ProductCraft

SEPTEMBER 12, 2018

Spark Capital partner Megan Quinn shared a telling insight with me back in February, that one of her “joys in life” is having a product-oriented CEO. “They are the product and the product is them,” she explained. CEOs with a product background have vision and they love being in the thick of the execution. In. The post What VCs Look For in a Product-Driven Company appeared first on ProductCraft by Pendo.

Vision 59

Vision 59

Pragmatic Marketing

SEPTEMBER 12, 2018

From a reader: “Mark, I love your daily LinkedIn posts. Thanks for sharing. I find pricing to be a fascinating topic. Question: In your opinion, who should and who usually drives pricing within (tech) growth companies? Most companies I’ve spoken to, it’s all over the place. I feel like it should be a product management function (with inputs from all the relevant stakeholders).

Finance 70

Finance Startups Product Marketing Product Management 70

Product Talk

SEPTEMBER 12, 2018

Back in March, I shared a case study about one of the product teams I worked with at Snagajob (now Snag). I’m excited to share another one with you today. This case study is about a team at CarMax that I just finished working with. You’ll see that they already had good discovery skills before I worked with them, and that allowed us to really dive deep into what it means to be a continuous discovery team.

Product Research 148

Product Research Data Visualization User Testing Weak Development Team 148

Intercom, Inc.

SEPTEMBER 12, 2018

In many ways, how we do business today is a model of efficiency and convenience – people come to our websites and we sell to them. That interaction is increasingly being conducted over live chat , and at Intercom, we strive to make those interactions as personal as possible. As this mode of business has evolved, however, there are two unavoidable facts that we sometimes prefer to ignore.

Customer Experience 144

Customer Experience Books Information Demo 144

Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

Product Research

Mind the Product

SEPTEMBER 12, 2018

In 2010 Google announced it would prioritize mobile ahead of desktop when developing new products. As we all know, there’s been a massive shift toward mobile-first product design since then. Conventional wisdom now tells us that it’s almost always best to start with mobile, because the success of your business ultimately depends on its ability to attract and retain users with an app.

Analytic Tools 115

Analytic Tools Feedback Software User Testing Product Research 115

Amplitude

SEPTEMBER 12, 2018

We all worry about product performance. Are our products effective? Efficient? Do they drive customer engagement? How are the conversion and retention rates? At Amplitude , we provide tools to help businesses track, understand, and improve their existing products—but we also want to empower companies to build products better from day one. That’s why we’re so excited for Amplify 2018.

Customer Experience 47

Customer Experience User Testing Customer Feedback Travel 47

Actuation Consulting

SEPTEMBER 12, 2018

Over the past few weeks we’ve considered a number of key product management tools. Today we will look at two of the most important: the Product Vision and Product Strategy documents. Each of these elements fulfills a distinct function, but are often presented together. Defining a Product Vision Document. The Product Vision document looks into the future.

Vision 40

Vision Strategy Development Document 40