Wed.Sep 15, 2021

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Kevin Maney on designing your own category

Intercom, Inc.

In this era of ever-increasing digital disruption and innovation, category design can be the ultimate business strategy for brands wishing to stand out from the crowd. And one of the biggest advocates behind the movement is author, columnist, and advisor Kevin Maney. As a tech journalist, Kevin has been witnessing the evolution of the tech industry for more than 20 years.

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How to overcome rookie product management mistakes by Smriti Pant

Mind the Product

In this #mtpcon Digital APAC session, Smriti Pant, then Product Manager at Hike, talks us through 5 rookie product management strategy mistakes and offers tips and tricks to solve them all. In brief You should factor motivation, timeline, capability, and alternatives into every product decision you make You can avoid taking a solution-first approach by [.

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Internet of Things: The Hardest Products To Create

The Product Coalition

Internet of Things (IoT) products may be the hardest products to create. Continue reading on Product Coalition ».

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Advocating for People in a Profit-Driven World

dscout People Nerds

[dscout x HmntyCntrd] It starts with small acts of support, resistance, and introspection, at a daily level.

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Beyond the Basics of A/B Tests: Innovative Experimentation Tactics You Need to Know as a Data or Product Professional

Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

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Why You Need a Product Operations Team at Every Stage of Business Growth

ProductCraft

Whether attempting to increase market share, improve profitability, or add more employees, every business is trying to grow. Doing so means navigating ever-changing, complex challenges and finding innovative paths to move forward during that business growth process. So, what does that mean for product operations teams? Product operations (or product ops for short) has emerged.

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Replace Your Roadmap With a Responsive Portfolio to Drive Outcomes

Dragonboat

In the waterfall era, there was an annual planning process where business goals led to initiatives and corresponding budget allocation. In today’s fast-moving world, annual planning does not meet the needs. It’s too top-down, budget-oriented, and does not connect engineering resources (input) and product KPIs (output) in the process. It’s time to replace your roadmap […].

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Immutable Has A Product-Led Mindset: An Interview with James Ferguson, CEO

BrainMates

To make the digital world real – that is the ambitious mission of Immutable X. . Immutable X is a company striving to make time spent in the digital space as economically meaningful as the time spent in the physical world. Wondering how on earth a company like Immutable X decided to tackle such a lofty goal? . Well, its founder and CEO, James Ferguson, was an avid game player who spent over 1000+ hours playing games.

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2021 Guide To SaaS Product Management Metrics Every Product Manager Should Be Tracking

Userpilot

Looking for the right SaaS product management metrics that offer valuable product growth insights ? Well, look no further. Defining and tracking key metrics is an integral part of the product management process. As there are no universal metrics that apply to every product, finding the right SaaS product management metrics can be quite challenging for product managers.

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Immutable Has A Product-Led Mindset: An Interview with James Ferguson, CEO

BrainMates

To make the digital world real – that is the ambitious mission of Immutable X. . Immutable X is a company striving to make time spent in the digital space as economically meaningful as the time spent in the physical world. Wondering how on earth a company like Immutable X decided to tackle such a lofty goal? . Well, its founder and CEO, James Ferguson, was an avid game player who spent over 1000+ hours playing games.

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Exploring PerfDog Whitepaper 2024: Unlock the Power of Performance Testing

Key Takeaways Robust Platform & Multi-System Support: Brief introduction to PerfDog's extensive compatibility across various operating systems and hardware platforms including Android, iOS, PC, gaming consoles and more. In-Depth Performance Metrics: Quick view of the extensive range of metrics for system, graphics and rendering, user experience, in-depth analysis, and more.

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Book Review – Radical Product Thinking – Radhika Dutt

Business of Software Conference

Book Review – Radical Product Thinking – Radhika Dutt. Radical Product Thinking , the new book by Radhika Dutt, is published 28 September and we are delighted and honored she will by joining us for BoS Conference Online Fall 27-29 September to share some of the key messages that the book shares. I’m also lucky to have been given a pre-publication copy and am sharing my thoughts on why we believe it is worth your time.

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Discipline In Product: Know How To Identify Problems and Ship Solutions

Bain Public

Today’s most valuable companies, like Facebook, Amazon, Netflix and Google, are product-led and customer-driven. They owe their success to a unified product vision that is informed by feedback from customers, prospects, and colleagues. These companies ship products that satisfy REAL customer needs built on REAL data inputs and feedback, NOT opinions or assumptions.

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ONE THING on Product Mentors

Product Culture

I learned the ropes of product management (including both strategy and stakeholder management) from a great boss, John Wang , who went on to become CMO for HTC and to found two companies. Who is your mentor? Who inspires you? How did they help you (intentionally or not)? Discuss. Speaking of Mentoring. The Boston Product Management Association runs a Mentorship program connecting senior product people with ones who have a few years under their belts.

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User Research x Sales and Marketing: Building Shared Goals

dscout People Nerds

Developing a close relationship with these teams can allow user researchers to not only better understand the customer, but identify “super personas.”.

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Product Management Careers: Job Prospects, Pathways, and Must-Have Skills (2024)

The product management job market in 2024 reflects the fast-growing and ever-evolving nature of the field. For product managers looking to future-proof their careers and take advantage of new opportunities, staying informed about the professional landscape is a smart move. In this comprehensive career guide from Regis College, you’ll learn about: The current job outlook for product managers in 2024 Six professional pathways and the average salaries for these roles in the U.S.

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Representing Customer Segments on Your Opportunity Solution Tree (Hope’s Take)

Product Talk

Just like many aspects of continuous discovery , there’s no single right way to use the opportunity solution tree. As a fellow Product Talk coach, Hope Gurion uses opportunity solution trees with customers on a regular basis. And Hope continues to refine and adapt the tree to help product teams get the most out of it. How do you represent different customer segments on an opportunity solution tree?

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5 Ways ProductPlan Helps Standardize Your Roadmaps

ProductPlan

Sometimes you don’t know you have a problem until something breaks. Young companies are often scrappy by design. Their product teams are small and agile. Perhaps the team consists of a few product managers. These professionals can easily communicate , stay aligned, and present a cohesive product strategy to the team. Many teams fail to understand the importance of a roadmap.

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10 User Engagement Strategies for SaaS You Need to Use in 2021

Userpilot

Are you concerned about end-user engagement in your SaaS product? In this article, we share some proven strategies to help you keep your users engaged! Engaged customers are the driving force of a SaaS business. They trigger product-led growth and help SaaS businesses achieve new milestones. That's why, when engagement drops, it takes the company revenue with it.

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A modular approach for integrating an analytics platform (like Mixpanel) into your iOS app

Mixpanel

Mixpanel is the gold standard for iOS app analytics. And the best way to see how is to try it in your app. Now, I know what you’re thinking. Integrating new frameworks can be work, not to mention risky for introducing bugs (especially if you’re already invested in some other analytics tool like Google Analytics). The good news is, through the power of modular integrations in Swift, it’s not difficult to optimize your app’s architecture to virtually eliminate the disruptio

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Peak Performance: Continuous Testing & Evaluation of LLM-Based Applications

Speaker: Aarushi Kansal, AI Leader & Author and Tony Karrer, Founder & CTO at Aggregage

Software leaders who are building applications based on Large Language Models (LLMs) often find it a challenge to achieve reliability. It’s no surprise given the non-deterministic nature of LLMs. To effectively create reliable LLM-based (often with RAG) applications, extensive testing and evaluation processes are crucial. This often ends up involving meticulous adjustments to prompts.