Mon.May 09, 2022

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How to face the challenges of customer retention

Mind the Product

Losing customers is hard, especially when you’ve worked so hard to win them. So what can product managers do to improve customer retention? What are the common challenges to look out for? We speak to some long-time product people to get their views and experiences. In brief: Customer retention has a direct impact on company [.] Read more » The post How to face the challenges of customer retention appeared first on Mind the Product.

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Don’t Write About What You Already Know — Instead, I’m “Writing To Learn”

Nir Eyal

For me, writing is a wonderful way to go deep on a problem I’m struggling with. As my friend and fellow author, Gretchen Rubin told me, “Research is me search.” When I’m struggling with one thing or another, my first step is to think through the problem myself. But there are still problems so tricky that they take even more thinking through. The post Don’t Write About What You Already Know — Instead, I’m “Writing To Learn” appeared first on Nir and Far.

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384: Why listening is the next product management superpower – with Christine Miles

Product Innovation Educators

How product managers can achieve transformational listening. Today we are talking about listening. How would you rate yourself as a listener? I consider it a superpower for product managers and innovators, because proper listening is a key way to learn what customers need. It is also a behavior of those gaining influence in their organizations. To help all of us better develop this superpower, Christine Miles joins us.

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Moving from kOps to EKS

ProductBoard

Last year, the infrastructure team at Productboard took on the daunting task of migrating our existing Kubernetes infrastructure from a self-managed kOps cluster to Amazon’s EKS. In this article, we’ll describe the reasons for this decision as well as the hurdles we encountered along the way and what we learned from them. Our Kubernetes cluster was originally built some three years ago as the.

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From Developer Experience to Product Experience: How a Shared Focus Fuels Product Success

Speaker: Anne Steiner and David Laribee

As a concept, Developer Experience (DX) has gained significant attention in the tech industry. It emphasizes engineers’ efficiency and satisfaction during the product development process. As product managers, we need to understand how a good DX can contribute not only to the well-being of our development teams but also to the broader objectives of product success and customer satisfaction.

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Airbus Product Managers Focus On New Smaller Airplanes

The Accidental Product Manager

Airbus has given up the big-plane market and will now focus on smaller planes Image Credit: Joao Carlos Medau. So what’s a product manager supposed to do when your biggest product has been discontinued? This is the challenge that was facing the Airbus product managers. The company had been building the massive A380 airplane that they had created in order to compete with Boeing’s 747 airplane.

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How Vision, Strategy and Positioning are Related. 

Business of Software Conference

April Dunford: Confusing Positioning and Strategy. April is riled by this. She discussed why she feels it is so bad. “I started getting clients come to me, saying, what we want to do is a strategy session and I was like, I don’t do strategy. I do positioning, and they’re like, hey, yeah, it’s the same thing.” April Dunford. April blames consultants in Silicon Valley for propagating the myth that a story that works for VCs will work in a sales situation and for attracting employ

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How to Create An Effective Taxonomy for UX Research

UserInterviews

A good taxonomy—the foundation of an insights repository—can extend the reach and value of UX research beyond the scope of a single study.

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