagogical game built by teachers of English as a foreign language. By playing, learners can get a level of instruction and results that are usually only possible in a real-life classroom. In 2018 we worked on the UX of this app , this time we focused on the UI and visual storytelling. The problem. In the fall of 2019, Xeropan’s CEO reached out to us because, although he was receiving great feedback on his product, his conversions in the app stores weren’t living up to his expectat

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Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

Product Research

The Product Coalition

DECEMBER 7, 2020

Leadership without authority is product management 101. You must master it to succeed, in most cases with developers. But as a product executive, you must take it to the next level?—?and this time use it with the entire management team. Last week’s learning session in the CPO Bootcamp was dedicated to product strategy. One of the things I said there is that strategy starts with the goals.

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Leadership Strategy Product Strategy User Testing 89

The Product Coalition

DECEMBER 7, 2020

What are the 5 key things that differentiate the best organisations out there from the rest, and what you can do to make sure y Continue reading on Product Coalition ».

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Differentiation Technology Startups 89

Emerge Insights

DECEMBER 7, 2020

How to successfully map your customer and employee experiences. The post The 5 Critical Steps You Need to Create a Journey Map That Improves Customer Experience appeared first on EMERGE | Digital Product Agency.

Customer Experience 83

Customer Experience Customer Feedback 83

Product Innovation Educators

DECEMBER 7, 2020

How product managers can empathize with customers and colleagues in five steps. You’ve heard it before, product managers need empathy. One way we talk about empathy in our role is “walking in the customers’ shoes,” meaning that we understand the customer, the problem they need solved, or the job they want done. Indeed, product managers who use empathy wisely are more likely to gain customer insights that others miss, leading to products that create more value than competi

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Research Software User Testing Product Management Product Manager 76

Gainsight

DECEMBER 7, 2020

You’ve done your research, met with customers, and determined exactly what product or features need to launch in order to drive revenue or win market share. But how will you bring everything to life? Do you have enough budget and engineering resources? What are all the steps you need to take to ensure a delightful customer experience? While most Product Managers focus on what to launch and when , Project Managers are brought in to work side by side with Product Managers to help them determine ho

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Research Software Data Visualization Customer Satisfaction Customer Experience 59

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Key Takeaways Robust Platform & Multi-System Support: Brief introduction to PerfDog's extensive compatibility across various operating systems and hardware platforms including Android, iOS, PC, gaming consoles and more. In-Depth Performance Metrics: Quick view of the extensive range of metrics for system, graphics and rendering, user experience, in-depth analysis, and more.

User Testing

NextBigWhat

DECEMBER 7, 2020

I took over the NYC region three years after we first launched Manhattan & Brooklyn. The market was stagnant & unprofitable. Seamless had a 17 year head start and $0 delivery fees. Uber had 50x our marketing budget. We knew it wouldn’t be a fair fight, so we tactically retreated. Our team shifted focus to the suburbs and launched DD in Long Island, New Jersey, Westchester, and Connecticut.

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User Testing Customer Experience Marketing Product Marketing 52

Amplitude

DECEMBER 7, 2020

What motivated you to join Amplitude? Market Leadership: Amplitude stood out to me because it’s disrupting the digital marketplace–dominating the segment focused on digital product makers. Amplitude boasts an impressive cohort of digital-first companies like PayPal, and Peloton. I was excited to see the wide array of enterprise-class customers like IBM, Intuit, and many more of the world’s best-known brands.

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Reporting Tools Technical Review Development Team Review Consulting 52

PMLesson's Ace the PM Interview

DECEMBER 7, 2020

Networking and mentorship have been two cornerstones of my career development. Whether it’s to find new roles, explore opportunities, or to seek advice from someone who has explored a path you’re interested in, it’s valuable to have a strong network you can tap into. In this article, I’ll explain ways that you can grow and leverage your network to help you in your PM career.

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Article Leadership Definition Blog 52

Gainsight

DECEMBER 7, 2020

A common concern for growth teams is how much budget they should spend on acquisition versus retention sales or marketing. Because the budget required for cross-channel tactics to acquire new customers is likely high, organizations usually have little budget remaining to spend on retention. . In fact, for organizations with a decent sized customer base, acquiring a new customer can cost five times more than retaining an existing customer.

Data Visualization 52

Data Visualization Reporting Tools Customer Experience Systems Review 52

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The product management job market in 2024 reflects the fast-growing and ever-evolving nature of the field. For product managers looking to future-proof their careers and take advantage of new opportunities, staying informed about the professional landscape is a smart move. In this comprehensive career guide from Regis College, you’ll learn about: The current job outlook for product managers in 2024 Six professional pathways and the average salaries for these roles in the U.S.

Product Management

Product Warrior

DECEMBER 7, 2020

I expect most people reading this now would say “we are agile”. The nasty truth is that very few companies are agile, it is a big illusion, and it is stalling your company and your growth. Companies who are agile stand out above the others with innovation and market share. The Agile Illusion is dangerous as it allows companies to be complacent and believe they are doing things the best way.

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Agile Product Research Customer Experience User Testing 52

First Round Review

DECEMBER 7, 2020

As David Cancel puts it, they are “obsessed with story internally” at Drift. From the inspiration they’ve taken from the screenplay writing world, to how storytelling training is part of their onboarding, we dig deep into how he created this culture as the CEO.

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Arkenea

DECEMBER 7, 2020

Hospitals and healthcare facilities are rapidly implementing telemedicine into their regular workflows. With state and federal policies greatly democratizing and promoting the use of telemedicine, the industry is currently witnessing a huge surge in adoption of telemedicine. With the COVID-19 pandemic exacerbating the burden on the healthcare system, the need for choosing telehealth is now […].

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Healthcare 52